Strategic Partnership Manager

Who We Are:

Delve Deeper is a performance media agency dedicated to helping clients grow their customer base by integrating the power of tech and data into media. We operate as one high-functioning team, driven by our professional “Fire in the Belly,” and a shared passion for delivering exceptional value. Our focus: delighting clients and creating an engaging, growth-focused environment for our team.

We offer services across digital marketing management, first-party data science and consulting, and adtech/martech systems integration and reselling—at a global scale. Our strength lies in connecting the dots between data, technology, and media. We help our clients identify their superfans, deterministically find more of them, and convert them online in the most efficient way possible.

Delve Deeper has been recognized as one of Built In Colorado’s “Best Places to Work” for four consecutive years. Our culture emphasizes continuous professional development, meaningful impact, and a strong commitment to supporting our team—through self-care, family, community, and career growth.

As a privately owned company, we move quickly and purposefully, avoiding red tape and paving a clear path for passionate professionals.

Strategic Partnership Manager

What we’re looking for:

We’re looking for a Strategic Partnership  Manager to own and grow relationships with our key partner, Google. This role sits at the intersection of sales, relationship management, and go-to-market strategy. You’ll be responsible for driving revenue, identifying new opportunities, and deepening collaboration with internal and external stakeholders. If you’re a strategic, relationship-focused operator who thrives in a dynamic, data-driven environment—we’d love to meet you.

Location & Travel Requirements:

We're looking for someone who either lives near our Louisville/Boulder office or is open to relocating - we offer a relocation package for the right candidate. While this role is primarily based in Colorado, it does include some travel to meet with clients and partners, so flexibility is important. We work together in person regularly and value having our team nearby for key moments of collaboration.

What you’ll do:

• Drive Revenue Growth: Identify and cultivate new business opportunities to generate net-new revenue through proactive lead follow-up, strategic outreach, and industry networking.
  
• Lead Generation:
  
  • Follow up on inbound leads and qualify prospects based on established criteria.
    
  • Conduct in-depth needs assessments to understand client requirements and recommend tailored solutions.
    
• New Business Development:
  
  • Meet or exceed assigned sales targets and quotas.
    
  • Source new opportunities via:
    
    • Industry conferences and events
      
    • Existing and nurtured relationships
      
    • Strategic cold outreach
      
    • Online research and social media
      
    • Targeted networking within relevant industries
      
  • Develop and execute outreach strategies to engage prospective clients.
    
  • Build trusted relationships with key decision-makers, establishing credibility as a solutions expert.
    
• Sales Process Management:
  
  • Manage the complete sales cycle—from initial contact through closing—including presentations, proposals, and contract negotiations.
    
  • Maintain accurate, up-to-date sales activity records in CRM.
    
  • Stay current on industry trends, competitor offerings, and emerging technologies.
    
  • Collaborate cross-functionally with marketing, product, and customer success teams to ensure seamless onboarding and client satisfaction.
    
  • Provide market feedback to inform product and marketing strategies.

Relationship Management

• Account Liaison: Serve as the primary liaison between Delve and Google Partner Accounts, ensuring clear ownership and accountability across both teams.
  
  • Facilitate regular internal and external meetings
    
  • Maintain comprehensive documentation and track monthly partner spend
  • Identify joint growth opportunities and address key issues proactively
    
• Client Engagement:
  
  • Participate in in-person meetings with brands, agencies, and partner reps
    
  • Maintain visibility into client conference attendance and engagement opportunities
    
• Organizational Insight:
  
  • Develop a strong understanding of partner org structures and maintain updated org charts and documentation
    
• Strategic Opportunity Identification:
  
  • Conduct cross-product white space analysis to identify upsell and expansion opportunities within existing accounts
    
  • Collaborate on the development of annual case studies highlighting successful engagements
    
• Business Growth:
  
  • Strengthen relationships with brands to drive account growth
    
  • Stay aligned with Customer Account (CA) and internal teams to understand client needs and challenges
    
  • Effectively communicate brand opportunities and blockers to Google partner reps
    
• Financial Oversight:
  
  • Monitor and manage account spend, tracking both gross and net revenue performance
    

GTM & Product Collaboration

• Strategic Enablement: Develop scalable go-to-market solutions that support both partner success and Delve’s business goals, including identifying co-funding and beta opportunities
  
• Cross-Functional Facilitation:
  
  • Coordinate introductions between partner teams and Delve's data science, engineering, and product groups
    
  • Drive joint participation in speaking engagements, conferences, and co-hosted events
    
  • Identify and prioritize key beta and GTM opportunities that align with partner objectives and product development

Google Ecosystem Knowledge 

To succeed in this role, you’ll need deep familiarity with the core platforms and technologies within the Google ecosystem:

• Google Ads: Strong knowledge of paid search, display, YouTube, and Performance Max campaign strategies and execution.
  
• Google Marketing Platform (GMP): Working understanding of tools such as DV360 (Display & Video 360), CM360 (Campaign Manager), and GA4 (Google Analytics 4).
  
• Google Cloud Platform (GCP): Familiarity with BigQuery and a foundational grasp of how data flows into advertising products.
  
• Google Analytics (GA4): Ability to interpret digital behavior and campaign performance metrics to inform business decisions.

What Delve Deeper Offers:

• Health Benefits: Comprehensive (100% company-paid) health coverage for employees & their families including medical, dental and vision insurance. We also offer FSA and HSA health options with a company contribution. 
• Other Benefits: Life Insurance and Disability Coverage
• Retirement Plan: 401(k) plan with a 4% match/company contribution
• Paid Time Off (PTO): Generous vacation, sick leave, and paid holidays 
• Parental Leave: Up to 3 months of paid time off for new parents 
• Wellness Program: $1,250 annual reimbursement for health and well-being (gym membership, ski passes, meal plans, fitness equipment, etc.) 
• Beautiful Office & Workspace: Newly built and designed office exclusively for DELVE with local restaurants, shopping, and hiking/biking trails. Large common areas filled with snacks, beverages, and regularly catered meals!
• Hybrid Working Model: Tuesdays, Wednesdays, Thursdays in office with the option to work from home on Mondays and Fridays

The base salary range for this position is $120,000 - $140,000. In addition, you will be eligible for a performance-based bonus tied to individual and company-wide goals and objectives. This bonus structure is designed to reward exceptional performance and contributions toward Delve Deeper’s overall success.

Delve Deeper is an equal opportunity employer. We believe that diversity enriches the workplace, and we are committed to growing our team with the most talented and passionate people from every community. Delve Deeper strives to create a culture of unity and respect. We have a zero tolerance policy for harassment, hate, or discrimination of any kind. We are also committed to providing reasonable accommodations for qualified individuals. If you require assistance during the application process due to a disability, please let us know.