Creates research-driven B2B marketing, sales, and customer-facing content for a renewable energy software platform. Responsibilities include writing blogs, case studies, reports, whitepapers, supplier content, slide decks, and trend analyses; interviewing subject matter experts; simplifying technical and data-heavy topics; collaborating with sourcing, engineering, product marketing, design, and SEO teams; and optimizing content performance.

Drives product adoption and sales growth through positioning, launches, competitive intelligence, sales enablement, customer proof points, webinars, and cross-functional collaboration. The role partners with product, engineering, sales, customer success, and marketing teams; conducts customer interviews; develops messaging and training assets; measures launch impact; and supports product terminology, UX copy, and content creation.