About Keyfactor
Our mission is to build a connected society, rooted in trust, with identity-first security for every machine and human. Keyfactor helps organizations move fast to establish digital trust at scale — and then maintain it. With decades of cybersecurity experience, Keyfactor is trusted by more than 1,500 companies across the globe. We are proud to continually earn recognition as a Best Place to Work, and we achieve that through our amazing people who cultivate our culture as we grow. We hope you will trust your future with Keyfactor!
Title: Sr. Manager, Product Marketing
Location: Remote; Canada or the United States; EST or CST
Experience: Senior/Manager Level
Job Function: Marketing
Employment Type: Full-Time
Industry: Computer and Network Security
This is a pivotal moment at Keyfactor as we evolve into a dynamic, multi-product platform. As Senior Manager of Product Marketing, you will step into a high-impact, player-coach role—shaping our go-to-market approach, mentoring a growing team, and directing initiatives that accelerate growth and sharpen our competitive edge.
You will own product marketing across our expanding portfolio, ensuring positioning, messaging, and enablement are tightly aligned. You’ll work cross-functionally with Product, Marketing, Enablement, Sales, and Customer Success to deliver campaigns and programs that directly impact pipeline, win rates, and customer retention and expansion.
This is a unique opportunity to build a world class Product Marketing function at a high-growth, profitable company recognized as a leader in Digital Trust.
Responsibilities
- Lead and Coach: Manage and scale a high-performing team of product marketers, fostering a culture of continuous improvement and professional growth.
- Balance Strategy & Execution: Operate as a player-coach—balancing strategic leadership and direction with hands-on execution.
- Own Product GTM: Drive go-to-market strategy and execution across a suite of evolving solutions. Partner with Product, Marketing, and Sales to launch products and solutions to market.
- Craft and Evolve Product Messaging: Lead the development and evolution of differentiated value-driven messaging and positioning that clearly communicates the benefits of our platform to target personas and markets.
- Product Partnership & Influence: Forge a strong, collaborative partnership with Product and Technology teams to influence roadmap and streamline launch processes.
- Measure and Drive Success: Define product marketing KPIs and lead efforts to continuously refine.
- Scale PMM Processes: Define and operationalize scalable product marketing workflows to ensure consistency and impact across all initiatives, including product go-to-market, competitive intel, demand-generation support, sales enablement and collateral, and tech partner marketing.
Skills and Qualifications
- You have a Bachelor’s degree in Marketing, Business Administration, Communications, or related fields
- You have at least 7-10 years of B2B SaaS product marketing experience
- You have proven experience in managing and mentoring a high-performing team
- You have succeeded in both strategic leadership and hands-on execution of high-impact programs
- You’re able to manage projects effectively, with the ability to multi-task, prioritize, and problem solve
- You have deep experience in go-to-market planning, product launches, messaging and positioning, and competitive intel
- You are comfortable with driving change and testing new, innovative marketing approaches
- You have excellent communication skills—you know how to craft a narrative, influence cross-functional teams, and present with clarity and confidence
- You have a strong proficiency in translating complex technical concepts into compelling stories and messaging
- You have familiarity or experience in cybersecurity and/or identity
Compensation
Salary will be commensurate with experience.
Culture, Career Opportunities and Benefits
We build teams that continually strive to get better than the day before. You will be challenged daily and given opportunities to grow personally and professionally. We balance autonomy and structure to create an entrepreneurial environment to spur creativity and new ideas.
Here are just some of the initiatives that make our culture special:
- Second Fridays (a company-wide day off on the second Friday of every month minus November and December of 2025 due to the Holiday schedule). Please note that this benefit is subject to change.
- Comprehensive benefit coverage globally.
- Generous paid parental leave globally.
- Competitive time off globally.
- Dedicated employee-focused ambassadors via Key Contributors & Culture Committees.
- DIVERSE Commitment, a call to action for a more inclusive and diverse future in business, society, and technology.
- The Keyfactor Alliance Program to support DEIB efforts.
- Wellbeing resources, wellness allowance, mindfulness app free membership, Wellness Wednesdays.
- Global Volunteer Day, company non-profit matching, and 3 volunteer days off.
- Monthly Talent development and Cross Functional meetings to support professional development.
- Regular All Hands meetings – followed by group gatherings.
Our Core Values
Our core values are extremely important to how we run our business and what we look for in every team member:
Trust is paramount.
We deliver security software and solutions where trust and openness are of the highest importance for our customers. We are honest and a trusted partner in every aspect of business.
Customers are core.
We strategize, operate, and execute through a customer-centric view. We prioritize the security interests of our customers, and we act as if their data were our own.
Innovation never stops, it only accelerates.
The speed of change is accelerating. We are committed, through investment and focus, to stay ahead of the innovation curve.
We deliver with agility.
We thrive in high-paced and continually changing environments. We navigate through newly added variables, adjust accordingly, while driving towards our strategic goals.
United by respect.
Respect for all is what unites us. We promote diversity, inclusivity, equity, and acting with empathy and openness, both in our business and in our communities.
Teams make “it” happen.
Vision and goals are not individually achievable – they require teamwork. We pride ourselves in operating as a cohesive team, creating promoters and partners, and winning as one.
Keyfactor is a proud equal opportunity employer including but not limited to veterans and individuals with disabilities.
REASONABLE ACCOMMODATION: Applicants with disabilities may contact a member of Keyfactor’s People team via [email protected] and/or telephone at 1.216.785.2990 to request and arrange for accommodations at any time.
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