Lead AI-native growth and demand-generation programs across channels. Create content and sales enablement, run experiments, leverage AI tools to scale campaigns, measure performance, and drive pipeline and brand growth.
About Blue Onion
About This Role
Who You Are
What You’ll Do
Required Skills & Experience
Blue Onion is building the next generation of financial infrastructure for leading retail and consumer brands. We transform fragmented financial and operational data into a single source of truth, injecting context and creating a trusted foundation for faster, smarter decision-making and AI-driven workflows.
As businesses strive to rely on AI to power critical workflows, data quality has become a competitive advantage. Blue Onion provides the clean, reconciled financial data layer that both teams and AI agents depend on to operate with confidence. By automating data validation and reconciliation, we help companies eliminate manual work, improve accuracy, and unlock real-time financial visibility.
Trusted by brands including Supergoop!, Lemme, and a.k.a. Brands, Blue Onion powers the financial infrastructure behind modern commerce because intelligent software is only as effective as the data it runs on.
Learn more and see a demo of the platform at blueonion.ai.
We're looking for an AI-native Growth Marketing Manager to drive demand generation, accelerate pipeline, expand our brand presence, and experiment with new ways of reaching customers. This is a hands-on role for a builder who thrives on testing ideas, moving quickly, and turning creativity into measurable business results.
This is a highly entrepreneurial role with the opportunity to test, launch, and scale a wide range of marketing initiatives across the customer journey. You'll experiment relentlessly, learn quickly, and help uncover the programs, channels, and messages that drive growth. From shaping our brand and content strategy to executing campaigns and exploring new AI-powered ways of working, you'll have a direct hand in how Blue Onion reaches and serves customers.
You'll thrive in this role if you're highly proactive, comfortable operating in ambiguity, and motivated by ownership. You're equally excited by big ideas and flawless execution, bringing a meticulous approach and exceptional attention to detail to everything you do. You take pride in producing high-quality work and understand that meaningful results come from thoughtful experimentation, continuous iteration, and a commitment to excellence.
You enjoy building agents and have leveraged various AI tools to solve problems, and looking for the kind of upside that comes from helping shape a category-defining startup, we'd love to meet you.
What You’ll Do
- Drive pipeline growth by testing, launching, and optimizing marketing programs across channels
- Collaborate with the Sales team and deliver sales enablement content and assets
- Develop and execute campaigns spanning content, social, events, partnerships, communities, webinars, and emerging AI-native marketing channels
- Create compelling content and collateral to support product launches, sales efforts, customer expansion, and brand awareness
- Identify new opportunities to reach customers, experiment quickly, and scale what works
- Leverage AI tools to accelerate content creation, campaign execution, research, and marketing operations
- Measure results, track performance, and focus relentlessly on activities that drive revenue and growth
- 3-5 years of experience in growth marketing, demand generation, content marketing, or a related startup role
- AI-first with hands-on experience using tools like Claude, Cursor, Lovable etc.
- Strong storyteller with the ability to turn complex ideas into compelling content
- Meticulous with exceptional attention to detail and a bias toward execution
- Creative, analytical, and energized by testing new ideas and finding unconventional growth opportunities
Compensation
- Competitive compensation package, including a base salary of $125k–$140k based on experience, equity, comprehensive healthcare coverage, and performance-based bonus tied to company growth
- This is an opportunity to build the marketing function from an early stage, with the potential to quickly expand your scope, take on leadership responsibilities, and earn promotions based on performance and impact
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