Top Software Marketing Jobs in CO

Develop and execute product-led growth, lifecycle marketing, and technical audience programs for Voyage AI. Drive awareness, onboarding, activation, adoption, expansion, and continued usage through campaigns, experiments, content, emerging channels, and cross-sell strategies. Partner with Product, Product Marketing, Analytics, Builder Relations, and Data Science teams. Segment audiences, analyze customer and product data, monitor funnel KPIs, optimize messaging and experiences, and identify scalable growth opportunities.

Supports integrated demand generation campaigns across email, webinars, websites, and nurture channels. Builds marketing automation programs, manages lead scoring and segmentation, develops and adapts content, tracks campaign performance, and reports on lead and conversion metrics. Collaborates with Sales and cross-functional teams on MQL handoffs, coordinates campaign timelines, and manages external agencies and freelancers.

Own SEO and AEO initiatives across multiple domains, driving organic visibility, qualified traffic, conversions, and AI-search presence. Conduct keyword, competitor, technical, and performance analysis; recommend content, metadata, site structure, and structured-data improvements; partner with content, marketing, web, engineering, and analytics teams; support launches and offsite authority efforts; measure search visibility, citations, mentions, and business impact; and communicate actionable findings to stakeholders.

Own Magnite’s Help Center strategy, platform, information architecture, search, navigation, governance, and documentation workflows. Lead the technical writing practice while creating guides, release notes, FAQs, diagrams, code samples, audio, and video. Partner with Product, Engineering, Product Marketing, and client-facing teams to support launches and improve self-service. Use analytics, customer feedback, and AI-enabled tools to identify content gaps, improve discoverability, and scale accurate documentation.

Own Fieldguide’s social media strategy, content calendar, and execution. Repurpose long-form assets, product releases, thought leadership, and customer stories into engaging social-native content. Write short-form content for subject-matter experts, manage content systems and brand guidelines, and collaborate with product, demand generation, marketing, and communications teams on campaigns. Translate complex audit and advisory topics into compelling copy and visual formats across social platforms.

Own lifecycle and retention marketing across email, SMS, and membership communications. Build and optimize Klaviyo flows, segmentation, personalization, testing, campaign calendars, and QA. Manage membership onboarding, churn prevention, win-back, and upgrades while connecting CRM activity to conversion, repeat purchase, retention, reactivation, and LTV. Requires hands-on ecommerce marketing expertise and measurable results.

Owns content strategy and creation across blogs, email, web, sales collateral, and webinars for specialized fleet and insurance audiences. Translates technical and regulatory topics into authoritative content, manages AI-assisted workflows and quality controls, leads SEO and AEO strategy, develops lifecycle email nurtures, conducts A/B testing, and reports content performance against pipeline and business impact.

Own and evolve HCSS’s organic social media and influencer strategy across channels. Develop and publish content, manage communities, execute integrated campaigns, support thought leadership and employer branding, and collaborate across marketing and business teams. Monitor trends and emerging platforms, build influencer programs, analyze performance, and optimize social presence. The role supports national and global audiences, with occasional travel of up to 5% for conferences, customer visits, and company events.

Lead Motive’s technical SEO program across audits, crawlability, indexation, rendering, architecture, international SEO, structured data, performance, and page launches. Partner with engineering, content, product marketing, and growth teams to prioritize fixes, improve rankings and conversions, manage localized sites, and define SEO requirements. Apply AI-assisted workflows, analyze crawl and search data, resolve duplication and cannibalization, and communicate technical recommendations to stakeholders.

Lead enterprise go-to-market strategy for Zapier’s new products, including Sidekick. Own positioning, packaging, governance messaging, enterprise ICP, competitive differentiation, customer proof points, sales enablement, and commercial readiness. Partner with Product, Sales, Marketing, and Customer Advocacy to support enterprise opportunities, translate product updates into field materials, and incorporate customer and deal feedback into product and GTM decisions.