Top Software Marketing Jobs in CO

Leads the marketing operations function, team, martech roadmap, lead management, CRM integrations, data architecture, campaign attribution, reporting infrastructure, and vendor governance. Partners with Revenue Operations, Analytics, IT, and Finance to maintain reliable GTM data flows, improve data quality, and support scalable revenue growth. Manages technical professionals and leads technology transformation and re-platforming initiatives.

Leads Marketing Operations, martech, GTM systems, digital platforms, marketing automation, website journeys, analytics, conversion optimization, and program management. Owns Marketo-Salesforce integration, attribution, campaign tracking, data governance, digital platform performance, budgets, vendors, and cross-functional execution. Partners with executive leadership to guide investment, risk, and transformation while building multidisciplinary teams.

Own end-to-end B2B demand generation, including integrated campaigns, ABM, email nurture, organic social, website initiatives, conversion optimization, and performance reporting. Partner with Sales, Product Marketing, Customer Success, agencies, design, and product teams to generate measurable pipeline. The role requires strategic planning, hands-on execution, data-driven optimization, strong writing, and management of multiple concurrent programs, with emphasis on SaaS, technical audiences, open source, and product-led growth.

Build and lead Accuris’s customer growth marketing capability, driving adoption, upsell, cross-sell, account expansion, pipeline, and ARR. Responsibilities include segmenting the installed base, identifying expansion opportunities, launching targeted campaigns, developing propensity and whitespace models, enabling Sales and Customer Success, improving product adoption, and connecting marketing activity to revenue outcomes. The role establishes scalable customer growth plays and operating processes while executing campaigns rapidly.

Leads content strategy, SEO, GEO, editorial, creative, social, and content operations for Kelley Blue Book and Autotrader. Oversees approximately 50 professionals, enterprise content technology, vendors, budgets, performance metrics, multimedia production, and organizational transformation. Partners with executive stakeholders across sales, advertising, marketing, product, engineering, and communications to grow audiences, improve organic visibility, support monetization, and drive business outcomes across two automotive brands.

Manage end-to-end paid social campaigns for Zeta clients across Meta, TikTok, Pinterest, and Snapchat. Responsibilities include campaign setup, optimization, pacing, performance analysis, audience targeting, bid and budget management, and pixel implementation. Serve as the primary client contact, provide actionable campaign insights, and leverage Zeta’s Data Cloud to expand audiences. The role requires strong quantitative, communication, and paid media expertise.

Manages event marketing strategy and execution for trade shows, product launches, webinars, and hosted events. Responsibilities include planning logistics, coordinating internal and external partners, supporting sales and content teams, managing event communications and production schedules, tracking ROI and MQLs, overseeing onsite activations, and evaluating event performance. The role also supports brand representation, customer advocacy, pipeline generation, and continuous process improvement across virtual, hybrid, and international events.

Lead global field and partner marketing to drive Sales-Led Growth (SLG) and partner-sourced pipeline. Own regional GTM strategy, ABM, mid-to-bottom funnel demand, partner co-marketing with AI ecosystems, PLG-to-SLG monetization, sales alignment, events, and scaling a multi-disciplinary global marketing team tied to pipeline outcomes.

Lead Deepgram's demand-generation function end-to-end: set strategy, build an AI-native repeatable demand system, run integrated performance campaigns (paid, web, events, field), partner with Sales and RevOps to convert leads to revenue, hire and grow a high-performing team, and establish attribution and reporting that ties spend to pipeline and revenue.

Lead global content strategy and manage the content calendar across blogs, case studies, whitepapers, email, social, and web. Create and optimize SEO-driven content, coordinate promotions, measure performance, and iterate. Collaborate with Product, Sales, Sales Enablement, and regional teams to align product positioning and thought leadership. Conduct market/competitor research and support client-facing materials and training.

Own end-to-end strategy, planning, execution, and reporting for Motive's flagship user conference and internal events. Lead agency and vendor partners, manage budgets, contracts, run-of-show, and onsite operations. Partner cross-functionally with marketing, sales, product, finance, legal, and people teams. Support executive prep, drive attendee experience improvements, and deliver post-event insights tied to pipeline and engagement.

Lead and scale analyst relations strategy to drive analyst engagement and favorable placements. Build relationships with major analyst firms, prepare executive briefings, manage evaluations (e.g., Gartner, Forrester, IDC), turn analyst feedback into actionable messaging/product recommendations, enable sales with analyst insights, and measure program impact.