Dana McLeod is proud to work at a company that takes risks. Dana herself is a testament to DISH’s willingness to take risks. She joined the company as an analyst and now, less than a decade later, serves as the vice president of content and business development.
Commitments to stakeholders fell through. Projects failed to get completed on time — and in some cases, ever. Trust between product managers and leadership began fading. “We should have had four or five PMs at the time running distinct areas of our product,” said Kira Davis, a product manager at BombBomb. “We were grabbing at straws and working on projects as they came. We couldn’t get work done.”
