Top Software Marketing Jobs in CO

Lead GitLab’s talent brand strategy and employer value proposition across the candidate journey. Develop integrated recruitment marketing campaigns, editorial content, recruiter resources, events, and scalable content systems. Partner with Talent Acquisition, Marketing, Communications, and business leaders to support hiring priorities and improve candidate experiences. Use performance data, audience insights, feedback, and market trends to evaluate campaigns, guide priorities, and increase candidate engagement and conversion.

The Talent Brand Manager will shape GitLab’s employer brand through recruitment marketing, storytelling, campaigns, and candidate education. Responsibilities include translating the employer value proposition into messaging, creating cross-channel campaigns and team-member stories, improving candidate journey touchpoints, analyzing funnel and engagement metrics, and partnering with Talent Acquisition and cross-functional stakeholders. The role also manages projects and external partners while improving talent brand processes, reporting, and operations in a fully remote environment.

Execute localized CRM promotional and lifecycle campaigns for Spanish-speaking customers across the USA and Canada. Responsibilities include creating communications and offer pages, building and testing email, in-app, and push campaigns, proofreading content, maintaining CMS content, ensuring regulatory and brand compliance, and collaborating with stakeholders to improve customer retention and loyalty.

Develop and implement CRM strategies for an online casino product to increase engagement, retention, loyalty, and customer lifetime value. Lead promotional and loyalty campaigns, manage CRM workflows, define localized roadmaps, oversee budgets, analyze customer behavior and KPIs, and present insights to senior stakeholders. Collaborate with Marketing, Content, Design, Customer Support, Product, and Analytics teams while applying testing and optimization methods.

Lead Associates and Copywriters in executing and optimizing CRM campaigns across the USA and Canada. Coordinate campaign creation across email, in-app, push, and offer-page channels; ensure regulatory, brand, localization, and quality standards; resolve execution issues; improve operational processes; and manage team objectives and development.

Own partner marketing initiatives from go-to-market strategy and joint positioning through channel activation, campaign execution, optimization, and reporting. Develop partner messaging, campaigns, sales tools, enablement, and training while collaborating with Sales, Partnerships, Product, and Marketing. Analyze pipeline, revenue, engagement, and adoption performance; identify funnel improvements; manage budgets and resources; and lead multiple complex initiatives to drive partner-sourced growth.

Own KPA’s B2B demand generation engine across paid, owned, automated, omnichannel, and account-based programs. Manage campaigns, media budgets, HubSpot automation, nurture architecture, AI workflows, attribution, dashboards, testing, and funnel optimization. Partner with Sales, Marketing Operations, Revenue Operations, Finance, and Client Success to improve qualified pipeline, conversion rates, and cost per opportunity. This hands-on individual contributor also manages agencies, target-account programs, and marketing technology integrations.

Lead Jasper’s enterprise growth engine across performance, lifecycle, field, account-based, and organic marketing. Partner with Sales and cross-functional leaders to drive predictable pipeline and revenue, optimize funnel performance through analytics, establish forecasting and reporting rhythms, and apply AI and automation to improve marketing execution. Build and coach a multidisciplinary, high-performing team while shaping company-wide growth strategy and overseeing campaign execution, experimentation, personalization, and investment optimization.

Own quarterly product launches and release programs, optimizing workflows, resources, and messaging. Partner cross-functionally with Product, Revenue, R&D, and Marketing to deliver events, collateral, positioning, and go-to-market support. Serve as product marketer for assigned products, translate technical concepts into compelling narratives, manage approvals and deadlines, and use qualitative and quantitative data to measure launch performance and improve future strategies.

Create and edit short-form video content for social media, paid advertising, marketing campaigns, product promotions, and in-app experiences. Develop motion graphics, typography, transitions, sound, and basic color grading while maintaining brand consistency. Collaborate with marketing and design teams, optimize content for multiple platforms, iterate based on performance data, manage organized asset libraries, and deliver projects independently within deadlines.

Develops and commercializes partner-built solutions across the Superhuman Suite. Responsibilities include shaping joint value propositions, creating pitch and demo assets, enabling alliance managers and partners, packaging repeatable solutions, coordinating launches, supporting partner growth, and tracking post-launch performance. The role works across Alliance Programs, Partner Marketing, Technical Alliances, Product, and solution architecture, with approximately 25% international travel.

Conduct bilingual English and Spanish SEO audits, keyword research, local and technical optimization, competitive analysis, AI search optimization, site migration recommendations, and performance reporting. Manage client portfolios, communicate with stakeholders, implement recommendations, and collaborate with account, product, and SEO teams. Use AI tools to improve workflows while staying current on search trends, structured data, E-E-A-T, and conversion-focused website best practices.

Create and publish platform-first social content (graphics, short-form video, carousels) that captures cultural and real-time sports moments. Use trend and performance insights to inform strategy, write on-brand copy, build community engagement, and partner with internal teams to align campaigns and optimize content.