Own the organic TikTok channel end-to-end, from trend research, strategy, and concept development through filming, editing, publishing, and optimization. Establish the channel’s creative voice, manage content calendars and production workflows, direct talent and creators, oversee rights and budgets, and use audience and performance data to drive growth. Partner with Creator, Product Marketing, and Growth teams to align priorities and identify content for amplification.
The Role
What You’ll Own
What You’ll Bring
We’re looking for a TikTok Channel Manager to own our organic TikTok channel end-to-end. This is a high-ownership role for someone who is equal parts creator, strategist, and channel operator, and who wants the freedom to shape how a brand shows up in culture.
You will set the channel’s creative point of view and make the work yourself, turning brand priorities, product stories, creator and customer voices, and cultural moments into platform-native content. You will own every stage: insight, concept, brief, script, shoot, edit, publish, and learn.
Your mandate is to build a distinctive presence people recognize within seconds and choose to follow, share, and return to. You will develop original series, move quickly on the right trends, and create content that is entertaining or useful before it is promotional.
You will be accountable for day-to-day channel health and organic growth, using audience response and performance data to sharpen the creative system. You will report to the Director of Content and be the organization’s go-to TikTok expert.
- Channel management: Own the organic TikTok channel end-to-end, including programming, publishing cadence, channel hygiene, and day-to-day channel health.
- Trend mining: Stay ahead of platform features, algorithm shifts, competitor activity, internet culture, trends, and formats; identify relevant opportunities early and turn insight into published content at speed.
- Creative standards: Set and uphold a recognizable standard for channel voice, art direction, storytelling, humor, hooks, pacing, captions, sound, and recurring formats.
- Talent direction: Be a confident on-camera presence when the idea calls for it, and direct employees and Linker partners to deliver natural, compelling performances.
- Creative development and production: Lead each post from insight and concept through brief, script, shoot, edit, packaging, publishing, and final quality control, balancing speed with craft.
- Project management: Build and run the operating system behind the channel, including the content calendar, briefs, schedules, budgets, UGC asset delivery & content rights, and internal production workflows.
- Performance and optimization: Turn channel performance and audience insights into clear creative actions.
- Cross-functional partnership: Work closely with Creator, Product Marketing, and Growth Teams to align priorities, unlock contributors, and identify organic winners for amplification.
- 3-5 years growing an organic TikTok channel or running a high-volume short-form video program for a brand, agency, or your own audience.
- A portfolio that proves both craft and impact: work you personally concepted, produced, filmed, directed, or edited, plus examples of accounts you grew or posts that outperformed and why.
- The range to operate as strategist and maker: you can set the plan, manage a high-volume pipeline, make the work, and learn from the results.
- Expert-level short-form production and editing skills in CapCut, Premiere, or equivalent tools, with the ability to move quickly using a lean, mobile-first setup.
- Deep TikTok fluency across culture, platform mechanics, features, algorithms, trends, distribution, retention, community behavior, and organic growth.
- A strong creative point of view and sharp visual taste, with the ability to translate brand and product stories into content people want to watch, not advertisements.
- Experience appearing on camera or directing talent, plus experience sourcing and managing creators, influencers, or UGC partners through briefs and deliverables.
- Cultural judgment and a test-and-learn mindset: you know what matters, when a trend fits, and how analytics and AI-enabled workflows can sharpen the next idea.
Similar Jobs
Artificial Intelligence • Cloud • Information Technology • Sales • Security • Software • Cybersecurity
Generates and qualifies enterprise and mid-market sales leads through outbound and inbound prospecting. The representative manages prospect portfolios in Salesforce, executes email, phone, and LinkedIn campaigns, maintains activity KPIs, develops qualified opportunities with Account Executives, and partners with Marketing. The role requires consultative communication, resilience, customer focus, and familiarity with SaaS and cybersecurity solutions.
Top Skills:
CybersecurityGongLeadiqLinkedin Sales NavigatorSaaSSalesforceSalesloft
Artificial Intelligence • Cloud • Information Technology • Sales • Security • Software • Cybersecurity
Own the vision, roadmap, and end-to-end delivery of Exposure Management product capabilities. Translate customer and technical requirements into prioritized specifications, guide features from discovery through launch and sunset, and drive measurable business outcomes. Partner cross-functionally with engineering, UX, go-to-market, customer success, and threat research teams. Engage customers, secure leadership alignment, make data-informed decisions, and mentor product team members.
Top Skills:
Attack Surface Management PlatformsB2B SaasRisk-Based PrioritizationVulnerability Management Platforms
Cloud • Fintech • Software • Business Intelligence • Consulting • Financial Services
Develops and expands client relationships, generates new business, manages sales opportunities through close, and drives revenue growth through consultative professional-services sales. Delivers presentations, coordinates team-selling efforts, supports strategic pursuits, shares market intelligence, and aligns marketing and growth plans with sales tactics. Requires a demonstrated record of achieving sales goals and experience selling to mid-sized organizations.
What you need to know about the Colorado Tech Scene
With a business-friendly climate and research universities like CU Boulder and Colorado State, Colorado has made a name for itself as a startup ecosystem. The state boasts a skilled workforce and high quality of life thanks to its affordable housing, vibrant cultural scene and unparalleled opportunities for outdoor recreation. Colorado is also home to the National Renewable Energy Laboratory, helping cement its status as a hub for renewable energy innovation.
Key Facts About Colorado Tech
- Number of Tech Workers: 260,000; 8.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lockheed Martin, Century Link, Comcast, BAE Systems, Level 3
- Key Industries: Software, artificial intelligence, aerospace, e-commerce, fintech, healthtech
- Funding Landscape: $4.9 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Access Venture Partners, Ridgeline Ventures, Techstars, Blackhorn Ventures
- Research Centers and Universities: Colorado School of Mines, University of Colorado Boulder, University of Denver, Colorado State University, Mesa Laboratory, Space Science Institute, National Center for Atmospheric Research, National Renewable Energy Laboratory, Gottlieb Institute
