Drive institutional liquidity and TVL by sourcing, pitching, and onboarding market makers, CEX VIPs, prime brokers, and large allocators. Build strategic partnerships, structure and close liquidity incentives, and collaborate with product/tokenomics to design institutional yield strategies tied to TVL KPIs.
We are looking for a high-performing BD professional to drive institutional liquidity and TVL growth for my client's platform.
What You Will Do
- Actively source, pitch, and onboard institutional-grade capital, market makers, and whales to increase our platform’s TVL.
- Tap into your existing relationships with CEX VIP client management teams, prime brokers, and OTC desks to route liquidity to our ecosystem.
- Identify and build strategic partnerships with traditional Web2 financial institutions, crypto funds, family offices, and asset managers.
- Structure, negotiate, and close liquidity incentives and partnership deals from start to finish.
- Collaborate with our product and tokenomics teams to design attractive yield strategies or liquidity programs tailored for institutional clients.
Who You Are
- 3 to 5+ years of BD experience in crypto/Web2 finance. Experience on a CEX VIP Account Management or Institutional Sales team is a massive plus.
- You bring an active rolodex of institutional allocators, market makers, VC funds, family offices, or crypto whales.
- You understand how liquidity pools, yield generation, and TVL metrics work in Web3.
- Strong communication, pitching, and negotiation skills. You know how to build trust with high-profile capital providers.
- Comfortable working in a fast-paced environment with measurable growth targets (KPIs tied directly to TVL/liquidity volume).
What They Offer
- Competitive base salary + performance-based token/cash bonuses tied to TVL targets.
- Flexible, remote-first working culture.
- Opportunity to shape the liquidity landscape of a fast-growing ecosystem.
Similar Jobs
Blockchain • eCommerce • Fintech • Payments • Software • Financial Services • Cryptocurrency
Lead Square's trade show and industry event program for retail and food & beverage: own Tier 1 trade show strategy, end-to-end booth design and production, vendor and budget management, ROI tracking, sponsorship negotiation, lead capture processes with sales, inventory and logistics, and cross-functional collaboration. Travel up to 25% to execute national events and evaluate new opportunities.
Blockchain • eCommerce • Fintech • Payments • Software • Financial Services • Cryptocurrency
Field-based Territory Account Executive who builds pipeline and partnerships, conducts 50–60 targeted weekly visits, demos and closes Square products, manages pipeline in Salesforce, and consistently exceeds quota.
Top Skills:
Salesforce
Information Technology
Manage and optimize paid media campaigns to drive profitable app installs. Plan, execute, test, and scale acquisition channels (Google, Microsoft, Apple, paid social, CTV/TV), run incrementality and creative tests, model app economics, and deliver insights to improve efficiency and user growth.
Top Skills:
Apple Search AdsCtvGoogle AdsMicrosoft AdvertisingPaid SocialTv
What you need to know about the Colorado Tech Scene
With a business-friendly climate and research universities like CU Boulder and Colorado State, Colorado has made a name for itself as a startup ecosystem. The state boasts a skilled workforce and high quality of life thanks to its affordable housing, vibrant cultural scene and unparalleled opportunities for outdoor recreation. Colorado is also home to the National Renewable Energy Laboratory, helping cement its status as a hub for renewable energy innovation.
Key Facts About Colorado Tech
- Number of Tech Workers: 260,000; 8.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lockheed Martin, Century Link, Comcast, BAE Systems, Level 3
- Key Industries: Software, artificial intelligence, aerospace, e-commerce, fintech, healthtech
- Funding Landscape: $4.9 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Access Venture Partners, Ridgeline Ventures, Techstars, Blackhorn Ventures
- Research Centers and Universities: Colorado School of Mines, University of Colorado Boulder, University of Denver, Colorado State University, Mesa Laboratory, Space Science Institute, National Center for Atmospheric Research, National Renewable Energy Laboratory, Gottlieb Institute
