Director, Content & Communications

Your Skillset:

• Strong editorial and storytelling skills; able to draft, edit, and package content that fuels demand generation and thought leadership
• Proven ability to manage content calendars across newsletters, webinars, social media, awards, events, partner opportunities, and lead magnets
• Skilled at social media management, including planning, publishing, and reporting on engagement
• Experience developing and executing newsletter programs that grow reach and drive measurable engagement
• Ability to coordinate and produce webinars, events, and awards submissions that generate demand and reinforce thought leadership
• Familiarity with SEO, AI search, and discoverability; able to structure content for maximum reach across traditional and generative search
• Proficiency with AI-powered writing tools to accelerate drafting and production
• Strong organizational and project management skills; able to manage multiple workstreams, set deadlines, and deliver consistently on time
• Collaborative operator who works closely with Growth, Community, and Creative to ensure all content ties to business outcomes

Your Experience:

• Demonstrated success running newsletter programs, social media accounts, and webinar/event content that contributed to pipeline or brand growth
• Track record of delivering content calendars across multiple formats with consistent execution and measurable outcomes
• Hands-on experience with AI-powered content workflows and embedding them into day-to-day production
• Strong background in SEO and content optimization for both traditional and AI-driven search platforms
• Experience managing awards submissions, speaking placements, or executive communications is a plus
• Portfolio or body of work that demonstrates success producing integrated content programs that supported measurable growth in traffic, impressions, or leads

Content & Program Ownership

• Own and manage the company’s content calendar, ensuring all newsletters, webinars, awards submissions, and lead magnets are planned, produced, and shipped on schedule
• Develop and execute the newsletter strategy, growing reach, improving engagement, and driving measurable pipeline impact
• Plan and produce webinars and event content that showcase Luxury Presence’s leadership and generate demand
• Oversee the process for awards submissions, speaking opportunities, and thought-leadership campaigns, ensuring LP shows up as the category leader

Social & Distribution

• Lead the company’s social media strategy and operations, managing content calendars, publishing cadence, engagement reporting, and entrance into emerging channels
• Partner with brand and comms to amplify press, product launches, and thought leadership through social channels

AI Workflows & Discoverability

• Implement AI-powered content and creative workflows to accelerate production across writing, design, and video
• Ensure all content is structured for AI-era discoverability, optimized for both traditional search and generative platforms

Outcomes

• Website traffic and engagement increase through consistent, high-quality content programs
• Brand impressions and share of voice grow across social, search, and industry channels
• Newsletters, webinars, and lead magnets generate measurable demand and influence pipeline creation
• Social media programs contribute to audience growth and deeper engagement with key segments
• Content consistently achieves visibility in AI-driven search, driving inbound traffic and reinforcing category leadership