Execute tactical field-marketing activities for assigned auction locations including email, phone outreach, social media, sales enablement, signage and in-lane promotions; manage websites and social platforms; build relationships with auction leadership and clients; track budgets, report weekly performance, perform audits, and travel to locations as needed.
Cox Automotive is looking for a highly qualified Marketing Support Specialist to join the Manheim Field Marketing team to drive results for our auctions and clients.
The Marketing Support Specialist is responsible for executing tactical marketing efforts for their assigned auction location(s). Tactics include: email, phone outreach, social media, and sales enablement, coordinates and delivers on the overall presence of assigned location ensuring physical and digital signage and other point of sale materials are properly places and visible to clients and aligns with Manheim brand guidelines, influences sale day experience, contacts targeted clients via phone.
PRIMARY RESPONSIBILITES:
Minimum Qualifications:
Preferred Qualifications:
USD 20.10 - 30.10 per hour
Compensation:
Hourly pay rate is in the range of $20.10 - $30.10/hour. The hourly base rate may vary within the anticipated range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include commission (annual, monthly, etc.) and/or an incentive program.
Benefits:
Employees are eligible to receive a minimum of sixteen hours of paid time off every month and seven paid holidays throughout the calendar year. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.
EOE, including disability/vets
The Marketing Support Specialist is responsible for executing tactical marketing efforts for their assigned auction location(s). Tactics include: email, phone outreach, social media, and sales enablement, coordinates and delivers on the overall presence of assigned location ensuring physical and digital signage and other point of sale materials are properly places and visible to clients and aligns with Manheim brand guidelines, influences sale day experience, contacts targeted clients via phone.
PRIMARY RESPONSIBILITES:
- Partners with Sr. Manager/Manager, Field Marketing to understand objectives and goals of assigned auction location(s).
- Executes tactical marketing efforts including email, phone outreach, social media, and sales enablement.
- Coordinates and delivers on the overall presence of assigned location ensuring physical and digital signage and other point of sale materials are properly placed and visible to clients and aligns with Manheim brand guidelines.
- Influences the sale day experience by engaging with clients in the auction lanes and facilitates in lane promotions and activities.
- Contacts targeted clients via phone to discuss special sales, feedback, or respond to a specific business need (as needed).
- Builds relationships with auction leadership, field sales, and key dealer and commercial clients.
- Manages giveaway/promotional items and performs monthly audits on allotment.
- Effectively manages auction location(s) website, social media platforms, and sales enablement content.
- Provides weekly recaps on sale and client performance to field and auction leadership.
- Understands monthly budget expectations and ensures spend is expensed appropriately.
- Learns and effectively uses multiple marketing and reporting tools.
- Participates in weekly marketing team meetings.
- Travels to assigned locations as required.
- Assist with other auction-related duties as needed.
Minimum Qualifications:
- High School Diploma/GED and 3 years experience in a related field. The right candidate could also have a different combination, such as any level degree/certification beyond a HS diploma/GED in a related discipline and up to 1 year of experience; or 5 years experience in a related field.
- Excellent written and verbal communication, interpersonal, and organizational skills required.
- Knowledge of Microsoft Office suite required.
- Ability to work in a high-performing, fast-paced environment.
- Ability to adapt to an ever-changing industry and react to change in a positive manner.
- Ability to work under time constraints and meet deadlines.
- Ability to sit or stand for long periods of time.
- Occasional exposure to outdoor weather conditions as well as noise, dust, and fumes in auction lanes where applicable.
- Full-time, onsite Monday through Friday.
- Some travel may be required to Manheim locations, regional meetings, and/or home office.
- Ability to work in a loud auction environment with exposure to hot and cold conditions during sale days (for approximately 2 hours per event).
- Requires physical ability and mental acuity to execute the duties of the position successfully within required timeframes in order to meet business requirements.
Preferred Qualifications:
- Bachelors in marketing, advertising or business preferred.
- Experience in the automotive industry preferred, but not required.
- Knowledge of Salesforce or other CRM platform preferred.
USD 20.10 - 30.10 per hour
Compensation:
Hourly pay rate is in the range of $20.10 - $30.10/hour. The hourly base rate may vary within the anticipated range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include commission (annual, monthly, etc.) and/or an incentive program.
Benefits:
Employees are eligible to receive a minimum of sixteen hours of paid time off every month and seven paid holidays throughout the calendar year. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.
EOE, including disability/vets
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