Lead SEO and GEO strategy for clients, audit and optimize sites for search and AI discoverability, guide content and structured data implementation, build dashboards for organic and AI visibility, collaborate across teams, educate clients and staff on generative search best practices, and drive innovation in organic marketing offerings.

Lead client-facing content strategy and execution across digital channels. Research audiences and industries, write and edit high-quality content, present recommendations, manage workstreams, create toolkits/templates, collaborate with SEO, paid media, design, and development partners, and continuously improve content quality and performance.