AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end software and AI solutions for businesses to reach, monetize and grow their global audiences. For more information about AppLovin, visit: www.applovin.com.
To deliver on this mission, our global team is composed of team members with life experiences, backgrounds, and perspectives that mirror our developers and customers around the world. At AppLovin, we are intentional about the team and culture we are building, seeking candidates who are outstanding in their own right and also demonstrate their support of others.
Fortune recognizes AppLovin as one of the Best Workplaces in the Bay Area, and the company has been a Certified Great Place to Work for the last four years (2021-2024). Check out the rest of our awards HERE.
Wurl is seeking a product owner to manage our advertising product and business - delivering advertising into many thousands of channels and many millions of daily viewing hours on FAST and VOD content. You will be a key decision maker, owning product evolution and core processes to ensure transparency and robustness.
Key Responsibilities:- Product Evolution: Drive new monetization capabilities and optimize yield by interfacing with supply, demand, and distribution partners, validating feature requirements with customers and partners.
- ProductRoadmap: Leadcross functionally with Sales, Engineering, and Ad Operations stakeholders to develop and launch roadmap features across our advertising business unit.
- Core Infrastructure: Evolve high-availability infrastructure, automation, and monitoring processes to support global scale. Define, success metrics & KPIs and continuously support performance improvements
- Performance Analysis: Analyze inventory and demand performance to provide actionable insights for internal and external stakeholders.
Qualifications:
- Product Leadership: 5+ years managing product lifecycles, working closely with engineering and operational teams.
- AdTech Domain Expertise: 5+ years of deep technical experience with OpenRTB, VAST, and SCTE-35 ecosystems.
- Technical Proficiency: Strong understanding of SSAI, SSP & DSP workflows, and processing data at scale in a high-availability framework.
- Data & Communication: Proficient in translating complex data into visualizations and business decisions. Experience with Jira, Confluence or similar PM tools.
- Strong documentation skills, including workflow diagrams, product requirements and go-to-market plans.
- Education: Bachelor’s degree in a relevant field or equivalent practical experience.
- Location: US remote
Strongly Desired Background:
- Video Systems: Knowledge of video streaming protocols (HLS, DASH) and the SSAI (Server-Side Ad Insertion) workflow.
- Data Engineering: Proficiency in SQL and Python for data mining and automation.
- Cloud Infrastructure: Experience with the AWS ecosystem and Snowflake (or similar relational databases).
- Ad Operations: Hands-on experience with SpringServe or similar ad-serving platforms.
- Business Intelligence: Proven ability to build dashboards in tools such as Sigma, Tableau, or Power BI to inform product strategy.
Why Wurl?
- We’re nimble, make rapid decisions, innovate, and are profitable and growing.
- See your optimizations immediately move the needle on revenue and the ad experience for millions of global connected TV viewers.
- Competitive Salary & Equity
- Strong Medical, Dental and Vision Benefits, 100% paid by Wurl
- Remote first policy
- Flexible Time Off
- 12 US Holidays
- 401(k) Matching
- Pre-Tax Savings Plans, HSA & FSA
- Ginger, Aaptiv and Headspace subscriptions for mental and physical wellness
- OneMedical subscription for 24/7 convenient medical care
- Paid Maternity and Parental Leave for all family additions
- Discounted PetPlan and easy at home access to Covid testing with empowerDX
- $1k Work From Home Stipend to set up your Office
Few companies allow you to thrive like you will at Wurl. Join us to revolutionize the way the world watches television while enjoying mentorship, collaboration, and innovation.
We encourage all applicants, even those who don’t meet 100% of the requirements, to apply. Passion and potential go a long way here at Wurl.
AppLovin provides a competitive total compensation package with a pay for performance rewards approach. Total compensation at AppLovin is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Depending on the position offered, equity, and other forms of incentive compensation (as applicable) may be provided as part of a total compensation package, in addition to dental, vision, and other benefits.
Health Insurance: Medical, Dental, Vision, Life, Disability
Retirement Benefits: 401(k) Retirement Plan
Paid Time Off: Unlimited Discretionary Time Off
Paid Holidays: 10 paid holidays per year
Paid Sick Leave: 80 hours per year
Method of Application: Apply online
Application Window: The application window is expected to close within 30 days of the posting date.
All questions or concerns about this posting should be directed to [email protected].
Top Skills
Similar Jobs
What you need to know about the Colorado Tech Scene
Key Facts About Colorado Tech
- Number of Tech Workers: 260,000; 8.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lockheed Martin, Century Link, Comcast, BAE Systems, Level 3
- Key Industries: Software, artificial intelligence, aerospace, e-commerce, fintech, healthtech
- Funding Landscape: $4.9 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Access Venture Partners, Ridgeline Ventures, Techstars, Blackhorn Ventures
- Research Centers and Universities: Colorado School of Mines, University of Colorado Boulder, University of Denver, Colorado State University, Mesa Laboratory, Space Science Institute, National Center for Atmospheric Research, National Renewable Energy Laboratory, Gottlieb Institute



