Marketing Manager

Primary Responsibilities /Accountabilities/ Essential Functions:

• Build strong relationships with assigned external partners, internal functional groups, and other key stakeholders
• Share and communicate marketing plans for partner accounts
• Conduct regular marketing reviews and presentations with internal and external constituents
• Manage and maintain all marketing and advertising assets for assigned university partners
• Manage a Marketing Project Specialist to ensure all projects are submitted accurately in project management platform
• Create and maintain foundational messaging documents including basic competitive research, value propositions, editorial guides and creative briefs for all assigned accounts

Equipment Used and Responsibility

• MS Office Suite

Supervisory Responsibilities

• This position may manage the following positions: Marketing Coordinators or Specialists and/or Marketing Project Managers.

Experience/ Education

• Bachelor’s degree in marketing or related field. MBA a plus but not required
• 3-5 years of experience in a marketing or related field. Specific background must include marketing experience within multiple channels, such as digital marketing, social media, print, paid search, television and radio.
• Demonstration of managing client expectations and working with external stakeholders
• Ability to plan a campaign within budget, from conceptualization to implementation and success measurement
• Excellent oral and written communication skills, including the ability to effectively present information to senior management.
• High attention to detail and proven record of independently managing a high volume of tasks and timelines

Physical Requirements:

• Sitting:      6-7 hours a day
• Standing:  1-2 hours a day
• Walking:   1-2 hours a day
• Lifting:      Occasionally
• Carrying:   Rarely
• Pushing:    Rarely
• Bending:   Occasionally
• Squatting: Rarely

• Kneeling:     Rarely
• Climbing:    Rarely
• Reaching:    Occasionally
• Grasping:     Frequently
• Fine Eye to Hand Coordination:  Continuously
• Driving:       Rarely

Work Environment:  Office building on site.  Work performed is primarily inside, subject to variations in temperature and weather, equipment noise and dust. Work may be remote as needed.