Top Software Marketing Jobs in CO

Lead product marketing for Liftoff's adtech portfolio: define positioning, create sales enablement and campaigns, lead GTM launches, drive market intelligence, and translate technical features into compelling content while partnering cross-functionally across regions.

This role involves leading a consulting team to deliver data-driven marketing strategies, measurement, and client engagement, while advising C-suite executives and optimizing customer journeys through advanced data analysis and insights.

The Lead Partner Marketing Manager will develop and execute marketing strategies for partnerships, manage relationships with key technology allies, and oversee partner marketing initiatives at Dynatrace.

Manage internal communications operations including measurement frameworks, dashboards, and channel operations (intranet, SharePoint, Slack, email). Improve publishing workflows, build templates and self-service resources, and implement AI and automation tools to increase efficiency and consistency across global communications.

Lead Bankrate's organic demand system across AI search (AEO/GEO), SEO, and content. Define AI citation strategy, own organic revenue and measurement, build an AI-native team and agentic workflows, and partner with paid, brand, product, and analytics to drive durable, revenue-generating organic growth.

Lead Bankrate's brand, communications, integrated marketing, and organic social to drive growth and lower blended CAC. Own positioning, PR/earned media, campaign orchestration, and measurement tied to efficient revenue. Partner with paid and organic growth, build a high-performing team, and hold brand/social accountable to contribution metrics rather than vanity KPIs.

Lead CRM strategy for the online casino product, managing campaign planning, execution, testing and analytics to drive engagement, retention and lifetime value. Coordinate cross-functional stakeholders, oversee promotions and bonus budgets, define localized roadmaps, and present performance insights to senior leadership while promoting a test-and-learn, data-driven approach.

Own marketing's contribution to Net Revenue Retention by building lifecycle systems and programs that drive onboarding, adoption, retention, expansion, and advocacy. Design segmented, multi-touch automated journeys with AI enhancements, partner cross-functionally, run events, measure lifecycle math, and lead a team of 4-5 lifecycle marketers to scale client growth.

The Principal Product Marketing Manager drives customer engagement and retention strategies, creates sales enablement materials, and collaborates with teams to enhance customer value and minimize churn.

Lead and scale analyst relations strategy to drive analyst engagement and favorable placements. Build relationships with major analyst firms, prepare executive briefings, manage evaluations (e.g., Gartner, Forrester, IDC), turn analyst feedback into actionable messaging/product recommendations, enable sales with analyst insights, and measure program impact.

Execute global product marketing strategy and multi-channel demand generation campaigns. Manage projects, track and optimize campaign performance, maintain marketing automation/CRM/reporting, gather insights from PowerBI, support market research and competitive analysis, collaborate with product, sales, and stakeholders to create content and drive pipeline growth.

The Director of Product Marketing will lead the go-to-market strategy for Acquia Source, focusing on the launch, narrative, sales enablement, and commercial outcomes. Responsibilities include defining buyer journeys, positioning the product, enabling sales and partners, measuring success, and collaborating cross-functionally.