Top Software Marketing Jobs in CO

As a Marketing Operations Specialist, you will analyze marketing data, develop automated reporting frameworks, and support the optimization of marketing automation, collaborating with sales to ensure reliable data for decision-making.

Lead Skillsoft's global customer advocacy and reference program: recruit and manage advocates, craft and amplify customer stories (case studies, testimonials, events, media), partner with Sales/Customer Success/Marketing to drive pipeline and brand impact, and build systems and reporting to measure and scale advocacy while protecting customer relationships.

Lead GTM strategy and execution for a defined portfolio: set positioning and messaging, coordinate cross-functional teams, build GTM infrastructure and competitive intelligence, enable sales with tools and training, measure impact against revenue goals, and partner with senior leadership to drive commercial outcomes and market presence.

Manage end-to-end paid social campaigns across Meta, TikTok, Pinterest, and Snapchat. Responsibilities include campaign setup, optimization, pacing, analysis, client communication, and leveraging Zeta's Data Cloud to identify audiences and scale performance.

Lead Paid Search strategy and performance for Higher Education clients, driving enrollment-focused paid search programs across multi-account portfolios. Set vision, scale performance frameworks, manage multimillion-dollar budgets, mentor a search team, own execution and measurement, partner with analytics for attribution, and deliver executive-level reporting and growth recommendations.

Lead and scale analyst relations strategy to drive analyst engagement and favorable placements. Build relationships with major analyst firms, prepare executive briefings, manage evaluations (e.g., Gartner, Forrester, IDC), turn analyst feedback into actionable messaging/product recommendations, enable sales with analyst insights, and measure program impact.

Own marketing's contribution to Net Revenue Retention by building lifecycle systems and programs that drive onboarding, adoption, retention, expansion, and advocacy. Design segmented, multi-touch automated journeys with AI enhancements, partner cross-functionally, run events, measure lifecycle math, and lead a team of 4-5 lifecycle marketers to scale client growth.

Lead AI adoption and workflow redesign in Toast's marketing team, focusing on change management, governance, and measurable transformation programs.

Lead and execute SEO and AEO strategies, optimize content, analyze performance, improve website discoverability, and leverage AI tools to enhance marketing efforts.

The Senior Marketing Specialist will lead marketing strategies and campaigns with technology partners, creating joint value propositions and demand generation initiatives to enhance market growth and drive awareness.

Lead cross-functional strategy connecting website acquisition to product activation in a PLG environment. Own web-to-product handoffs, segmentation, data integration, personalization, and reporting to improve activation, PQLs, and revenue. Drive scalable self-service flows, lifecycle frameworks, and experiments in partnership with Product, UX, and data teams.