Top Edtech Marketing Jobs in CO

Own product positioning, messaging, competitive intelligence, sales enablement, and launch marketing for ClassWallet’s ESA, school choice, K-12, and platform offerings. Partner with Product Management, Sales, and proposal teams; conduct buyer and user research; support product discovery; create messaging and enablement materials; and train sales leadership to drive adoption.

Own brand strategy workstreams for the Coursera and Udemy rebrand, including competitive analysis, brand architecture, positioning, research synthesis, strategic deliverables, workshops, and agency collaboration. Translate finalized strategy into brand activation across campaigns, messaging, and key moments for an assigned business segment.

Owns donor engagement communications, cultivation and stewardship events, fundraising collateral, annual reports, and seasonal giving campaigns. Develops visual and narrative assets, manages event and campaign execution, maintains editorial and asset libraries, and builds AI-enabled workflows. Partners with fundraisers, marketing, executive leadership, designers, and external PR teams to strengthen donor engagement and fundraising outcomes. Uses campaign, event, and donor data to improve performance.

Own product marketing strategy and execution, including positioning, messaging, go-to-market launches, sales enablement, competitive intelligence, analyst relations, and expansion campaigns. Partner with Product, Sales, Marketing, and Customer Success to drive adoption, pipeline, retention, and revenue. Translate complex technical capabilities into compelling narratives and measure launch performance. The role requires at least five years of B2B product marketing experience, or three years with an advanced degree, and travel up to 25%.

Lead Skillsoft’s analyst relations strategy, building relationships with Gartner, IDC, Forrester, and other industry analysts. Plan briefings and engagement programs, develop messaging and executive materials, coordinate cross-functional stakeholders, manage inquiries and RFPs, monitor analyst coverage and sentiment, and use competitive intelligence to guide product, marketing, and go-to-market strategy. Drive positioning in analyst evaluations, amplify endorsements across marketing and sales channels, and track program KPIs.

Own global marketing strategy and organization, including positioning, brand leadership, product marketing, content, demand generation, and go-to-market execution. Partner with Sales, Product, and Customer teams to drive pipeline and revenue growth, particularly in North America. Build an 18-month roadmap, lead rebranding and repositioning initiatives, strengthen analyst and client relationships, and transform demand generation into a demand creation engine while leading a team of 20 or more.

Lead Teachable’s brand and content function, including brand identity, narrative, creative output, content strategy, events, PR, and earned media. Manage internal leads and creative talent, external agencies, campaigns, and cross-functional partnerships. Set strategic and creative direction, oversee events and communications, establish performance metrics, and align brand initiatives with business goals. The role also requires mentoring leaders and maintaining a consistent brand experience across channels and audiences.

Owns national, seasonal, partner, and customer campaigns from planning through launch, measurement, and debrief. Coordinates email, paid media, events, content, social, and web while maintaining campaign calendars, toolkits, owners, and timelines. Partners with Sales, Customer Success, regional teams, and creative stakeholders; reports pipeline and ROI performance; and recommends improvements for future campaigns.

Owns the full lifecycle of seasonal user-readiness campaigns for educators, coordinators, staff, and students. Develops audience segmentation, messaging strategies, campaign calendars, and automated journeys in Salesforce Marketing Cloud. Runs experiments, analyzes engagement and behavioral data, reports insights, and connects campaigns to test-day outcomes. Partners cross-functionally to translate policy, program, and technology information into clear, actionable communications across email, SMS, and in-app channels.

Leads creative marketing campaigns for 8–10 fiction and nonfiction titles annually, managing strategy, budgets, digital advertising, author and partner relationships, influencer and email programs, catalogs, bookseller outreach, reporting, and seasonal initiatives. Presents plans to internal and external stakeholders, analyzes campaign performance, identifies sales opportunities, manages an intern, and supports broader imprint marketing strategy and process improvement.