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TRM Labs

Talent Brand & Program Manager

Posted Yesterday
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Remote
Hiring Remotely in United States
150K-180K Annually
Senior level
Easy Apply
Remote
Hiring Remotely in United States
150K-180K Annually
Senior level
The Talent Brand & Program Manager will drive initiatives to enhance TRM's employer brand, manage content strategies, create brand toolkits, and collaborate across teams to elevate the talent narrative while ensuring consistency in candidate interactions.
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Build to Protect Civilization

TRM is a blockchain intelligence company that’s on a mission to build a safer financial system for billions of people. We’re a lean, high-impact team tackling some of the world’s most critical challenges, ranging from human trafficking and financial fraud to terrorist financing. We are builders who power governments, financial institutions, and crypto companies when the clock is running and the consequences are real. This is why every TRMer is a bet on our future and has the power to change our trajectory.

About the Position

We’re looking for a Talent Brand & Programs Manager to drive strategic, high-impact initiatives that bring our employer brand to life. This role is equal parts program manager and brand strategist, focused on building and scaling initiatives that shape how top talent experiences our team. You'll own key brand pillars—from thought leadership to social and internal storytelling—and operationalize them through repeatable programs, systems, and content that elevate our talent narrative.

You’ll work cross-functionally across Talent, Marketing, Comms, and Leadership to amplify TRM’s unique voice and value proposition in the talent market. While a separate team member will lead events, you’ll ensure our brand shows up consistently across all candidate touchpoints—from job posts to content to social channels.

The impact you will have:

  • Design and lead scalable employer brand programs, rooted in TRM’s values and hiring strategy
  • Build and manage a strategic content calendar across multiple channels (social, blog, email, internal comms)
  • Partner with recruiters and hiring managers to develop custom brand toolkits for hard-to-hire roles
  • Collaborate with Marketing and Comms to extend TRM’s voice into candidate-facing moments
  • Develop systems to measure the reach, engagement, and impact of our talent brand efforts
  • Stand up internal operating models and templates for faster execution and iteration
  • Advise on brand strategy in partnership with the Talent Events lead—without owning logistics or execution

What we’re looking for:

  • 5+ years in employer brand or talent brand programs
  • Strong program management skills and ability to scale what works
  • Proven ability to build brand strategy and drive execution end-to-end
  • Exceptional writing and editing chops, with a sharp eye for narrative and voice
  • Comfort operating autonomously in a high-velocity, fast-changing environment
  • A systems thinker who thrives on building repeatable playbooks and programs
  • Bonus: Experience with data and analytics to track campaign performance, report on outcomes, and optimize content strategy

About the Team:

We’re a remote, async-first Talent team with a bias toward action and a deep belief in craft. The team blends senior and mid-level members who value clarity, systems-thinking, and measurable impact. Our rhythms include weekly hiring syncs, bi-weekly team meetings, and async updates via Notion and Slack. You’ll find a strong documentation culture, lots of feedback, and a team that’s always refining the candidate experience.

Operating rhythms:

  • Work hours: Minimum 4-hour overlap with PST business hours
  • Communication: async-first with synchronous check-ins as needed

Learn about TRM Speed in this position

  • We test messaging quickly: if a campaign underperforms, we review performance within a week and adjust copy, CTA, or channel strategy.
  • Brand campaigns don’t get stuck in planning: once approved, we ship within 72 hours or less.
  • We treat internal partners like clients—clear briefs, sharp copy, measurable results.

The following represents the expected range of compensation for this role:

  • The estimated base salary range for this role is $150,000 - $180,000.
  • Additionally, this role may be eligible to participate in TRM’s equity plan.
  • Please note – we factor in the different costs for geographies outside the United States.
Life at TRM

We build to protect civilization. That promise shows up in how we work every day.

TRM runs fast. Really fast. We’re a high-velocity team that expects ownership, clarity, and follow-through. People who thrive here are inspired by hard problems, experimentation, direct feedback. If it takes months elsewhere, it often ships here in days. If you are optimizing primarily for consistent work-life balance, use the interview process to pressure-test fit. We want teammates who thrive here, not just survive here.

We coach directly, assume positive intent, and play for the front of the jersey.

Leadership Principles
  • Impact-Oriented Trailblazer: We put customers first, driving for speed, focus, and adaptability.
  • Master Craftsperson: We prioritize speed, high standards, and distributed ownership.
  • Inspiring Colleague: We value humility, candor, and a one-team mindset.

Want to learn more about how we interview at TRM Labs? Check out more about our leadership principles and hiring process here.

What You’ll Do Here

This work has teeth. At TRM, your week might include:

  • Driving critical investigations that can’t wait for typical business hours.
  • Shipping products in days when others would schedule quarters.
  • Partnering with teams across time zones to deliver insights while the story is still unfolding.
  • Building new solutions from first principles when the playbook doesn’t yet exist.
  • Protecting victims and customers by tracing illicit activity and disrupting criminal networks.
Join our Mission

We look for people who want their work to matter, who build with speed and rigor, and who take pride in protecting others through their craft. If you’re excited by TRM’s mission but don’t check every box, apply anyway. We hire for slope, judgment, and the will to learn fast.

Build to protect civilization. Let’s do it together.

Recruitment agencies

TRM Labs does not accept unsolicited agency resumes. Please do not forward resumes to TRM employees. TRM Labs is not responsible for any fees related to unsolicited resumes and will not pay fees to any third-party agency or company without a signed agreement.

Privacy Policy

By submitting your application, you are agreeing to allow TRM to process your personal information in accordance with the TRM Privacy Policy

Learn More: Company Values | Interviewing | FAQs

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