The VP of Marketing will develop and execute strategies to drive growth in the healthcare technology sector while leading a marketing team.
Recognized as one of the fastest growing companies in Tampa Bay and on the Inc. 5000 list of top privately held companies in the country for 10 years, DAS Health is seeking an experienced VP of Marketing to join our team!
VP of Marketing
The VP of Marketing is a visionary, results-driven leader responsible for defining and executing our marketing strategy to accelerate growth in the ambulatory and senior living verticals. This individual will play a critical role in building our brand, driving lead generation, and fostering collaboration across teams. As a strategic leader with a passion for healthcare technology, the VP of Marketing will mentor a high-performing team while ensuring alignment with business goals and a culture of creativity, innovation, and excellence.
Location: Remote
Please note: Candidates must be available to work Central or Eastern Time Zone (CT or ET) business hours to align with our team’s operations.
Responsibilities:
For full-time opportunities, we offer:
About DAS:
DAS Health is a leading provider of Health IT and management solutions and a trusted consultant to many physician groups, hospitals and healthcare systems across North America. For the last two decades, DAS Health has been bridging the gap between regulatory compliance, business goals and personal service, empowering our clients to deliver more patient-centric care, protect their earnings and increase profitability.
As part of our commitment to the privacy of our job applicants, please review the DAS Health Privacy Notice (https://dashealth.com/Employment-Privacy-Notice/) and kindly acknowledge on your application that you have read and understand the policy. By doing so, you demonstrate your commitment to our values and your understanding of how we manage and protect your personal information.
VP of Marketing
The VP of Marketing is a visionary, results-driven leader responsible for defining and executing our marketing strategy to accelerate growth in the ambulatory and senior living verticals. This individual will play a critical role in building our brand, driving lead generation, and fostering collaboration across teams. As a strategic leader with a passion for healthcare technology, the VP of Marketing will mentor a high-performing team while ensuring alignment with business goals and a culture of creativity, innovation, and excellence.
Location: Remote
Please note: Candidates must be available to work Central or Eastern Time Zone (CT or ET) business hours to align with our team’s operations.
Responsibilities:
- Develop and execute a comprehensive marketing strategy that aligns with company goals and drives revenue growth in the ambulatory and senior living verticals.
- Lead, coach, and mentor a team of marketing professionals, supporting their growth and professional development.
- Oversee all marketing channels, including digital, content, product, PR, and events.
- Drive lead generation and conversion through innovative, data-driven campaigns.
- Own the company’s brand identity and ensure consistent messaging across all touchpoints.
- Conduct market research and competitive analysis to identify new opportunities and trends.
- Collaborate with sales, product, and executive teams to ensure alignment and support business objectives.
- Manage the marketing budget and track KPIs to evaluate the success of all initiatives.
- Develop and execute a comprehensive internal and external communications strategy, including media relations, press releases, newsletters, and executive presentations.
- Lead crisis communication efforts, ensuring proactive, consistent messaging and protecting the company’s reputation.
- 10+ years of progressive marketing experience, including 5+ years in a leadership role.
- Bachelor’s degree in marketing, business, or a related field (MBA a plus).
- Proven experience in the healthcare technology sector, with strong knowledge of the ambulatory and senior living markets.
- Expertise in Adobe Creative Cloud and the full Adobe suite.
- Demonstrated success in building and managing high-performing teams.
- Strong strategic thinking, analytical skills, and ability to translate data into actionable insights.
- Expertise across marketing disciplines: digital, content strategy, product marketing, and communications.
- Excellent communication, presentation, and interpersonal skills.
- Experience in crisis communications and media relations is highly desirable.
For full-time opportunities, we offer:
- Work Remotely (unless otherwise specified) with Work from Home Allowance
- Competitive pay with discretionary bonus opportunities
- Flexible Time Off
- Continued Education Reimbursements
- Company Paid Health Benefits for employees and family
- 401k with Employer Match
- Mental Health Services
- Parental Leave
About DAS:
DAS Health is a leading provider of Health IT and management solutions and a trusted consultant to many physician groups, hospitals and healthcare systems across North America. For the last two decades, DAS Health has been bridging the gap between regulatory compliance, business goals and personal service, empowering our clients to deliver more patient-centric care, protect their earnings and increase profitability.
As part of our commitment to the privacy of our job applicants, please review the DAS Health Privacy Notice (https://dashealth.com/Employment-Privacy-Notice/) and kindly acknowledge on your application that you have read and understand the policy. By doing so, you demonstrate your commitment to our values and your understanding of how we manage and protect your personal information.
Top Skills
Adobe Creative Cloud
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