Leads Procurify’s product marketing strategy, including company positioning, messaging, segmentation, AI and agentic narratives, analyst relations, launches, customer communications, enablement, and performance measurement. Manages and coaches two Product Marketing Managers while influencing product, pricing, packaging, roadmap, and go-to-market decisions. Builds AI-enabled workflows and maintains executive, customer, analyst, Sales, Product, and Customer Success alignment.

Perform top-of-funnel sales activities including cold outreach, qualifying leads, discovery calls, market research, networking, and CRM management to generate qualified opportunities for the sales team and help meet revenue targets and KPIs.