Senior Marketing Manager

About Riot Platforms

Riot Platforms, Inc. (“Riot”) is a Bitcoin-driven industry leader dedicated to developing and operating large-scale data centers for high-performance computing and Bitcoin mining. With a vertically integrated strategy, Riot is actively expanding its mining operations, particularly in Texas and Kentucky, while also supporting innovation and growth through its engineering and fabrication teams in Denver, Colorado, and Houston, Texas.

Join us as we build the world’s leading Bitcoin and digital infrastructure platform, now expanding into large-scale data centers for high-performance computing (HPC) and AI clients, and help shape the future of digital assets and advanced computing. 

Key attributes we are looking for

At Riot, our team members have unparalleled opportunities to work on groundbreaking initiatives that are shaping the future of our company. Our innovative spirit has positioned us as a leader in the industry, driving advancements that are setting new standards at the intersection of Bitcoin mining and energy.

If you are passionate about Bitcoin and eager to be part of this dynamic sector, Riot is where your journey begins. We value creativity, innovation, and a relentless drive to enhance organizational efficiency. With strong communication skills and the ability to multitask, you excel at identifying problems and delivering effective solutions. You take initiative, work independently, and maintain a sharp attention to detail. At Riot, our employees aren’t just part of the future—they’re creating it.

About the role

The Senior Marketing Manager plays a critical role in leading and executing Riot’s marketing programs across the company’s evolving business - from its Bitcoin mining roots to its fast-growing data center operations. This role blends creative vision with operational precision, driving campaigns, conferences, sponsorships, and activations that bring Riot’s brand and story to life with energy, consistency, and purpose.

Essential Functions

• Lead integrated campaigns across Riot Platforms and subsidiaries, ensuring a unified and compelling brand presence.
• Build and execute annual marketing calendars spanning digital, content, and experiential channels.
• Manage conferences, sponsorships, and event storytelling that connect customers, partners, and investors.
• Oversee digital presence (website, social, email) and evolve content strategy in partnership with Communications.
• Collaborate cross-functionally to align marketing with corporate and operational milestones.
• Develop creative briefs, manage agency and vendor relationships, and oversee budgets and performance metrics.
• Translate complex products and operations into clear, inspiring marketing moments.
• Measure and report marketing impact, optimizing based on data-driven insights.

Knowledge, Skills, and Abilities

• Proven success developing and executing campaigns across digital, content, and experiential channels.
• Exceptional written communication and editing skills, with the ability to refine copy for clarity, tone, and executive audiences.
• Strong creative instincts and the ability to simplify complex ideas into memorable brand stories.
• Experience managing budgets, agencies, and cross-functional projects.
• Confidence leading teams and translating creative direction into measurable impact.
• Preferred: Familiarity with technical or industrial storytelling (e.g., data centers, energy, Bitcoin mining).

Education and Experience 

• 5+ years leading integrated marketing, ideally in high-growth or multi-brand organizations.

Compensation and Benefits 

• Base salary range $125,000-145,000 commensurate with experience 
• 401k plan with company matching
• Great medical, vision, and dental plans to choose from
• Long-term and Short-term disability
• Additional benefit options (Employee Assistance Program, Pet Insurance, and more)
• Flexible Spending Accounts
• Generous PTO and Paid Holidays
• A fun company culture with tremendous growth opportunities!