Develops mechanical test plans, procedures, and methods for SRAM products; builds and improves automated test systems for mechatronic devices; analyzes product behavior and test data; resolves testing issues; applies statistics and reliability principles; and communicates results to support product development.

Leads SRAM’s global professional cycling race program across road, gravel, triathlon, and cyclocross. Manages race technicians, technical support for teams and athletes, sponsorship scouting and contracts, marketing activations, product feedback, race budgets, and team development. Requires extensive sports marketing experience, cycling industry expertise, bicycle mechanic skills, and up to 40% domestic and international travel.

Leads bike computer hardware products from concept through commercialization, defining strategy, requirements, positioning, go-to-market plans, and lifecycle management. Partners with Engineering, Industrial Design, Sales, Marketing, and external customers; supports technical selling, training, product education, demand planning, reporting, and profitability analysis. Requires strong product development, marketing, negotiation, communication, and technical skills, with domestic and international travel up to 40% and customer-facing bicycle demonstrations.