Develops, hosts, manages, and improves websites for multiple tourism, events, B2B, and e-commerce businesses. Responsibilities include responsive UI development, SEO and conversion optimization, ticketing and Shopify integrations, website security, analytics and KPI reporting, cross-browser testing, content support, and collaboration with marketing teams and vendors. The role is primarily office-based in Durango, Bryson City, or Branson, with periodic domestic travel to company locations and conferences.
Division/Department: American Heritage Railways/Marketing
Job Title: Website Developer
Reports To: Director of Marketing
Type of position: Non-Exempt/Hourly
Compensation: $31.25 - $38.46
Employee Classification: Regular/Full-Time
Location: Durango, CO, Bryson City, NC, or Branson, MO
Regular classified employees are eligible for the following benefits: Medical/Rx, Dental, and Vision plan with a portion of the premiums paid for by American Heritage Railways. Employer-funded HSA (for qualified employees), company-funded Life AD&D insurance and Voluntary Life (premiums paid for by the employee), generous PTO plan, 401K plan with company-match, company provided Employee Assistance Program
Job Summary: The Website Developer will play a key role in strengthening the company’s online presence and revenue streams by improving existing websites for multiple companies, designing new websites, optimizing conversion rates and SEO, and coordinating hosting, website security, etc. This position will also support broader digital marketing and customer service efforts, including sign up forms, customer service chat platforms, and ecommerce opportunities, while ensuring alignment with overall marketing objectives. The website developer will utilize analytics to optimize performance, enhance brand awareness, and maintain consistent messaging across all websites, contributing to the company’s growth and visibility.
Essential Duties and Responsibilities:
- Manage and improve UI functionality of websites for several heritage tourism destinations and licensed events with online ticket sales.
- Create, host, and manage new websites for subsidiaries that serve B2B clients and e-commerce using well-designed, tested code per best practices for web development, including for responsive design and mobile display.
- Create, host, and manage new websites for online retail stores that integrate with eCommerce platforms such as Shopify.
- Audit existing sites to optimize conversion rates and SEO to increase company revenue.
- Collaborate with ticketing vendors to ensure accuracy, consistency, and efficiency of website-booking portal interface.
- Create annual development calendars to support department website goals.
- Work with marketing managers to promote special offers, events, and seasonal offerings on sites for individual companies/attractions.
- Utilize analytics tools to monitor and report on website performance and conversion rates. Distribute regular KPI reports to company managers.
- Develop testing schedules for various browsers and devices, ensuring web content is optimized for various platforms
- Find opportunities to strengthen the company’s online presence to enhance brand awareness and engagement.
- Stay current on industry trends, platform updates, and emerging technologies.
- Identify and implement innovative ideas and improvements.
- Periodically travel to company locations and conferences.
- Other duties as assigned.
Qualifications
Education, Skill & Work Experience Requirements:
- 3+ years of experience in website development.
- Experience in planning and developing websites across multiple products and organizations.
- Strong analytical skills to evaluate campaign performance and recommend improvements.
- Extensive knowledge of web applications, programming languages, and web services — including API, CSS, CSS3, cross-browser compatibility, HTML, HTML5, JavaScript, jQuery, PHP, security principles, REST, SOAP, and web user interface design.
- Proficiency with content management systems, including WordPress and Drupal
- Ability to work independently, take initiative, and meet deadlines while following guidance.
- Outstanding communication, copywriting, and proofreading abilities.
- Meticulous attention to detail. Self-motivated, detail-oriented, and skilled at managing multiple projects simultaneously.
- Proven organizational and problem-solving skills with experience collaborating in a team environment.
- Must demonstrate professionalism and strong communication skills, with the ability to speak clearly and tactfully.
- Background working in tourism, events, or e-commerce fields preferred.
- Skilled with Adobe Creative Cloud graphic design, video editing and web development programs; Photoshop, Premiere Pro and Illustrator preferred.
- Reports to Marketing Director
- BA/BS degree or equivalent certificate in computer science, web design, multimedia design, or related field
Work Environment:
- In-office at one of AHR’s company offices in Durango, CO, Bryson City, NC or Branson, MO
- Majority of time spent in an office and warehouse setting
- Domestic travel
American Heritage Railways Inc Durango, Colorado, USA Office
Durango, CO, United States
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