The Market Analyst will shape competitive intelligence strategies by analyzing market trends, monitoring competitors, reporting findings, and supporting sales enablement.
The Market Analyst will play a critical role in shaping MeridianLink’s competitive intelligence strategy by delivering insights that inform product positioning, go-to-market strategies, and sales enablement. This role will support the MeridianLink team by centralizing and analyzing competitive data, synthesizing market trends, and helping to scale intelligence across the organization through competitive intelligence tools.
Key Responsibilities
Competitive Intelligence:
·Monitor and analyze competitor strategies, product offerings, pricing, and positioning.
·Partner with Product Marketing Managers to maintain and update battlecards, win/loss insights, and competitive profiles.
·Partner with Sales, RevOps, and Product to gather field intelligence and validate insights.
Market Research & Trend Analysis:
·Conduct research on industry trends, customer behavior, and emerging technologies.
·Track macroeconomic and regulatory shifts impacting financial institutions and fintechs.
· Support quarterly market landscape updates and strategic planning sessions.
Insight Reporting & Enablement:
·Develop dashboards and presentations to communicate findings to stakeholders.
·Collaborate with Product Marketing Managers to integrate insights into messaging, campaigns, and product launches.
·Support sales enablement with objection handling, trap questions, and competitive positioning.
Tool & Process Ownership:
· Assist in implementation of CI tools (e.g., Klue, Crayon) and continue to manage to ensure data hygiene and stakeholder engagement.
· Help define and evolve CI governance and reporting package.
Qualifications
·3–5 years of experience in market research, competitive intelligence, or product marketing.
·Strong analytical skills with experience in Excel, Powerpoint, or similar tools.
·Familiarity with CI platforms (e.g., Klue, Crayon) and CRM systems (e.g., Salesforce).
·Excellent communication and storytelling skills—able to distill complex data into clear insights.
·Experience in B2B SaaS or fintech preferred.
MeridianLink has a wonderful culture where people value the work they do and appreciate each other for their contributions. We develop our employees so they can grow professionally by preferring to promote from within. We have an open-door policy with direct access to executives; we want to hear your ideas and what you think. Our company believes that to be productive in the long term, we must have a genuine work-life balance. We understand that employees have families and full lives outside of the office. To that end, we honor their personal commitments.
MeridianLink is an Equal Opportunity Employer. We do not discriminate based on race, religion, color, sex, age, national origin, disability, or any other characteristic protected by applicable law.
MeridianLink runs a comprehensive background check, credit check, and drug test as part of our offer process.
Salary range of $80,000 - $117,400. [It is not typical for offers to be made at or near the top of the range.] The actual salary will be determined based on experience and other job-related factors permitted by law including geographical location.
Meridianlink offers:
Potential For Equity-Based Awards
Insurance coverage (medical, dental, vision, life, and disability)
Flexible paid time off
Paid holidays
401(k) plan with company match
Remote work
All compensation and benefits are subject to the terms and conditions of the underlying plans or programs, as applicable and as may be amended, terminated, or superseded from time to time.
#LI-REMOTE
Top Skills
Ci Platforms (Klue
Crayon)
Crm Systems (Salesforce)
Excel
PowerPoint
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