The Software Product Manager will lead product strategy, develop roadmaps, and collaborate cross-functionally to deliver innovative software products for cycling, ensuring user experience and market alignment.
Overview
As a Software Product Manager at SRAM, you will lead the strategy, roadmap, and execution of features across a suite of innovative software products. In this role, you'll collaborate closely with engineers, designers, and fellow product managers to advance our mission. You'll be the voice of the rider, a champion of product excellence, and a compelling storyteller who inspires both internal teams and external partners. Your work will shape the future of connected cycling experiences.
Responsibilities
Qualifications
About SRAM
SRAM LLC is one of the world's largest suppliers of components to the bike industry. Established in Chicago in 1987, SRAM continues to promote cycling through its products, its advocacy, and its employees who are dedicated to improving the cycling experience. Today, SRAM employs more than 5,000+ employees, in 20+ locations, across 10+ countries. SRAM is proud to be an equal opportunity employer.
As a Software Product Manager at SRAM, you will lead the strategy, roadmap, and execution of features across a suite of innovative software products. In this role, you'll collaborate closely with engineers, designers, and fellow product managers to advance our mission. You'll be the voice of the rider, a champion of product excellence, and a compelling storyteller who inspires both internal teams and external partners. Your work will shape the future of connected cycling experiences.
Responsibilities
- Drive the creation of best-in-class software products that elevate the riding experience.
- Develop and communicate product roadmaps aligned with company strategy and rider needs.
- Collaborate cross-functionally with engineering, design, marketing, and leadership to ensure alignment and execution.
- Analyze customer insights, market trends, and product analytics to define success metrics and evaluate impact.
- Use data to inform decisions and prioritize features that deliver measurable user and business value.
- Serve as the central point of contact for your product area, ensuring timely, high-quality delivery.
- Partner with UX teams to ensure seamless and intuitive customer experiences.
- Support go-to-market strategies and product launches with compelling messaging and positioning.
- Represent the product at industry events and support pre- and post-sale education efforts.
Qualifications
- 3+ years of experience in software product management, ideally with cloud-based or connected devices.
- 4+ years building products with a strong user experience focus.
- Experience working at the intersection of hardware and software.
- Deep understanding of the health, wellness, or athletic performance markets.
- Excellent communication and collaboration skills; able to influence and inspire across teams.
- Strong product intuition backed by data-driven decision-making.
- Comfortable managing multiple initiatives at various stages of development.
- Business-savvy with a clear understanding of how products drive value.
- Proven experience with Agile and Scrum methodologies.
- Passion for cycling to support product development.
- Willingness to travel up to 20%, both domestically and internationally.
- Compensation & Benefits:
- Competitive base salary starting at $85,000, with potential up to 70% higher based on experience.
- Annual corporate bonus eligibility based on company and individual performance.
- Comprehensive benefits package including: Medical, dental, and vision insurance, 401(k) with company match, life and long-term disability insurance and generous paid time off.
About SRAM
SRAM LLC is one of the world's largest suppliers of components to the bike industry. Established in Chicago in 1987, SRAM continues to promote cycling through its products, its advocacy, and its employees who are dedicated to improving the cycling experience. Today, SRAM employs more than 5,000+ employees, in 20+ locations, across 10+ countries. SRAM is proud to be an equal opportunity employer.
Top Skills
Agile
Scrum
SRAM, LLC Colorado Springs, Colorado, USA Office

Colorado Springs blends a mountain town vibe with metropolitan access. Ranked as one of the best places to live by US News & World Report, Colorado Springs is located about an hour south of Denver.
What you need to know about the Colorado Tech Scene
With a business-friendly climate and research universities like CU Boulder and Colorado State, Colorado has made a name for itself as a startup ecosystem. The state boasts a skilled workforce and high quality of life thanks to its affordable housing, vibrant cultural scene and unparalleled opportunities for outdoor recreation. Colorado is also home to the National Renewable Energy Laboratory, helping cement its status as a hub for renewable energy innovation.
Key Facts About Colorado Tech
- Number of Tech Workers: 260,000; 8.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lockheed Martin, Century Link, Comcast, BAE Systems, Level 3
- Key Industries: Software, artificial intelligence, aerospace, e-commerce, fintech, healthtech
- Funding Landscape: $4.9 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Access Venture Partners, Ridgeline Ventures, Techstars, Blackhorn Ventures
- Research Centers and Universities: Colorado School of Mines, University of Colorado Boulder, University of Denver, Colorado State University, Mesa Laboratory, Space Science Institute, National Center for Atmospheric Research, National Renewable Energy Laboratory, Gottlieb Institute