Lead field marketing initiatives to drive brand awareness, generate leads, and engage customers through various events and strategies.
About Truv
Truv is transforming the financial data industry with a secure and real-time API platform for payroll account access. Our technology streamlines income and employment verification, direct deposit switching, and more—eliminating outdated processes and unlocking greater financial opportunities. Backed by $30M from top investors like Kleiner Perkins and NYCA, we’re disrupting a $2B legacy market with cutting-edge innovation and a customer-first approach. Our leadership team brings expertise from industry giants like Apple, Carta, Venmo, MX, and Okta, driving the future of financial data access.
About the Role
We’re looking for a strategic, results-oriented Field Marketing Manager to own and scale our event-driven marketing efforts. You’ll be the driving force behind initiatives that grow brand awareness, generate high-quality leads, and deepen customer engagement across webinars, podcasts, industry conferences, and onsite events.
What You’ll Do
- Lead Event Strategy & Execution – Design and deliver integrated event strategies aligned with marketing and sales goals, from concept to post-event follow-up.
- Collaborate Across Teams – Partner with sales, product marketing, and content teams to create unified messaging and maximize event ROI.
- Create Compelling Content – Oversee development of presentations, promotional assets, and follow-up campaigns that resonate with our audience.
- Manage Vendors & Partners – Build and maintain relationships with external vendors, event organizers, and partners to ensure seamless execution.
- Own the Budget – Plan and manage event budgets, optimizing spend for maximum impact.
- Analyze & Optimize – Measure performance, track KPIs, and deliver insights to continuously improve our event strategy.
What You Bring
- Experience – 5+ years in field marketing or event management, with a proven track record of driving successful, revenue-impacting events.
- Education – Bachelor’s degree in Marketing, Business, or related field.
- Skills – Strong project management, excellent communication, and proficiency with marketing automation and CRM tools (e.g., Hubspot).
- Mindset – Creative and strategic thinker who thrives in a fast-paced, high-growth environment and can juggle multiple projects with ease.
Why Join Truv
- Innovative Environment – Be part of a company redefining financial technology.
- High Impact – Play a pivotal role in shaping our brand presence and growth.
- Collaborative Culture – Work with passionate, driven professionals who value excellence.
- Competitive Package – Base salary, performance bonuses, and equity options.
We are an equal opportunity employer committed to diversity. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected status.
Top Skills
Crm Tools
Hubspot
Marketing Automation
Similar Jobs
Artificial Intelligence • Legal Tech • Professional Services • Software
The Senior Field Marketing Manager will oversee event management, third-party coordination, direct mail strategies, collaboration with sales teams, and performance analysis.
Top Skills:
GoldcastMarketoReachdeskSalesforceSendosoSplashSwoogo
Legal Tech • Software
Lead and scale global field marketing initiatives, focusing on generating pipelines, executing events, and supporting sales efforts across regions.
Marketing Tech • Sales • Software
The Senior Field Marketing Manager will create and execute marketing strategies and events, managing budgets and analyzing performance to drive B2B sales growth.
Top Skills:
Crm SystemsHubspotMarketing Automation ToolsMarketoSalesforce
What you need to know about the Colorado Tech Scene
With a business-friendly climate and research universities like CU Boulder and Colorado State, Colorado has made a name for itself as a startup ecosystem. The state boasts a skilled workforce and high quality of life thanks to its affordable housing, vibrant cultural scene and unparalleled opportunities for outdoor recreation. Colorado is also home to the National Renewable Energy Laboratory, helping cement its status as a hub for renewable energy innovation.
Key Facts About Colorado Tech
- Number of Tech Workers: 260,000; 8.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lockheed Martin, Century Link, Comcast, BAE Systems, Level 3
- Key Industries: Software, artificial intelligence, aerospace, e-commerce, fintech, healthtech
- Funding Landscape: $4.9 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Access Venture Partners, Ridgeline Ventures, Techstars, Blackhorn Ventures
- Research Centers and Universities: Colorado School of Mines, University of Colorado Boulder, University of Denver, Colorado State University, Mesa Laboratory, Space Science Institute, National Center for Atmospheric Research, National Renewable Energy Laboratory, Gottlieb Institute
