Strong Market Position & Advantage:
In the niche of trading individual late‑stage private shares, the company is described as a category leader by volume and data, with 2024 volume around $1.3B and 1H 2025 at roughly $1.4B. Integration into Charles Schwab is cited as further strengthening distribution and credibility.
Strong Revenue Growth:
Reported 2024 revenue grew year over year, with marketplace revenue rising faster, and Q1–Q2 2025 marked record or near‑record quarters. First‑half 2025 revenue (less transaction‑based expenses) increased 28% year over year, alongside a sharp rebound in trading volumes.
Strategic Partnerships:
Charles Schwab’s acquisition (announced Nov 2025, closed March 2026) and a 2025 agreement with ICE to distribute proprietary private‑equity pricing data are positioned as expanding reach and trust. These moves are characterized as key inputs for pricing and liquidity and aim to open access to large advisor and retail channels.