Manager, Integrated Marketing

Her Campus Media is the ultimate community-powered Gen Z media and marketing ecosystem, with a portfolio of the largest and most-loved Gen Z media brands and creator communities: Her Campus, Spoon University, College Fashionista, InfluenceHer Collective, Campus Trendsetters, Zfluence, HC Athletic Club, and Generation Hired. Through our community of 100,000+ members, footprint across 2,300+ colleges, and social reach of well over 1 billion, we're unlocking opportunities for the next generation while serving as the one-stop-shop Gen Z marketing partner for the world's leading brands, who come to us to ensure their Gen Z relevancy and devise and power award-winning end-to-end Gen Z marketing strategies and campaigns. 

About our team: Her Campus Media is made up of passionate, entrepreneurial, ambitious doers who are fired up about cultivating the next generation of leaders and change makers. We are a small (~100 employees) but mighty team of individuals, committed to building a dynamic, inclusive organization where we want to work. Visit our Careers page to learn more about our culture and what makes us tick at hercampusmedia.com/careers!

Job Overview:

• Works independently (as primary point of contact or as secondary support) to produce and execute integrated marketing programs on behalf of HCM clients 

• Interface with internal teams, including (but not limited to) Sr. Leadership, Business Development/Sales Directors, Planning, Pre-Sale Marketing, Branded Editorial, Design, Campus & Influencer, Community,  Social, Editorial, Legal, as well as external vendors, client agencies, advertisers, and media partners to ensure program elements are executed per requirements, scope of project, timelines, and budget

Responsibilities:

• Foster, educate, and promote best-in-class service expertise for HCM clients post-sale  

• Manage key programs (with an emphasis on experiential) end-to-end, from campaign brief development through execution and reporting, ensuring they meet brand objectives and deliver best-in-class client service.

• Responsible for creating and maintaining all program documentation during post-sale (including client status agendas, sold scope-of-work, and additional campaign trackers)

• Own on-site execution of experiential programs, serving as the primary client point of contact; manage run of show, coordinate teams, and troubleshoot in real time to ensure seamless delivery

• Collaborate with schools/universities, third-party production partners, and venue spaces  to research, negotiate, and secure location logistics in accordance to sold experiential scope of work

• Source and manage third-party vendors, including fabrication, AV, staffing, production, and content capture partners

• Work closely with internal creative teams to execute custom deliverables, including custom signage, branded articles, social media posts, influencer content creation, and sampling opportunities. 

• Use project management software (Asana) to manage sold campaigns & deliverables - ensuring all assets stay on schedule

• Demonstrate resourcefulness in problem-solving. Leverage existing relationships, build new ones quickly, and find creative solutions to deliver results within tight timelines or budget constraints.

• Lead and moderate end of campaign debrief process, driving discussion, sharing learnings and best practices across internal teams

• Responsible for the management of the entire post-sale production budgets and ensuring all program expenses are tracked and fit within program margin.

• BA or equivalent

• 3-5 years experience in event production, experiential marketing, or sponsorship activation

• Strong track record in client service and managing sponsor activations at live events, conferences, festivals, or sporting events

• Experience within various marketing verticals such as experiential, branded content (video, articles, social, influencer) and digital media execution experience essential

• Proactive, resourceful problem solver with a “roll up your sleeves” attitude; able to think on their feet and quickly resolve event related challenges in fast paced environments

• Strong attention to detail

• Highly organized and the ability to multitask

• Proficiency in Asana (or similar project management platforms) for workflow management, timeline tracking, and cross functional collaboration

Salary Range: $70-75k + Bonus Eligible 

Benefits & Perks:

• Eligibility for performance bonuses

• Choice among six health insurance plans

• Dental and vision insurance

• 401k retirement savings plan with company matching

• Flexible PTO and work remotely

• Extremely generous company holiday policy, with 22 + paid holidays, including 2 floating holidays for 2026

• Parent-friendly culture, including 15 full weeks of parental leave plus flexible return-to-work

• Summer Fridays

• FSA and HSA offered

• Life insurance

• Optional short-term and long-term disability insurance

• Free One Medical membership offering same-day primary care over video or in person

• Free Health Advocate services to help navigate the healthcare system

• TalkSpace and ClassPass Benefits

Location: Remote, within the United States

We welcome applications from all qualified candidates who are eligible to work in the United States. Please note, however, that we are unable to sponsor visas at this time. All information will be held in strict confidence and will adhere to Equal Employment Opportunity (EEO) guidelines.