SEO Specialist

About the Company

Archer Review is a private equity-backed education technology company supporting medical and nursing students in their professional journeys. Our mission is to equip health care learners, educators and leaders with the knowledge, resources and confidence they need to succeed - personally and professionally.

Our fully remote team of educators, clinicians, technologists, creatives and operators support and collaborate one another and share a genuine commitment to making a difference.

Archer Review has been recognized for four consecutive years by Inc. 5000 and for two years by Deloitte Technology Fast 500 as one of the fastest-growing technology companies in the United States. The company also ranks No. 5 on the 2024 Financial Times list and No. 3 on the Inc. Southwest Regionals list for high growth companies.

Our Values

• Excellence: We innovate constantly, adapt with agility, embrace challenges, welcome change, move with intention, and hold ourselves accountable.
• Outcomes: We deliver real outcomes that include measurable progress, skills mastery, and meaningful achievements.
• Empathy: We see the world through the eyes of our learners and partners, meeting them where they are, adapting to their needs, and walking alongside them with compassion and respect.
• Service: We are trusted partners who provide forward-thinking approaches and world-class service.

About the Role

We’re looking for a SEO Specialist to own and scale Archer Review’s organic search strategy. In this role, you’ll be responsible for increasing organic visibility, improving keyword rankings, and driving qualified traffic to our website and digital properties. Reporting to the Director of Growth Marketing, you will work cross-functionally with content, product, and development teams to ensure SEO best practices are implemented across all initiatives.

This role is ideal for someone who loves both the technical and creative sides of SEO—digging into data, conducting keyword research, optimizing site architecture, and collaborating on content strategies that resonate with our audience. We’re also looking for someone excited by possibilities and opportunities of AI search and has a keen interest in AEO/GEO. You’ll have a direct, measurable impact on how nursing and medical students discover Archer Review and the resources we provide.

Base Salary: $65,000 - $70,000

What you'll do

• Keyword research & strategy: Conduct keyword research to identify new opportunities and inform content strategy across blog, product pages, and landing pages.
• On-page optimization: Optimize site content, metadata, headings, and internal linking to maximize relevance and search visibility.
  Technical SEO: Collaborate with developers to ensure proper site architecture, crawlability, indexing, page speed, and mobile performance.
• Content collaboration: Partner with content and marketing teams to build SEO-informed editorial calendars and ensure published content aligns with target keywords and user intent.
• Link-building & authority growth: Develop strategies to earn high-quality backlinks and strengthen domain authority.
• Performance monitoring: Track and report on rankings, traffic, and conversions using tools like Google Analytics, Google Search Console, SEMrush, or Ahrefs.
• SEO audits: Regularly audit site performance, identifying issues and opportunities to improve organic visibility.
• Industry trends: Stay up-to-date on algorithm changes, SEO best practices, and competitor strategies.

About you

• 3-5 years of hands-on SEO experience, ideally in a B2C environment.
• Proficiency with SEO tools (Google Search Console, SEMrush, Ahrefs, Screaming Frog, Moz, or similar).
• Strong understanding of on-page, off-page, and technical SEO fundamentals.
• Experience collaborating with content teams to develop keyword-driven editorial strategies.
  Familiarity with HTML, CSS, and basic technical troubleshooting.
• Strong analytical skills with the ability to interpret data and translate insights into actionable recommendations.
• Excellent written and verbal communication skills.

Bonus Points

• Experience in Ed-Tech or Healthcare industries

Our Benefits

• Comprehensive medical, dental and vision insurance for employees and their families
• Flexible & encouraged PTO
• Company HSA contribution of $90/month for eligible plans
• Company-paid life insurance and disability coverage
• 401(k) with company match (100% match on first 3%, 50% match on the next 2%)

Archer Review is an equal opportunity employer. We welcome applications from candidates of all backgrounds and experiences.

Please note that as part of our standard hiring process, the company conducts background checks with the candidate’s consent, consistent with applicable local, state, and federal laws. For roles based in or performed in Austin, Texas, background checks are initiated only after a conditional offer has been made, in accordance with the City of Austin Fair Chance Hiring Ordinance.