Top Software Marketing Jobs in CO

Lead enterprise product marketing strategy for Toast’s hospitality platform, including positioning, messaging, launches, pricing and packaging, demand campaigns, customer proof points, sales enablement, and performance measurement. Build and manage the Enterprise Product Marketing team, collaborate with Product, Sales, Finance, Engineering, and Customer Success, represent the product externally, and use customer insights and data to drive pipeline, win rates, and revenue.

Own product positioning, messaging, and go-to-market strategy for Mimica’s AI-powered enterprise platform. Partner with Product, Sales, Enablement, Content, and Demand Generation to launch products, tailor narratives across industries and personas, conduct customer and competitive research, create marketing assets, support sales conversations, and establish scalable product marketing processes.

Owns Motive’s full-funnel B2B content strategy, including thought leadership, research, customer stories, executive content, and long-form editorial. Leads programs from opportunity identification through production, distribution, optimization, and measurement. Partners with marketing, sales, communications, SEO, brand, customer, and executive teams to align content with audience, brand, pipeline, and enterprise buying goals. Builds scalable, AI-enabled content processes and establishes editorial standards.

Lead and scale analyst relations strategy to drive analyst engagement and favorable placements. Build relationships with major analyst firms, prepare executive briefings, manage evaluations (e.g., Gartner, Forrester, IDC), turn analyst feedback into actionable messaging/product recommendations, enable sales with analyst insights, and measure program impact.

Leads Webflow’s Revenue Marketing organization and owns marketing-sourced and influenced pipeline, iARR, forecasting, channel ROI, and full-funnel performance. Builds demand creation and capture programs, ABM initiatives, partner-led growth, lifecycle and expansion marketing, and web conversion optimization. Partners with Sales, Partnerships, Product, Customer Success, and RevOps to develop integrated revenue plays, feedback loops, customer proof, and AI-enabled marketing operations. Reports to the Chief Marketing Officer and leads a multidisciplinary team.

Leads Webflow’s external communications strategy, including company narratives, media relations, executive voice, thought leadership, crisis communications, and brand reputation. Partners with executives, customers, investors, marketing, product, social, and employer brand teams to amplify launches and company milestones. Manages PR agencies, develops media plans, builds journalist relationships, advises executives, and measures communications impact across earned and owned channels.

Own Webflow’s internal communications program, including company-wide announcements, editorial calendars, recurring communications, and major company events. Write executive messages, talking points, presentations, speeches, and employee communications. Support company and product announcements, organizational change communications, executive preparation, research, and special projects. Improve communications workflows and collaborate cross-functionally with teams including Product, Marketing, Finance, Legal, People, Revenue, and Engineering.

Leads global B2B demand generation across acquisition, ABM, lifecycle marketing, integrated campaigns, conversion, pipeline acceleration, and customer expansion. Owns marketing-sourced pipeline, budget, performance reporting, experimentation, marketing technology scale, and agency relationships. Builds and coaches a demand generation team while partnering with Sales, Revenue Operations, Product, Customer Success, and Partnerships to drive qualified pipeline and revenue across complex enterprise markets.

Own competitive intelligence and analyst relations for Sprout Social. Track competitors, product launches, pricing, campaigns, and market developments; publish actionable intelligence; support live competitive deals; maintain battlecards and comparison materials; and advise positioning. Coordinate analyst briefings, evaluations, submissions, and executive presentations. Build intelligence networks and partner with GTM Systems and Applied AI teams to create repeatable AI-powered workflows.

Leads partner marketing strategy and execution for Dropbox’s AI and ISV ecosystem, including joint go-to-market plans, positioning, campaigns, launches, evergreen co-marketing, measurement, and growth programs. Manages and develops a partner marketing team while personally leading complex initiatives. Collaborates with Business Development, Partnerships, Product, Sales, Marketing, and Communications, and builds scalable operating models and AI-enabled marketing workflows.

Edit and produce high-volume short-form videos for social media, paid advertising, product promotions, and digital experiences. Repurpose existing footage, create motion graphics and animations, optimize content for platform-specific formats, and iterate based on performance data and feedback. Collaborate with marketing, brand, design, and video teams while maintaining organized assets and brand consistency. Provide shoot guidance and contribute creative concepts, hooks, and formats for giveaway, membership, and commerce-focused content.

Own go-to-market strategy and execution for YCharts data products, partnering with Product, Marketing, Sales, and Customer Success. Responsibilities include launch planning, product positioning, messaging, sales enablement, customer and competitive research, internal and external communications, and coordinating multiple concurrent launches. The role translates complex financial products and market data into clear customer value for wealth managers, advisors, and asset managers.

Supports product marketing, market research, customer and competitive analysis, product positioning, pricing, marketing plans, demand generation, digital marketing, and go-to-market strategies. Collaborates with cross-functional teams on new product introductions, brand promotion, customer insights, and performance monitoring while developing recommendations that support growth and customer needs.