Manage, organize, launch, and optimize PPC campaigns; monitor emerging PPC practices and trends; improve campaign performance and productivity; and create regular Google Ads and Google Analytics reports. The role requires experience managing PPC campaigns, interpreting web analytics data, understanding HTML and SEO, and using search engine ranking and keyword research tools.
Company Description
IvyPanda is a student success hub designed to improve the educational outcomes and learning capabilities of students around the world by connecting them with academic experts and by providing highly-efficient self-study services and online tools.
Job Description- Manage, organize, and optimize PPC campaigns
- Launch new PPC campaigns
- Learn new PPC practices, trends, and techniques to boost performance and increase campaign productivity
- Regularly create Google AdWords and Analytics reports
- Experience with optimization, management, and creation of PPC campaigns
- Ability to interpret and effectively work with Google Analytics and other web analytics data
- Understanding of HTML and SEO
- Experience with search engine ranking tools and keyword research
- Strong motivation, work ethic, and communication skills
All your information will be kept confidential according to EEO guidelines.
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Manage, organize, optimize, and launch PPC campaigns. Monitor emerging PPC practices and trends to improve campaign productivity and performance. Create regular Google Ads and Google Analytics reports, interpret web analytics data, conduct keyword research, and apply SEO and HTML knowledge.
Top Skills:
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With a business-friendly climate and research universities like CU Boulder and Colorado State, Colorado has made a name for itself as a startup ecosystem. The state boasts a skilled workforce and high quality of life thanks to its affordable housing, vibrant cultural scene and unparalleled opportunities for outdoor recreation. Colorado is also home to the National Renewable Energy Laboratory, helping cement its status as a hub for renewable energy innovation.
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