Lead architectural strategy for NBCUniversal's digital advertising ecosystem, enhancing workflows, identifying improvements, and designing ad features across various platforms.
Company Description
NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information.
Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.
Job Description
NBCUniversal's Enterprise Product team builds products and services for organizations throughout NBCUniversal including Ad Sales, Broadcast Operations, NBC Digital, NBC News, NBC Sports, Cable Entertainment brands, and local TV stations. The team spans 6 key verticals: Content Management, Content Sales and Finance, Scheduling and Distribution, Ad Sales, Ad Technology and Integration, Data and Analytics, and Linear Distribution. As a part of the Ad Technology and Integration team, you will develop the architectural strategy to ensure a cohesive product ecosystem across each vertical, enhance existing workflows, identify process improvements, provide strategic recommendations, and lead cross-functional technical and operations teams to design, build, and launch new features and new initiatives.
Responsibilities
• Develop and implement solutions around NBCU's digital advertising ecosystem across NBCU's portfolio, including defining integration requirements for the ad decision and ads-stitching servers, and coordinating with Product Owner and Integration stakeholders
• Design and define technical requirements for new and innovative linear and non-linear ads features, including transcoding and SCTE-35 requirements, through the close collaboration with end-to-end architecture and Integration stakeholders
• Deep dive and onboard new ad supply features, directly identify and solution for any limitations and risks, and determine how technical details align to support user stories and capabilities of broader NBCU ad sales portfolio • Design test plans, QA flows, and certification processes for the successfully delivery of new ads features
• Serve as a technical SME on SSAI (Server-Side Ad Insertion), CSAI (Client-Side Ad Insertion), ad serving systems, metadata ingestion, and VOD/linear/live ad workflows across Web, mobile and CTV streaming products
• Work with the Supply Capabilities Product Owner and the Ad Integration team to hand off product architecture and ad integration blueprints to operationalize testing and sign-off
Qualifications
• 8+ years of experience in digital advertising ecosystem with direct exposure to ad serving systems and a proven track record of successful media, advertising, or relevant supply chain projects, preferably in technology or media industry
• 8+ years of experience with digital video concepts with demonstrated ability for complex problem solving related to end-to-end data and delivery flows within the ad servers, spanning player/stitcher stacks, content management and distribution, and measurement and compliance frameworks
• 8+ years of experience in a role demonstrating strong technical, quantitative, or analytical skills
• 8+ years of experience with ad serving and decisioning architecture, including integration with DAI systems and bidding workflows
• Exceptionally detail-oriented with a proactive, solutions-driven mindset.
Preferred Qualifications
• 8+ years of experience working with IAB specifications and concepts, advertising products, VAST, and VMAP
• 8+ years of experience in Television/Broadcast, Media, Content Distribution, Technology, or related field with direct exposure to ad servers such as FreeWheel and Google Ad Manager
• Experience designing and operationalizing SCTE-35-based DAI workflows, including marker validation, metadata mapping, and signal troubleshooting across partner systems
• Naturally curious and resourceful; thrives in technical problem-solving, actively seeks answers, and designs practicalsolutions to complex challenge
Additional Information
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations by emailing [email protected].
For LA County and City Residents Only: NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.
NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information.
Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.
Job Description
NBCUniversal's Enterprise Product team builds products and services for organizations throughout NBCUniversal including Ad Sales, Broadcast Operations, NBC Digital, NBC News, NBC Sports, Cable Entertainment brands, and local TV stations. The team spans 6 key verticals: Content Management, Content Sales and Finance, Scheduling and Distribution, Ad Sales, Ad Technology and Integration, Data and Analytics, and Linear Distribution. As a part of the Ad Technology and Integration team, you will develop the architectural strategy to ensure a cohesive product ecosystem across each vertical, enhance existing workflows, identify process improvements, provide strategic recommendations, and lead cross-functional technical and operations teams to design, build, and launch new features and new initiatives.
Responsibilities
• Develop and implement solutions around NBCU's digital advertising ecosystem across NBCU's portfolio, including defining integration requirements for the ad decision and ads-stitching servers, and coordinating with Product Owner and Integration stakeholders
• Design and define technical requirements for new and innovative linear and non-linear ads features, including transcoding and SCTE-35 requirements, through the close collaboration with end-to-end architecture and Integration stakeholders
• Deep dive and onboard new ad supply features, directly identify and solution for any limitations and risks, and determine how technical details align to support user stories and capabilities of broader NBCU ad sales portfolio • Design test plans, QA flows, and certification processes for the successfully delivery of new ads features
• Serve as a technical SME on SSAI (Server-Side Ad Insertion), CSAI (Client-Side Ad Insertion), ad serving systems, metadata ingestion, and VOD/linear/live ad workflows across Web, mobile and CTV streaming products
• Work with the Supply Capabilities Product Owner and the Ad Integration team to hand off product architecture and ad integration blueprints to operationalize testing and sign-off
Qualifications
• 8+ years of experience in digital advertising ecosystem with direct exposure to ad serving systems and a proven track record of successful media, advertising, or relevant supply chain projects, preferably in technology or media industry
• 8+ years of experience with digital video concepts with demonstrated ability for complex problem solving related to end-to-end data and delivery flows within the ad servers, spanning player/stitcher stacks, content management and distribution, and measurement and compliance frameworks
• 8+ years of experience in a role demonstrating strong technical, quantitative, or analytical skills
• 8+ years of experience with ad serving and decisioning architecture, including integration with DAI systems and bidding workflows
• Exceptionally detail-oriented with a proactive, solutions-driven mindset.
Preferred Qualifications
• 8+ years of experience working with IAB specifications and concepts, advertising products, VAST, and VMAP
• 8+ years of experience in Television/Broadcast, Media, Content Distribution, Technology, or related field with direct exposure to ad servers such as FreeWheel and Google Ad Manager
• Experience designing and operationalizing SCTE-35-based DAI workflows, including marker validation, metadata mapping, and signal troubleshooting across partner systems
• Naturally curious and resourceful; thrives in technical problem-solving, actively seeks answers, and designs practicalsolutions to complex challenge
Additional Information
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations by emailing [email protected].
For LA County and City Residents Only: NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.
Top Skills
Ad Serving Systems
Csai
Digital Advertising
Metadata Ingestion
Scte-35
Ssai
Vod
NBCUniversal Centennial, Colorado, USA Office
NBCUniversal Dry Creek Office


Our Dry Creek facility is home to the NOC which is the master control hub for the NBC and Telemundo Local Stations Group and supports a substantial Global Media Operations team. If you're looking to be one with nature, you can find it here. The campus features expansive views of the Rocky mountains.
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