Top VP of Marketing Jobs in Denver & Boulder, CO

Lead Patiently’s overall marketing strategy, brand positioning, go-to-market launches, demand generation, lifecycle programs, budgets, measurement, and team development. Drive growth across telehealth conditions and DTC, B2B, and B2B2C channels while partnering with Product, Sales, Design, Clinical, Compliance, Legal, and executive leadership. Establish scalable marketing processes, improve acquisition efficiency, and communicate performance and investment priorities to senior leadership.

Leads marketing and go-to-market strategy for the Flooring business unit, owning market positioning, buyer personas, competitive intelligence, product launches, sales enablement, demand generation, and customer expansion. Partners with the Flooring GM, Product Management, Sales, and Revenue Marketing to drive bookings and commercial outcomes. Manages a small team using a player-coach approach in a high-growth, PE-backed SaaS environment.

Leads revenue marketing strategy and execution across ABM, paid media, SEO/AEO, website conversion, and product-led growth. Owns pipeline forecasting, CAC and funnel efficiency, qualified pipeline generation, attribution, and budget allocation across sales-assisted and self-serve channels. Partners with Sales, RevOps, Product, and Customer Success while building a high-performing demand generation team and embedding AI into reporting and campaign workflows.

Own paid media strategy and P&L across a 13-brand portfolio. Lead channel investment across search, social, shopping, display, affiliate, video, and emerging channels; build the performance marketing organization and agency network; improve CAC and media efficiency; establish testing and reporting standards; expand AI and automation adoption; and partner with creative, merchandising, ecommerce, product, and executive leadership.

Lead Lyric’s marketing strategy and execution across demand generation, field marketing, content, and brand. Build a scalable demand engine, optimize marketing technology and data infrastructure, align marketing and sales around pipeline and revenue goals, and establish forecasting and reporting processes. Recruit and develop a high-performing team, manage external PR, creative, and digital partners, and market complex AI and supply-chain solutions to Fortune 500 and 1000 buyers.

Leads Hello Heart’s enterprise marketing strategy and team, driving B2B demand generation, qualified pipeline, positioning, messaging, sales enablement, partner marketing, events, and product launches. Partners with Sales, Customer Success, Partnerships, Product, and BDRs to support commercial growth across employers, consultants, health plans, and strategic partners. Owns campaign performance measurement, KPIs, experimentation, and optimization while embedding AI into marketing strategy and operations.

Lead Paid Search strategy and performance for Higher Education clients, driving enrollment-focused paid search programs across multi-account portfolios. Set vision, scale performance frameworks, manage multimillion-dollar budgets, mentor a search team, own execution and measurement, partner with analytics for attribution, and deliver executive-level reporting and growth recommendations.

Owns brand strategy direction for major client accounts and portfolios, shaping positioning, messaging, narratives, and long-term brand growth. Advises senior clients on high-stakes decisions, partners with creative, medical, analytics, engagement, and account teams, resolves complex strategic challenges, and ensures effective execution. Leads and develops senior strategists while maintaining alignment with client and market needs.

Leads Cadence’s unified marketing organization, building demand generation and ABM programs targeting health systems and enterprise healthcare buyers. Owns paid marketing, SEO/AEO, website optimization, lifecycle and customer expansion marketing, marketing technology, funnel attribution, and pipeline reporting. Partners across sales, revenue operations, product, data, communications, and brand to drive measurable revenue outcomes. Builds and mentors a distributed team, prioritizing demand generation talent and future product marketing capabilities.

The Vice President of Global Media Relations will build and lead Vantage’s global media relations function, develop proactive corporate narratives, manage reputation and crisis communications, cultivate journalist relationships, and elevate executive visibility. The role oversees media strategy across North America, EMEA, and APAC; addresses misinformation; supports community and regional communications; measures media impact; manages agencies; and builds a global team. The position requires extensive media relations leadership in complex, highly scrutinized industries and includes up to 25% travel.

Leads global revenue marketing and demand generation, owning pipeline creation, new logo acquisition, and marketing’s contribution to revenue. Oversees ABM, integrated campaigns, field and event marketing, partner marketing, customer marketing, attribution, forecasting, budgets, and performance reporting. Partners with Sales, Customer Success, Partnerships, and executive leadership to build a scalable, measurable demand engine across global enterprise B2B SaaS markets.

Leads Energy Exemplar’s global digital demand and web strategy, owning website performance, SEO, AEO, paid media, social, digital campaigns, marketing automation, analytics, and digital marketing technology. The role connects digital investments to pipeline, revenue, CAC, and ROI; improves buyer discovery across traditional and AI-powered channels; integrates acquired companies’ digital strategies; and leads the Digital and Web team.

Leads Credible’s multi-channel customer acquisition and lifecycle marketing strategy across paid, organic, direct mail, display, SEO, content, and retention. Owns marketing budgets, P&L, revenue forecasting, CAC, LTV, ROI, and experimentation. Builds and scales high-performing marketing teams, develops measurement frameworks, expands distribution partnerships, and collaborates cross-functionally to drive sustainable growth and brand engagement.

Leads xCures’ product marketing function, owning product positioning, go-to-market strategy, packaging, launches, competitive intelligence, and sales enablement. Builds and mentors the Product Marketing team while translating complex healthcare data and AI products into compelling value propositions for enterprise buyers. Partners with Product and Commercial leadership on roadmap priorities, pricing, ROI frameworks, market expansion, and major customer opportunities.

Leads integrated marketing strategy and execution for key client accounts, serving as a strategic advisor and coordinating content, creative, social, communications, and production teams. Develops full-funnel campaigns, translates client objectives into actionable plans, oversees timelines and budgets, monitors performance, recommends optimization, and improves workflows. Builds senior-level client relationships, guides project teams, advocates for client needs, and contributes to agency case studies and award submissions.

Leads revenue marketing strategy, demand generation, ABM, and pipeline growth for a B2B SaaS company. Owns marketing-driven revenue outcomes, campaign performance, reporting, spend optimization, and AI adoption. Manages revenue marketing and sales development teams, develops talent, partners with sales and product marketing, supports channel alliances, and engages executive stakeholders to accelerate customer acquisition and deal velocity.

Lead and scale SmithRx’s growth marketing function in the PBM industry. Build an experimentation engine, identify healthcare buyer and broker acquisition channels, manage Growth Ops and BDR teams, and develop AI-powered workflows and technical growth tools. Partner with Sales and Product to generate pipeline through direct and broker-led motions while maintaining compliance. Establish a rigorous, full-funnel culture focused on experimentation, measurement, automation, and rapid learning.

Owns Healthcare.com's consumer acquisition business, including revenue, contribution margin, ROAS, volume, forecasting, capital allocation, and multi-channel growth. Leads acquisition channel leaders and managers, improves attribution and conversion measurement, develops new growth opportunities, and builds an AI-enabled operating model. Partners with Marketplace Operations and Distributor teams to align budgets, supply, demand, and performance goals.

Leads Vail Resorts’ enterprise marketing strategy, revenue growth, Season Pass results, media planning, content marketing, digital innovation, and online experience. Oversees a $350 million revenue portfolio, $9 million budget, four direct reports, and up to 100 employees. Develops marketing talent, manages cross-functional execution in a matrixed organization, and builds relationships with vendors, agencies, and creative partners.

Own Varonis’s global growth marketing engine, including demand generation, content, social, SEO/AEO, paid campaigns, marketing operations, attribution, and pipeline generation. Set revenue and CAC/ROAS targets, create distribution strategies and creative experiments, write conversion-focused copy, partner with creators and publications, and build a high-performing team. The role requires hands-on internet fluency, strong AI usage, and experience scaling B2B SaaS marketing programs.

Leads brand strategy for healthcare and pharmaceutical clients, developing brand, product, go-to-market, business, and creative strategies. Partners with clients, account, creative, scientific, and engagement strategy teams to conduct research, identify audience insights, shape value propositions, guide campaigns, lead workshops, and ensure executions align with strategic principles. Supports capability expansion and serves as a senior strategic advisor and brand steward.

Leads Rocket Software’s global growth marketing organization, setting strategy and accountability for pipeline, bookings, expansion, and revenue. Oversees ABM, analytics, performance, insights, and MarTech through senior functional leaders; partners with Sales, Product, Customer Success, and Revenue Operations on enterprise go-to-market initiatives. Drives AI adoption, agent-enabled marketing workflows, buyer intelligence, personalization, performance measurement, and investment decisions while advising executives and developing a globally distributed organization.

Lead product marketing and competitive intelligence for Cyera’s AI Trust platform and security portfolios. Own platform positioning, product narratives, launches, integrated campaigns, field and partner enablement, analyst relations, pricing and packaging collaboration, and market intelligence. Partner with Product, Sales, and GTM leadership on revenue outcomes while leading, coaching, and scaling the product marketing team.

Own the company’s CRM, lifecycle, retention, and marketing-automation strategy with long-term customer lifetime value as the core KPI. Build and optimize email and SMS journeys, segmentation, lead scoring, winback, cross-sell, reactivation, review generation, customer notifications, and AI-enabled personalization. Use Braze, Dynamics, Hatch, and Snowflake to create audiences, triggers, measurement, and reporting. Partner with Technology, Sales, Operations, Marketing, and Finance to drive customer actions and improve retention, revenue, NPS, and CSAT.

Leads SavATree’s growth marketing and demand-generation engine across approximately 100 branches. Owns a $15M+ media budget, optimizing paid search, paid social, CTV, SEO, direct mail, offline advertising, CRO, and offers against CAC, CPL, ROAS, and ROI goals. Oversees agencies, contractors, and a team of three while driving customer acquisition, subscriber growth, cross-sell, and upsell initiatives. Partners with brand, CRM, creative, and operational leaders to develop strategy, measurement, experimentation, and AI-enabled growth programs.