Top Software Marketing Jobs in CO

Lead B2B activation marketing to drive patient starts from commercial referral channels by building scalable systems, attribution frameworks, and repeatable playbooks. Implement MarTech and data-driven strategies, run A/B and incrementality tests, automate campaign execution using AI/ML and LLM tools, and templatize activation campaigns while managing and growing a cross-functional team.

Leads public-sector demand generation programs that drive qualified sales pipeline and revenue. Responsibilities include planning and measuring integrated campaigns across email, webinars, content, advertising, direct mail, trade shows, social media, and sales enablement. Partners cross-functionally with marketing, sales, product, finance, and operations; forecasts program impact, evaluates ROI, builds evergreen programs, and manages stakeholder alignment. The role is remote within the United States.

Own and optimize paid search campaigns across Google, YouTube, Bing, Walmart, Amazon, and other platforms. Translate client goals into buying strategies, monitor performance, troubleshoot campaign issues, deliver insights, and communicate proactively with clients and cross-functional teams. The role also supports process improvement, platform adoption, testing, training, and campaign quality while using Basis tools and AI to improve efficiency.

Manage paid social campaigns from planning and launch through optimization across Meta, LinkedIn, TikTok, Snapchat, Reddit, Pinterest, and X. Build and QA campaigns, monitor pacing and performance, troubleshoot tracking and creative issues, analyze reports, develop client-facing recommendations, and collaborate with analytics, operations, and media teams. Support client communications, best-practice documentation, team training, and adoption of new workflows.

Own the strategy, roadmap, experimentation program, launches, information architecture, content governance, and performance metrics for GitLab’s high-traffic B2B website. Partner with UX, content, product marketing, engineering, localization, analytics, and SEO teams to improve conversion, pipeline, trial growth, launch execution, and AI-ready content workflows. Lead through influence in GitLab’s all-remote environment.

Design and optimize digital customer journeys that drive retention, product consumption, and revenue. Create service blueprints and journey specifications, define customer signals and interventions, coordinate cross-functional partners through launch, and measure conversion, lift, recovery, time to value, and business impact. Determine appropriate self-service, AI-assisted, and human-led touchpoints across product, email, events, and community channels. Partner with orchestration, lifecycle marketing, content, CX operations, and data teams to continuously improve live journeys.

Build AI-powered marketing workflows, automate data and processes across marketing and adjacent teams, connect systems through APIs or scripting, and establish marketing measurement foundations. Support website redesign, campaigns, events, content, and AI-assisted design prototyping. Document solutions, evaluate emerging AI tools, and collaborate across marketing, growth, partnerships, customer support, design, and product.

Leads Dropbox’s company-wide pricing, packaging, and monetization strategy across product-led and sales-led growth. Develops pricing architecture, AI monetization models, business cases, financial models, experimentation practices, governance, and performance metrics. Partners with Product, Finance, Sales, Marketing, Data Science, and executives to guide high-impact decisions, improve profitability, and translate strategy into execution. Manages and develops a team while expanding Dropbox’s broader monetization capabilities.

Leads Toast’s managed marketing program, setting its strategy, service model, operating standards, roadmap, and economics. Builds and develops a leadership team, establishes scalable workflows, playbooks, capacity models, QA frameworks, dashboards, and performance rituals. Oversees customer outcomes, retention, expansion, service quality, compliance, and cost to serve while partnering across Product, Sales, Customer Success, Legal, and Finance. Drives continuous improvement through standardization, automation, AI, customer insights, and multi-channel marketing expertise.

Own ASI’s organic and paid social presence across X, LinkedIn, Instagram, and YouTube. Develop channel strategies, editorial calendars, campaigns, executive storytelling, and technical content for B2B and government audiences. Collaborate with engineering, design, communications, legal, and leadership teams while managing sensitive information, approvals, budgets, targeting, testing, and performance measurement.

Leads knowledge management strategy and a team of knowledge writers. Oversees content standards, information architecture, governance, quality, lifecycle management, analytics, and cross-channel knowledge experiences for customers and employees. Partners cross-functionally to translate complex processes into accessible content, manages projects, and advances AI-powered search, automation, and scalable content practices.

Lead Jasper’s Product Marketing function, owning product narrative, positioning, messaging, launches, analyst relations, and go-to-market programs. Build and develop a high-performing team while partnering with Product, Marketing, Sales, Customer Success, Enablement, and executives. Translate customer, competitive, and market insights into roadmap, pricing, packaging, adoption, and pipeline strategies for Jasper’s enterprise AI marketing platform.