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The Audience Growth Lead will drive social marketing and influencer initiatives, develop innovative audience growth strategies, lead campaigns, and coach the team. Must excel in storytelling and have a strong grasp of social media trends, especially in the automotive industry.
About Cie
Cie is a Venture Studio that specializes in accelerating both innovation for large enterprises and growth for emerging startups. We invest as a partner from ideation to completion.
We’re looking for a visionary and hands-on Audience Growth Lead to join our marketing team! This role is ideal for a creative thinker and storyteller who is passionate about building authentic communities for auto-enthusiasts and alike.
- Named top 3 places to work in 2024 by BuiltIn LA
- ‘From Zero to One’: How Cie’s Culture Helps New Ideas Shine
Key Responsibilities
- Social Marketing Leadership:
- Own and drive all social marketing and influencer initiatives.
- Develop and implement innovative strategies to grow the audience, with a focus on automotive enthusiasts and adjacent communities.
- Creative Ideation and Campaign Execution:
- “Live in the future” to conceptualize groundbreaking marketing approaches.
- Ideate, plan, and execute new and impactful campaigns.
- Client Engagement and Storytelling:
- Present ideas and campaign strategies to the client with impeccable storytelling and persuasive communication skills.
- Team Leadership and Collaboration:
- Be actively involved in the day-to-day details of all projects.
- Guide, coach, and inspire the team while contributing as a key player to ensure success.
- Content and Trend Analysis:
- Stay immersed in the automotive space and other industries to generate insights and inspiration.
- Remain at the forefront of emerging social media and marketing trends.
- Paid Marketing Expertise:
- Understand and manage paid marketing initiatives to maximize reach and impact.
- Understand and manage paid marketing initiatives to maximize reach and impact.
Qualifications
- Proven track record of driving audience growth through social marketing and influencer programs.
- Exceptional creativity and ability to think strategically about future-facing marketing opportunities.
- Strong storytelling skills with experience in client-facing presentations.
- Hands-on leadership style with a passion for being involved in every detail.
- In-depth knowledge of social media platforms, marketing tools, and emerging trends.
- Experience in the automotive industry or a related field is a plus.
- Familiarity with paid marketing campaigns and their implementation.
Beyond the paycheck
You will be a critical part of our core team and have influence over the direction of our portfolio companies.
Growth: We support and invest in your career development
Benefits:
- Profit-sharing units and start-up units
- Medical, dental, and vision insurance
- Supplemental benefits
- 401k with employer match
- Generous paid time off
Top Skills
Marketing Tools
Paid Marketing Campaigns
Social Media Platforms
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