Sr Manager, Demand Generation

WEKA is architecting a new approach to the enterprise data stack built for the AI era. The WEKA® NeuralMeshTM sets the standard for AI storage defined infrastructure with a cloud and AI-native software solution that can be deployed anywhere. It transforms legacy data silos into data pipelines that make GPUs, AI, and other performance-intensive workloads run faster, work more efficiently, and consme less energy.

WEKA is a pre-IPO, growth-stage company on a hyper-growth trajectory. We’ve raised $375M in capital with dozens of world-class venture capital and strategic investors. We help the world’s most innovative enterprises and research organizations, including 12 of the Fortune 50, reach discoveries, insights, and outcomes faster and more sustainably.

We’re passionate about helping our customers overcome complex data challenges to accelerate their innovation and help grow their businesses. If you share our passion, we invite you to join us on this exciting journey

What’s Cool About This Job

We’re looking for a high-performing Senior Manager of Demand Generation who thrives in a fast-paced environment and is passionate about building pipeline. This is not a “maintain the status quo” role—we want a strategic thinker and tactical executor who’s always asking: “How can we do this better, faster, and smarter?”

You’ll be responsible for leading the strategy, execution, and optimization of integrated marketing programs across the funnel, with a focus on driving high-quality opportunities for our sales team. You must have a deep understanding of enterprise buying cycles, account-based marketing, and what it takes to influence multi-stakeholder, high-value deals.

You’ll have real impact. In this role, you’ll take ownership of designing and executing demand generation programs that create pipeline and move enterprise deals forward. You’ll be part of a high-performing, fast-moving marketing team that values creativity, innovation, and accountability. This is a rare opportunity to apply your skills across digital, ABM, and integrated campaign strategy—and to do it at a company that’s reshaping how AI workloads run. You’ll have the freedom to test, iterate, and optimize using modern tools (including AI) and collaborate across the organization to drive growth.

Responsibilities include: 

• Lead pipeline creation. Design and execute integrated campaigns that drive qualified pipeline and support revenue targets across key enterprise segments.
• Think target accounts first. Develop and execute targeted marketing strategies in close partnership with sales, field marketing, and SDR teams, targeting high-value accounts with personalized, multi-touch programs.
• Drive demand strategy and execution. Launch full-funnel demand programs across digital, email, events, content syndication, and direct mail, optimizing across channels and stages.
• Accelerate deals. Partner with sales to develop mid- and bottom-funnel programs that help move opportunities forward, including outbound plays, and deal acceleration assets.
• Measure everything. Define campaign KPIs, track performance, and continuously optimize for conversion, velocity, and ROI. Use insights to guide future programs and budget decisions.
• Collaborate cross-functionally. Work with product marketing, sales, field marketing, digital, partner marketing, and marketing ops to align on goals, build campaigns, and share performance learnings.
• Bring innovation to the table. Leverage AI, automation, and cutting-edge marketing tools to scale faster, get smarter, and improve results across programs.
• Ensure regional alignment. Partner with EMEA and APAC teams to localize and scale campaigns globally where appropriate.

Desired Qualifications

• A Bachelor’s degree in marketing, business, or a related field
• 5–7 years of B2B demand generation experience, including enterprise marketing and ABM, ideally in high-growth or tech environments
• Experience developing integrated, multi-touch marketing plans across the buyers journey
• Proven track record on driving measurable pipeline growth and revenue contribution through multi-channel demand gen programs. 
• Strategic thinker with tactical chops—you know how to plan, but you also know how to move fast and get things done
• Curiosity and drive—you proactively explore new tools, especially AI and automation, to test and improve performance
• Highly analytical and metrics-driven, with a strong understanding of funnel conversion and campaign ROI
• Excellent project management and cross-functional collaboration skills

How We Work: The WEKA Way

• We are Accountable: We take full ownership, always–even when things don’t go as planned. We lead with integrity, show up with responsibility & ownership, and hold ourselves and each other to the highest standards.
• We are Brave: We question the status quo, push boundaries, and take smart risks when needed. We welcome challenges and embrace debates as opportunities for growth, turning courage into fuel for innovation. 
• We are Collaborative: True collaboration isn’t only about working together. It’s about lifting one another up to succeed collectively. We are team-oriented and we communicate with empathy and respect. We challenge each other and conduct positive conflict resolution. We are being transparent about our goals and the results we achieve. Together, we’re unstoppable. 
• We are Customer Centric: Our customers are at the heart of everything we do. We actively listen and prioritize the success of our customers, and every decision we make is driven by how we can better serve, support, and empower them to succeed. When our customers win, we win.
  

Concerned you don’t meet every qualification? Don’t let it stop you from applying!
WEKA is committed to building a diverse, inclusive, and authentic workplace. If you are excited about this position but don’t meet every qualification in the job description, we encourage you to apply anyway – you may just be the right candidate for this or other positions at WEKA.

WEKA is an equal-opportunity employer that prohibits discrimination and harassment of any kind. We provide equal opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.