Acoustics Product Marketing Manager

Change people’s lives and love what you do! Cochlear is the most recognized brand in hearing health care.

Acoustics Product Marketing Manager

About the role

Cochlear is helping people hear, and be heard, all over the world. In this role, you will be based in our Americas head office in Lone Tree, CO. This role is hybrid, requiring you to be in the office 2 days per week minimum, with 3 days per week working from home.

This role is responsible for driving and expanding service revenue through the development and execution of integrated, direct-to-recipient marketing strategies. The ideal candidate is a strategic thinker with strong business acumen and will own a broad portion of revenue generation within their scope. Key responsibilities include defining the overall acoustics upgrade strategy and collaborating with the team to implement the product marketing roadmap, covering product launches, retirements, and revenue-generating campaigns. Success in this role requires strong collaboration with cross-functional stakeholders, including teams across marketing, recipient services, IT, clinical, legal, and operations.

Key Responsibilities

• Gain in-depth understanding of revenue drivers. Identify trends, key segments and define behavioral patterns. Partner across the organization to support the development of unique and valuable solutions to meet revenue targets.
• Apply strong project management skills to drive product lifecycle from product launch to retirement. Lead regional cross-functional project teams to facilitate program implementation; leadership role on these teams as required.
• Serve as the primary representative for the department on identified enterprise initiatives, advocating for functional priorities and addressing challenges as they arise.
• Demonstrate expertise in developing compelling marketing materials—from brochures to social media content—and managing them through the full review and approval process. Effectively manage assigned budgets to maximize impact.
• Lead digital strategy including online store, upgrade specific .com pages and forms. Use data analysis to evaluate current programs and uncover new opportunities, making strategic recommendations that increase recipient engagement and drive revenue.
• Support annual budgeting process and monthly budget reforecasting.  Assess opportunities for overspend and address any underspend.  Ensure budget is aligned with strategic priorities.
• Perform additional duties as required in support of business goals.

Key Requirements

To add value to Cochlear in this role you'll be able to meet and demonstrate the following knowledge, skills and abilities in your application and at interview:

• Bachelor’s degree
• 5+ Years of experience, 1-2 in product marketing preferred
• Strong analytical skills and strategic thinking capabilities
• Management experience preferred

Total Rewards

In addition to the opportunity to develop your knowledge and grow professionally, we offer competitive wages and benefits.

• Pay Range in the United States: $113,000 - $117,000 based upon experience, as well as an annual bonus opportunity. Exact compensation may vary based on skills, experience, and location.

• Benefit package includes medical, dental, vision, life and disability insurance as well as 401(K) matching with immediate vesting, Paid Time Off, tuition reimbursement, maternity and paternity leave, Employee Stock Purchase Plan and pet insurance.

Who are we?

Human needs have always been our inspiration, ever since Professor Graeme Clark set out to create the first multi-channel cochlear implant because he saw his father struggle with hearing loss. We always start with people in mind – thinking about their needs.

For this reason, our products, services and support will continue to evolve and improve. We are by our customers’ side through the entire hearing journey, so they can experience a life full of hearing. Our employees tell us that the number one reason they enjoy working for Cochlear is the opportunity to make a difference to people’s lives and working in an organization where they can be part of bringing the mission to life each day.

Learn more about what our employees are saying about working at Cochlear:

How does Cochlear support employee wellbeing?

What makes Cochlear a great place to work?

Physical & Mental Demands

The physical and mental demands described below are representative of those that must be met to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the individual is regularly required to be in a stationary (seated/standing) position; utilize business technology for work product delivery, communicate orally and in writing with others internal or external to the organization, utilize problem solving/critical thinking skills to discern and convey information.  May be asked to occasionally transport/move up to 30 pounds, depending on the position. Specific vision abilities required by this job include ability to adjust focus. The individual is regularly required to utilize comprehension, critical thinking, communication, problem solving, organization reasoning, relating to others and discernment of items such as product specifications, procedures and processes to customers (whether internal or external).  Influence, organization/classification of information and planning are also required.

The work environment is a hybrid home/office environment and is representative of the environment an individual may encounter while performing the essential functions of this job.

Applicants must reside in the state of Colorado and able to work a hybrid work scheduled to be eligible for consideration for this role. 

Apply now by completing your application form online. Applicants must meet the job specific application criteria to be considered. Visit our careers site at www.cochlear.us/careers to learn more.  

Cochlear Americas is an Equal Opportunity Employer. We will provide reasonable accommodations for qualified individuals with disabilities.  If you require accommodation with completing the online application, please contact us via web or phone at 303-264-2549.

Accepting Applications until September 11, 2025.