Sales Director, Premium Product

COLLABORATION | AUTHENTICITY | PURPOSE | EMPOWERMENT

Alterra Mountain Company is a family of iconic year-round mountain destinations, the world’s largest heli-skiing operation, and Ikon Pass - the premier ski and snowboard season pass offering access to more than 50 iconic mountain destinations around the world. Headquartered in Denver, Colorado and born out of a shared love of the mountains and adventure, Alterra Mountain Company exists to shape the future of mountain adventure.

WHAT WE OFFER

• Free Ikon Pass for all eligible employees + additional free skiing/riding privileges across the family of Alterra Mountain Company resorts for eligible employees and their dependents
• Discounted skiing/riding for friends and family of eligible employees across the family of Alterra Mountain Company resorts
• Flexible Time Off (FTO) and Paid Time Off (PTO) policies for eligible employees to relax and recharge
• Generous discounts on outdoor gear, apparel, rental cars, etc.
• Medical, dental, vision, life, AD&D, short-term & long-term disability insurance, EAP, HSAs, FSAs, and more
• 401(k) plan with generous company match
• Paid parental leave of up to 6 weeks for eligible employees
• Commuter benefits (Denver employees only)
• Flexible/hybrid workplace policy empowering employees to work from home, while encouraging regular in-person collaboration in our dog-friendly company headquarters office located in Denver’s RiNo Art District neighborhood

For information on Alterra Mountain Company’s Social Responsibility work, please see our webpage at https://www.alterramtn.co/impact. Among other resources, Alterra has a slate of Employee Resource Groups to support our workforce.

POSITION SUMMARY

The Sales Director, Premium Product will be responsible for developing and executing a strategic sales plan to drive revenue growth and expand market share within the premium products sector. This role requires a dynamic leader who can manage key client relationships, negotiate high-stakes transactions, and ensure alignment with the overall business objectives. The successful candidate will also be responsible for leading, mentoring, and developing a high-performing sales team. 

ESSENTIAL DUTIES

General Responsibilities

• Develop and execute strategic sales plans: Create comprehensive plans that address market trends, competitor activities, and customer needs to achieve revenue and business growth objectives.
• Lead and manage sales teams: Build, motivate, and develop a team of sales professionals to achieve performance targets and exceed business results.
• Identify and cultivate new business opportunities: Expand market presence by identifying new accounts, partnerships, and distribution channels.
• Manage client relationships: Build and maintain strong relationships with high-value clients and stakeholders, acting as a brand ambassador.
• Oversee sales operations: Manage the annual sales budget, sales forecasting, and CRM optimization.
• Analyze market trends: Monitor market trends, customer behavior, and competitor activities to refine sales strategies and identify growth opportunities.
• Collaborate with cross-functional teams: Partner with marketing, product, and executive teams to align sales efforts with brand positioning and overall business strategy.
• Represent the company: Attend industry events, conferences, and networking opportunities to strengthen brand positioning and partnerships.
• Ensure compliance: Adhere to sales policies, contracts, legal regulations, and brand guidelines
• Other duties as assigned

REQUIRED QUALIFICATIONS

Experience:

• 4-year college degree preferred.
• Minimum of 10 years in luxury hospitality sales
• Proven success in building and executing sales strategies for affluent markets.
• Experience creating sales tools and collateral to drive results.
• Strong familiarity with destination and lifestyle sales
• ​Professional/lived experience proactively marketing, communicating, and driving sales in a culturally competent manner to a broad range of audiences and new/emerging markets, including to underrepresented communities

Competencies and Job Requirements:

• Communication: Able to communicate effectively in writing and verbally across all levels of the organization. Able to effectively present information to management, employees, and customers.
• Organization: Demonstrate ability to proactively prioritize needs, put first things first, and effectively manages resources and time. Excellent organizational and problem-solving skills with the ability to handle multiple tasks.
• Reasoning Ability: Able to make independent judgments which have considerable impacts on the organization. Able to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists.
• High level of interpersonal skills to handle sensitive and confidential situations and documentation.
• Working knowledge of computers including MS Office (Word, Excel, Outlook, Access), Salesforce.com
• Travel is required.

The base salary range below represents the low and high end of the salary range for this position. Actual salaries will vary and may be above or below the range based on various factors including but not limited to experience, education, training, location, merit system, quantity or quality of production, responsibilities, and regular and/or necessary travel. The range listed is just one component of the Company’s total compensation package for employees. Other rewards may include short-term and long-term incentives and many region-specific benefits.

Denver area base salary range: $100,000 - $140,000 per year plus commission

Application Deadline: This position is open and still accepting applications.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily with or without reasonable accommodations.

Alterra Mountain Company and its affiliates are equal opportunity employers.