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Account Coordinator - Digital Marketing (Independent Contractor)
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The Account Coordinator manages client relationships, oversees project execution, leads communications, ensures deliverables meet standards, and drives client success in digital marketing.
The Account Coordinator (AC) is the primary driver of client success at our agency. Account Coordinators are responsible for building strong client relationships, anticipating client needs, and ensuring work is delivered on time, on strategy, and within scope. They quarterback cross-functional teams, guiding specialists and practice leads to deliver high-quality campaigns, reporting, and recommendations that achieve client goals.
Account Coordinators balance big-picture strategy with tactical execution, handling day-to-day tasks. They also carry responsibility for portfolio growth, billing oversight, client satisfaction, client relationships and strategy, project management, account operations and reporting, internal and external communication.
Scope of Work:
- Serve as the main point of contact for assigned clients, building trust through proactive communication and reliability.
- Anticipate client needs and provide solutions before they are asked.
- Lead client calls, ensuring discussions are productive, strategic, and tied to client objectives.
- Collaborate with practice leads (paid media, SEO, creative, etc.) to develop integrated strategies and reporting presentations.
- Present campaign results and strategic recommendations in a clear, confident, and consultative manner.
- Manage client projects and tasks using Asana, ensuring deadlines are met.
- Assign, coordinate, and review work from internal specialists and Account Coordinators.
- Ensure all account deliverables (reports, assets, campaigns) are high-quality and client-ready.
- Uphold accountability across the team to deliver work that aligns with client goals and agency standards.
- Conduct account checks in Google Ads, Meta Ads, and other paid media channels, escalating issues or opportunities.
- Oversee monthly reporting, ensuring insights are gathered from specialists and Ninjacat reports are completed accurately and on time.
- Track and report on YoY growth within assigned portfolio, highlighting retention and upsell opportunities.
- Ensure all work is delivered within contracted scope, and escalate scope expansion opportunities appropriately.
- Ensure clients receive responses to emails or basecamp messages within 24 hours.
- Communicate effectively across Slack, Asana, and email to keep projects moving forward.
- Maintain clarity in internal and external communications, following agency SOPs.
Minimum Qualifications
- 2–4 years of experience in account management, client services, or digital marketing.
- Strong understanding of digital advertising platforms (Google Ads, Meta Ads Manager; additional platforms a plus).
- Proven ability to lead client calls, present strategy, and manage cross-functional teams.
- Excellent organizational skills, with the ability to manage multiple clients and priorities simultaneously.
- Strong financial acumen, including billing, invoicing, and revenue tracking.
- Excellent written and verbal communication skills.
- A proactive, solutions-oriented mindset with strong problem-solving skills.
Top Skills
Asana
Google Ads
Meta Ads
Ninjacat
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