Develops new business and manages key accounts for grand-format and wide-format color graphics solutions. Responsibilities include full-cycle B2B sales, prospecting, consultative solution design, pricing, negotiation, forecasting, CRM tracking, and client relationship management. The role requires knowledge of printing processes, substrates, finishing, and installation, while collaborating with production teams to ensure profitable delivery. It also involves presenting visual communication solutions, attending industry events, and mentoring junior sales staff.