SEO Analyst

Who We Are

RYNO Strategic Solutions is an innovative, full-service digital marketing company with 350+ RYNOs offering exceptional internet marketing services since 2008. We stay ahead of our competition with top-notch proprietary strategies, tracking, and reporting. Due to our total transparency, our customers always know exactly what they receive through their marketing efforts with us. We are dedicated to helping Home Service companies find their customers online by utilizing the most cost-effective desktop and mobile strategies.

Our Mission

Connecting people to local businesses that improve the quality of their lives.

Our Values

• We prioritize INTEGRITY and transparency in every interaction, building trust and delivering lasting value.
• We aim for EXCELLENCE in everything we do, ensuring exceptional outcomes for clients and continuous growth for our team.
• We take ACCOUNTABILITY for our successes and failures, fostering a culture of trust and collaboration to deliver impactful results.
• We think differently, pursue INNOVATION relentlessly, and embrace every challenge as an opportunity for growth.
• OBJECTIVITY drives our decision-making because data-backed solutions plus industry expertise wins every time.

Summary of Position

RYNO Strategic Solutions is looking for a talented SEO Analyst to join our team!

This position manages a portfolio of Search Engine Optimization (SEO) accounts, monitors and communicates campaign progress back to management, assigns SEO content requests, creates market strategies, and is responsible for remaining current on new strategies, techniques, and processes that can improve company SEO campaigns.

We are looking for someone that is self-motivated, positive, analytical, demonstrates excellent written and oral communication skills, and can take ownership of campaign performance.

Position Responsibilities

• Perform keyword research based on client goals and campaign focus
• Review and analyze clients' sites for areas of improvement
• Assign SEO content
• Develop and implement campaign SEO strategies
• Strategize ways to improve and track site performance
• Consult with PPC account manager to synchronize efforts
• Coordinate fulfillment of campaign requirements with other respective departments
• Stay current on the latest local SEO and algorithm updates
• Other duties as assigned by management

• 6+ months of current SEO account management experience (including Local SEO)
• Experience with GBP optimization and local SEO best practices
• Proficiency with Screaming Frog, Search Console, and Analytics
• Experience with keyword tools such as Semrush, Ahrefs, Moz, or Conductor
• Thorough understanding of current SEO techniques with an interest in continuing education and improvement 
• Basic WordPress experience
• Excellent grammatical and verbal skills
• A good sense of humor. We like to laugh and have fun!

Preferred Skills

• Organized with strong time management skills
• Ability to work in a fast-paced environment with tight deadlines
• Performance case studies showcasing keyword decisions based on research, link-building strategies, on and off-page implementation, and performance outcome
• A strong eye for detail and a strive to consistently produce quality work
• A team player who enjoys collaborating with others

The total compensation for this salaried non-exempt opportunity includes a base salary of $50,000 to $55,000, plus benefits. This is our target compensation range and is subject to multiple factors, including role, level, experience, and location. This role is eligible for a quarterly performance-based bonus. Bonus eligibility is based on performance metrics and company results. As you go through our interview process, your recruiter will work with you to identify a competitive base salary within the proposed range.

We’ve got you covered!

RYNO is proud to offer a variety of benefits to support employees and their families, including:

• Remote-first culture with flexible work options
• Performance based bonuses to reward excellence
• Medical, Dental, Vision, and Life Insurance
• 401(k) matching to help you plan for your future
• 6 weeks of paid parental leave for new parents
• $2,000 annual tuition reimbursement for continued education
• Wellness stipend to support your health and fitness
• Monthly data stipend to support your remote work environment
• Paid vacation and sick time off for work-life balance
• 10 paid holidays to enjoy throughout the year
• Paid days for a Cause to give back to your community
• Paid birthday holiday to celebrate your special day
• Comprehensive Employee Assistance Program for personal support
• Leadership and career advancement opportunities
• Anniversary rewards to celebrate milestones
• Inclusion, Diversity, Equity & Access (IDEA) Committee
• Awesome team merch!

About RYNO Strategic Solutions

RYNO Strategic Solutions (RYNO) and Blue Corona, two leading digital marketing agencies specializing in the home services industry, merged into one company in September 2024. This strategic union combines nearly 30 years of expertise from both companies, unified under the RYNO Strategic Solutions brand creating an unrivaled market leader. With nearly 30 years of combined experience and data-driven insights in home services marketing, the newly unified RYNO Strategic Solutions offers unmatched expertise, and a robust portfolio of services designed to help home service contractors create, capture, and convert more leads from their digital marketing investments.

This job description is intended to describe the general nature and level of work being performed by people assigned to this position. It is not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.

We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status or any other characteristic protected by law.