Blueprint Logo

Blueprint

Web & Marketing Analytics Manager

Reposted One Month Ago
Remote
Hiring Remotely in USA
26-31 Hourly
Senior level
Remote
Hiring Remotely in USA
26-31 Hourly
Senior level
Translate web and marketing behavior data into actionable insights: measure website and marketing performance, analyze funnels and journeys, design and evaluate A/B tests, build reports and dashboards, monitor analytics integrity, and partner with cross-functional teams to define measurement and optimization opportunities.
The summary above was generated by AI

About Blueprint

Blueprint is a technology solutions firm headquartered in Bellevue, Washington, with teams across the United States. We help organizations turn complex challenges into meaningful outcomes by connecting strategy and execution across AI, cloud, data, product development, and emerging technology.

Our culture is built by people who care deeply about doing exceptional work. We set high standards, take ownership, and continually challenge ourselves and one another to be better. We work hard, support each other, and take genuine pride in what we deliver for our clients, partners, and teams.

At Blueprint, you’ll work alongside talented people with different experiences, expertise, and perspectives. You’ll have opportunities to take on meaningful challenges, expand your skills, and see the impact of what you build.

Bring your perspective. Raise the standard. Build what matters.

About the Role

We’re looking for a Web Analytics Analyst to help our web experience and marketing teams understand how customers engage with our digital experiences. In this role, you’ll translate complex behavioral data into clear insights that guide website strategy, marketing decisions, and experience improvements.

You’ll evaluate website performance, analyze customer journeys and conversion funnels, measure experiments, and investigate emerging trends. You’ll collaborate with marketing, web, product, and operations partners to define success metrics and turn data into practical recommendations.

What You'll Do

  • Measure the impact of website initiatives, marketing programs, design changes, and cross-functional projects.
  • Analyze customer journeys, engagement patterns, conversion funnels, traffic sources, and page-level performance.
  • Design, monitor, and evaluate A/B tests and other web experiments.
  • Use web and behavioral analytics platforms to investigate usability, engagement, and conversion behavior.
  • Produce recurring reports covering website engagement, session patterns, funnel performance, and emerging trends.
  • Translate loosely defined stakeholder questions into structured analytical plans.
  • Conduct ad hoc investigations to identify performance issues, behavioral gaps, and optimization opportunities.
  • Partner with marketing, web, product, and operations stakeholders to establish measurement requirements and success metrics.
  • Analyze connections among web traffic, lead sources, customer behavior, and downstream sales-funnel performance.
  • Develop dashboards, data summaries, and written recommendations that make complex findings accessible to technical and nontechnical audiences.
  • Monitor analytics data for outages, anomalies, tracking issues, and unexpected performance changes.
  • Document measurement approaches, analytical findings, and repeatable reporting processes.

What You'll Bring

  • 5 to 7 years of experience in web analytics, digital analytics, marketing analytics, or a closely related field.
  • Advanced experience with Google Analytics or a comparable web analytics platform.
  • Advanced Excel skills, including pivot tables, XLOOKUP or VLOOKUP, formulas, and data manipulation.
  • Strong understanding of website engagement, conversion rates, click-through rates, customer journeys, and funnel analysis.
  • Demonstrated experience designing and evaluating A/B tests.
  • Working knowledge of statistical concepts, including significance, confidence intervals, sample size, and statistical power.
  • Ability to translate ambiguous business questions into structured analytical approaches.
  • Experience supporting marketing, growth, ecommerce, or web experience teams.
  • Ability to transform raw data into concise, actionable recommendations.
  • Strong written and verbal communication skills, including the ability to tell a clear story through data.
  • Ability to independently prioritize work across multiple stakeholders and concurrent requests.

Preferred Qualifications

  • Experience with FullStory or another behavioral or session-analytics platform.
  • Proficiency with SQL and experience querying large datasets.
  • Experience with Power BI, Tableau, Looker, or another business-intelligence platform.
  • Experience with Optimizely, LaunchDarkly, Ninetailed, or a comparable experimentation platform.
  • Familiarity with SEO analytics, ecommerce analytics, or authenticated customer experiences.
  • Experience analyzing web-generated leads and sales-funnel performance.
  • Experience supporting technology, developer-focused, or similarly complex digital products.

Compensation

At Blueprint, we strive to offer competitive pay that reflects the value of our team members. Compensation for this role is influenced by a variety of factors, including skills, education, responsibilities, experience, and geographic market.

For candidates based in Washington State, the anticipated compensation range is $26.44 to $31.25 USD per hour, with a midpoint of $28.58 USD per hour. Please note that we typically do not hire new employees at the top of the posted range. Actual starting pay will be determined based on experience, skills, and internal equity. The final compensation and job title may vary depending on the selected candidate’s qualifications.

Location and Work Arrangement

Remote within the United States.

Benefits

Blueprint believes that healthy, supported employees do their best work. Eligible employees have access to a comprehensive benefits package that may include:

  • Medical, dental, and vision coverage
  • Flexible Spending Account (FSA)
  • 401(k) retirement plan
  • Competitive paid time off
  • Parental leave
  • Professional growth and development opportunities

Benefits and eligibility may vary based on role, employment status, and location.

Equal Employment Opportunity

Blueprint Technologies, LLC is an equal opportunity employer. We consider qualified applicants without regard to race, color, religion, sex, pregnancy, childbirth or related medical conditions, sexual orientation, gender identity or expression, national origin, ancestry, age, disability, genetic information, marital or familial status, military or veteran status, citizenship status, or any other characteristic protected by applicable law.

Applicant Accommodations

If you need a reasonable accommodation to participate in any part of the application or interview process, please contact [email protected].

Similar Jobs

2 Minutes Ago
Remote
United States
166K-218K Annually
Junior
166K-218K Annually
Junior
Artificial Intelligence • HR Tech • Information Technology • Software • Business Intelligence
Leads U.S. Life Sciences and Payers sales strategy, revenue growth, enterprise selling, partner development, forecasting, and customer expansion. Manages frontline sales leaders and enterprise account executives while engaging C-suite stakeholders across healthcare organizations. Builds high-performing teams, drives complex SaaS sales cycles, strengthens partner ecosystems, and collaborates cross-functionally with Product, Marketing, Customer Success, and Solution Engineering.
Top Skills: Enterprise SoftwareSaaSSales Analytics
2 Minutes Ago
Remote or Hybrid
OH, USA
Senior level
Senior level
Financial Services
Build and operate container platforms, CI/CD pipelines, artifact repositories, and infrastructure using Docker, Kubernetes, Artifactory, Terraform, and Linux. Support MySQL, Kafka, observability, load balancing, resiliency, disaster recovery, and production operations. Automate provisioning and remediation workflows while partnering with application, security, and infrastructure teams to improve platform stability, scalability, security, and delivery practices.
Top Skills: ArtifactoryAzure DevopsCi/CdCkaCkadCksDockerDynatraceGitlab CiGrafanaIngress ControllersJenkinsKafkaKubernetesLinuxLoad BalancersMySQLSbomSecurithingsService MeshSplunkTerraform
2 Minutes Ago
Remote
US
159K-254K Annually
Senior level
159K-254K Annually
Senior level
Cloud • Fintech • Food • Information Technology • Software • Hospitality
Own and operate Toast’s enterprise data governance program, including data domain ownership, governance council coordination, policy compliance, business glossary management, metadata standards, catalog adoption, maturity assessments, and data literacy training. The role partners with business stakeholders, data stewards, catalog teams, and leadership to improve data trust, compliance, discoverability, and quality. It requires governance, metadata, SQL, data catalog, program management, and workshop facilitation experience.
Top Skills: AlationAtlanCcpaCloud Data WarehousesDama DmbokDatahubDbtGdprGreat ExpectationsMonte CarloSnowflakeSoc 2SQL

What you need to know about the Colorado Tech Scene

With a business-friendly climate and research universities like CU Boulder and Colorado State, Colorado has made a name for itself as a startup ecosystem. The state boasts a skilled workforce and high quality of life thanks to its affordable housing, vibrant cultural scene and unparalleled opportunities for outdoor recreation. Colorado is also home to the National Renewable Energy Laboratory, helping cement its status as a hub for renewable energy innovation.

Key Facts About Colorado Tech

  • Number of Tech Workers: 260,000; 8.5% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Lockheed Martin, Century Link, Comcast, BAE Systems, Level 3
  • Key Industries: Software, artificial intelligence, aerospace, e-commerce, fintech, healthtech
  • Funding Landscape: $4.9 billion in VC funding in 2024 (Pitchbook)
  • Notable Investors: Access Venture Partners, Ridgeline Ventures, Techstars, Blackhorn Ventures
  • Research Centers and Universities: Colorado School of Mines, University of Colorado Boulder, University of Denver, Colorado State University, Mesa Laboratory, Space Science Institute, National Center for Atmospheric Research, National Renewable Energy Laboratory, Gottlieb Institute

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account