Lead global product marketing for pricing, packaging, and monetization initiatives. Develop positioning, value propositions, sales narratives, battlecards, and executive communications while partnering with Product, Finance, Sales, Marketing, and Strategy. Analyze customer, competitive, product, and financial data; use AI tools to evaluate commercial performance and design pricing experiments. Influence senior stakeholders and support sales enablement for complex B2B SaaS products.
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SOVOS Senior Product Marketing Manager SOVOS © Sovos 2026. All rights reserved.
Product Management·Full-Time·United States
Build Your Future With Us
The digitization of tax compliance is fundamentally changing global commerce and how businesses need to operate and grow. Governments now have real-time visibility into business data, creating new challenges and new opportunities for organizations around the world. At Sovos, we're transforming tax compliance from a business requirement into a driver of growth through AI-powered technology that delivers the accurate, real-time insights businesses need to make smarter decisions.
We're solving more than today's tax compliance challenges. We're helping reshape global economies by enabling organizations to navigate increasingly complex and rapidly changing regulatory environments with confidence – and helping communities thrive.
AI is accelerating what's possible, enabling tax and technology professionals to more effectively drive critical regulatory decisions. That's where Sovos excels, combining intelligent technology with human expertise to help customers stay ahead of change.
Don't worry if you don't check every box. We're focused on hiring great people, not perfect resumes. It's less about what you've done elsewhere and more about what you're capable of doing here.
The Role
At Sovos, we're looking for a Senior Product Marketing Manager to lead pricing and monetization strategy across our global portfolio. You'll answer critical commercial questions: what we sell, how we package it, how we price it, and how we differentiate. This role sits at the nexus of Product, Marketing, Sales, Finance, and Strategy, translating complex commercial decisions into clear narratives and compelling sales motions.
More specifically, you will:
- Develop and own product marketing strategies for major pricing, packaging, and monetization initiatives across the Sovos portfolio, translating complex commercial decisions into clear customer value propositions and differentiated positioning.
- Partner with GTM teams, executive leadership, Product, and Finance to shape pricing and packaging strategies based on customer value, competitive dynamics, product capabilities, and business objectives.
- Create compelling sales narratives, battlecards, talk tracks, presentations, FAQs, and executive-ready communications that help Sales, customers, and partners understand pricing and packaging changes and why they matter.
- Equip Sales with customer-facing templates, value stories, objection handling resources, and competitive talk tracks, ensuring field readiness and supporting strategic deals where pricing or competitive positioning is a factor.
- Partner with Finance and Business Operations to assess the commercial impact of pricing and packaging decisions using customer, product, competitive, and financial data to develop recommendations and business cases.
- Leverage AI tools to analyze adoption, expansion, discounting, and commercial performance indicators, and design pricing and packaging experiments that drive portfolio simplification and expansion opportunities.
- Serve as the product marketing lead for major pricing and monetization initiatives, influencing senior stakeholders across Product, Finance, Sales, Marketing, and Customer Success, and presenting recommendations to executive audiences.
What You Bring to Sovos
- You've built relevant experience in product marketing, product strategy, or commercial strategy, with experience in SaaS pricing and packaging is helpful but not required — we'll assess your strategic and analytical capabilities in SaaS pricing and packaging.
- You've marketed complex B2B SaaS products to enterprise customers and demonstrated ability to develop positioning, messaging, and compelling commercial narratives.
- You communicate exceptionally well in writing and verbally, with strong presentation skills and the ability to present to executive audiences.
- You're comfortable using data to make and defend commercial recommendations, analyze trends, and develop business cases, even if financial modeling isn't your primary background.
- You take complex information and reduce it to simple, compelling stories, and you thrive operating independently in ambiguous, cross-functional environments.
- Comfort with AI-assisted workflows and tools to enhance analysis, content creation, and strategic recommendations.
- Due to client contractual obligations, the successful candidate will be asked to clear a background check and drug test upon hire.
Life at Sovos
The tools to enhance your life - because we want you to enjoy your life outside of work and inside!
- Global Mentoring Programs
- AI Tools and Technology from Day 1
- Continuous Learning and Development
- Language Learning Support
- Global Employee Recognition Platform and Programs
- Global Parental Leave Policy
- Flexible Time-Off
- Comprehensive Health, Dental and Vision Insurance
- 401(k) with company match
- HSA with Sovos match
- Tuition Reimbursement
- Volunteer Time Off and Charitable Giving Match
Equal Opportunity Employer
Sovos is an equal opportunity employer committed to providing an environment that celebrates diversity and where equal employment opportunities are available to all applicants and employees. We do not discriminate against race, color, religions, national origin, age, sex, marital status, physical or mental disability, veteran status, gender identity, sexual orientation, or any other characteristic provided by law. At Sovos, all employees are encouraged to bring their whole selves to work.
Sovos is an equal opportunity employer committed to providing an environment that celebrates diversity and where equal employment opportunities are available to all applicants and employees. We do not discriminate against race, color, religions, national origin, age, sex, marital status, physical or mental disability, veteran status, gender identity, sexual orientation, or any other characteristic provided by law. At Sovos, all employees are encouraged to bring their whole selves to work.
Company Background
Sovos is transforming tax compliance from a business requirement to a force for growth. Our flagship product, the Sovos Compliance Cloud platform, enables businesses to identify, determine, and report on every tax obligation across the globe. Sovos processes nearly 20 billion transactions per year, helping companies scale their compliance strategy in 150+ countries.
More than 100,000 customers – including half the Fortune 500 – trust Sovos’ tax and regulatory expertise and unparalleled integration with their business applications. Learn more at sovos.com.
Ready to make your move?
We'd love to hear from you. Use the Apply button at the top of this page to submit your application
#LI-Remote
Sovos Boulder, Colorado, USA Office
Our office in Colorado no longer has a physical space, but we do offer a variety of coworking opportunities in and around the Boulder/Denver area!
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