UA Marketing Designer - NGL (Remote)

Who We Are (Mode Mobile)

Mode Mobile is building a family of apps that reward users for engaging with content, games, and communities they love. Our portfolio includes top-ranked apps across multiple categories, and we’re scaling rapidly through both organic growth and strategic acquisitions.

You’ll be joining one of Mode’s newest business units: NGL (“Not Gonna Lie”) — one of the most viral social apps in recent years, with 144M+ monthly users across web and mobile. NGL provides a safe space for people to be real, curious, and connected through anonymous messaging and authentic self-expression.

Now fully part of Mode’s portfolio, NGL is entering its next phase of explosive growth, including new monetization models, brand evolution, creative experimentation, and expanded user acquisition initiatives.

Our Team and Culture Drive Our Success

Our team is the heart of our culture.  We value innovation, collaboration, and curiosity, with a passion for getting things done.  We strive to hire and cultivate the best team members and foster a culture of open communication and transparency.  We are driven and hard-working but also committed to having fun along the way.  We allow OKRs to guide us, assume positive intent, sometimes agree to disagree and commit, honor our commitments, seek to accomplish more with less, and encourage everyone to speak up as our team owns our company’s success.

You can read more about our team and how we work here.

The Role

We’re looking for a UA Creative to join Mode Mobile’s Growth team, focused on driving growth for one of Mode’s newest business units, NGL. You’ll create, iterate, and optimize ad creatives that fuel user growth across social, video, and influencer-driven channels.

This is a hands-on creative performance role, ideal for someone who lives at the intersection of data and storytelling, thrives on rapid testing, and loves finding new ways to capture user attention in a fast-changing digital landscape.

Who You Are and What You’ll Do

• Lives and breathes Gen Z social culture, memes, aesthetics, and creative trends.
• Understands how to turn cultural moments, influencer styles, and raw UGC into high-performing ads.
• Knows that speed matters — you can move fast from idea → mock → iteration → launch.
• Thrives at the intersection of storytelling, data, experimentation, and humor
• Has a passion for social apps, viral loops, and crafting creatives that people want to engage with.
• Has a passion for social apps, viral loops, and crafting creatives that people want to engage with.
• Develop high-performing, trend-responsive video and static creatives for Meta (IG Reels), TikTok, Snapchat, and emerging channels.
• Create ad concepts that speak directly to Gen Z audiences through humor, authenticity, and native social storytelling.
• Partner closely with UA Buyers and the Growth Team to interpret performance data and develop hypotheses for new creative tests.
• Identify high-performing creative trends, cultural moments, and influencer content that can inspire the next winning campaign.
• Monitor TikTok, Instagram, memes, viral challenges, and university social trends daily to spark new creative ideas.
• Partner with Product Marketing, Design, and Analytics teams to ensure creative alignment with the product’s brand and growth goals.
• Contribute to sourcing briefs for influencer-driven user-generated content (UGC) ad production.

You won’t just make ads, you’ll help define the look, emotional feel, and cultural voice that propels this product into its next stage of growth.

What You Bring to the Team

• 3–5 years of experience creating UA or performance creatives for mobile apps, social products, gaming, or consumer tech
• Strong understanding of IG Reels-first creative best practices, including pacing, text overlays, meme formats, and hook psychology
• Portfolio demonstrating mastery of short-form editing, performance ads, and trend-responsive creative
• Skilled in video editing tools such as Premiere Pro, After Effects, or CapCut.
• Data-driven mindset: ability to interpret campaign metrics and translate insights into creative direction.
• Comfort with high-speed experimentation and iterative creative cycles.
• Deep familiarity with Gen Z aesthetics, humor, authenticity-driven content, and viral mechanics
• Strong copywriting instincts for short-form scripts, hooks, captions, and in-video text.
• Nice to Have:
  • Familiarity with growth analytics tools (e.g., AppsFlyer, Singular, Data Studio, Segwise).
  • Experience building creative test frameworks or reporting dashboards.
• Alignment with our core values:
  • Accountable: You take ownership of your responsibilities, demonstrating trustworthiness and self-discipline. You are consistent in your work, transparent in your actions, and communicate effectively. You follow through on commitments and strive for continuous improvement.
  • Action-driven: Identify what is most important, agree on scope, execute in a timely manner, and drive the greatest impact.  You take initiative, roll up your sleeves, and get things done.
  • Caring: You genuinely care about yourself and others, our business and craft, our mission and vision, and are passionate in heart and mind. You understand the importance of our team and strive to create a positive, supportive work environment.
  • Curious: You focus on the ‘why,’ learn and expand your knowledge, explore new ideas, and generally make things better.  You're a lifelong learner with a thirst for knowledge and a constant desire to improve.
  • Thorough: Your work is thoughtful, impactful, timely, accurate, and complete.  You pay attention to detail, are meticulous, and ensure quality work and compliance.

Why Join Mode Mobile

• Join a company at the forefront of app monetization and growth innovation.
• Drive impact on one of the most viral social apps globally.
• Work with a creative, data-savvy team that experiments boldly and moves fast.
• Shape the next stage of the product's growth across major global markets.
• Experiment boldly, iterate rapidly, and see your work influence millions of users.

We Believe in the Following Workplace Norms

• Allow OKRs to Guide Us
• Assume Positive Intent
• Agree to Disagree & Commit
• Set New Precedents
• Accomplish More with Less
• Hold Yourself & Others to High Standards
• Speak Up
• Be Resourceful
• Follow the 80/20 Rule

What We Are Offering

• We are a 100% remote-first, global company.
• A competitive compensation package.
• We offer generous perks & benefits to team members. 
• Participation in the Company's equity plan (for full-time team members).
• We provide individual bonuses in accordance with our Company Bonus Program.
• Work with energetic, passionate, and results-driven people.
• Celebrate team members' personal and work milestones.
• Remote social activities, including virtual coffee buddies. 
• Bonusly - We use Bonusly as a way to recognize and reward team members for their hard work and commitment.
• Weekly Wednesday Get Stuff Done Days (No Meetings).
• Open PTO, generous Company Holidays, and Wellness Days (for full-time team members).

If we just described you and your perfect role, we'd love to talk with you.  We have a lot to accomplish this year and look forward to making headway and creating success together!

Mode Mobile does not accept/pay fees for unsolicited resumes from third-party agencies/vendors.

Our company is an Equal Employment Opportunity (EEO) employer. We are committed to providing a work environment free of discrimination and harassment. All employment decisions are made without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other characteristic protected by law. We celebrate diversity and strive to create an inclusive environment for all team members.