Lead development and execution of integrated sales and marketing strategies to drive occupancy, revenue, and brand awareness across multiple senior living communities. Oversee regional and community sales leaders, provide training and coaching, manage vendor relationships (website, CRM, digital campaigns), analyze sales metrics, support acquisitions and budgeting, and travel frequently to support community performance.

Lead sales and marketing for a senior living community to drive occupancy. Develop and execute marketing plans, manage outside and inside sales, build referral relationships, conduct tours, track sales metrics and CRM, coordinate admissions with leadership, and manage marketing budget and vendor relationships.