Lead the Events & Community team at Instrumentl, focusing on virtual and in-person events, digital community growth, and team leadership. Manage significant budgets and ensure ROI for initiatives.
👋Hello, we’re Instrumentl.
Instrumentl is the leading grant discovery and management tool for non-profits, from local homeless shelters to larger organizations like the San Diego Zoo and the University of Alaska. We’re building the future of fundraising automation, helping nonprofits to discover, track, and manage grants efficiently through AI and technology.
Backed by YC and Summit Partners, our charts are also dramatically up-and-to-the-right — we’re cash flow positive, growing 50%+ YoY, with customers who love us (NPS is 65+ and Ellis PMF survey is 60+).
The Role: We're looking for a Head of Community & Events to own the strategy and execution of the programs that make Instrumentl the center of gravity for grant professionals. This is a player-coach role. You'll set the vision and manage a small team, but you'll also be hands-on: building new programs, optimizing existing channels, and partnering closely with Sales, Customer Success, and the rest of the Marketing team to drive measurable business outcomes.
You will have ownership of:
- Virtual Events & Webinars: Scale our virtual events program to 3x pipeline impact Own content strategy, speaker recruitment, promotion, and post-event nurtureMaintain quality and engagement as volume increases
- Conferences and Field Events: Expand our in-person event footprint (conferences, dinners, regional meetups, hosted gatherings); Partner with Sales to pilot more targeted, network-driven event formats; Manage a $500,000+ events budget and 3x our presence in 2026, with clear ROI expectations; Lead Instrumentl's presence at industry conferences (strategy, sponsorships, speaking opportunities, booth execution); Improve ROI tracking and post-conference follow-up in partnership with Sales and RevOps
- Digital Community Launch: Grow a digital community of practice for grant professionalsBuild the engagement loops, content programming, and moderation approach that make the community sticky; Evolve community into a meaningful acquisition and retention channel over time
- Brand Ambassador Program: Design and pilot a structured program that turns Instrumentl power users into advocates; Enable ambassadors to host local gatherings, create content, and extend our reach into hard-to-access networks; Build the frameworks, incentives, and playbooks to scale grassroots advocacy
- Team Leadership: Manage and develop three direct reports (ECM Coordinator, ECM Manager, and one additional open role: Field Events Manager); Build the team's capacity to execute at higher volume without sacrificing quality; Make the case for additional headcount as programs scale
What we are looking for
- 8+ years in events, community, and field marketing, with at least 2–3 years managing a team
- Strong background in B2B SaaS or tech—you understand how events and community drive pipeline, not just brand
- Proven track record building and scaling virtual events and webinars
- Experience launching or growing a digital community (from scratch or early-stage)
- Comfortable managing significant budgets ($500k+) and measuring ROI
Skills and mindset
- Strategic and operational—you can set a vision and also execute the details
- Strong project manager who can run multiple programs in parallel without dropping balls
- Data-informed—you know how to measure what matters and optimize based on results
- Excellent cross-functional collaborator, especially with Sales and Customer Success
- Comfortable with ambiguity and 0→1 work; you've built programs before, not just inherited them
- Strong written and verbal communicator
Bonus if you have
- Experience in the nonprofit sector or familiarity with grant professionals
- Experience with affiliate or influencer partnership programs
- Join a mission-driven, product-led team that values curiosity, collaboration, and clear outcomes
- Work closely with leaders who believe in bold ideas, fast learning, and empowering people to do their best work
- Play a direct role in shaping the team and culture that will take Instrumentl to its next stage of growth
Why You’ll Love Working Here
Why join Instrumentl?
Instrumentl is evolving rapidly. You’ll always have new challenges and opportunities to grow in your role - you won’t be bored! You’ll be an early member of our small but mighty team, playing a huge part in shaping our culture for the years and teammates to come.
At Instrumentl:
- We’re customer-focused. We routinely seek feedback from our customers to improve the Instrumentl experience for everyone. Our first company value is "The customer is the hero" and we mean it.
- We love to experiment. We are constantly generating new concepts and iterating to see what works - ideation and experimentation are essential here. "Bend the curve" is another key company value.
- We appreciate authenticity. We have a diverse range of life experiences, and we encourage open, clear communication with each other about the things that matter most to us.
- We’re approachable and collaborative. Everyone has a voice, and we’re all building Instrumentl together.
- We kick it every day with some of the nicest people in the world. No joke, our customers are often on the front lines educating kids, saving endangered species, and restoring watersheds. In helping them take advantage of Instrumentl’s technology, you’re helping them move the world forward.
Ready to apply?
To apply, please share a written response giving us your candidate elevator pitch. Why would you be a great fit for the Sr. Manager, Events and Community role?
We're excited to learn more about your experience managing large-scale virtual and in-person event programs, your comfort with building communities from the ground up, and your approach to customer engagement and education. Please feel free to share examples from your favorite projects!
Along with your written response, please attach your CV or resume.
At Instrumentl, we pride ourselves on building a diverse team from the ground up. Every role is an opportunity to teach, learn, and create some of your best work - if you’re excited to grow along with us, we encourage you to apply!
Top Skills
SaaS
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