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Ibotta

Senior Public Relations Manager

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Hybrid
Denver, CO
Hybrid
Denver, CO

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Ibotta is seeking a Senior Public Relations Manager to join our innovative team and contribute to our mission to Make Every Purchase Rewarding. This person will be responsible for establishing overall proactive public relations and external communications strategies -- including earned media, editorial-driven paid media, top tier speaking opportunities, awards and PR agency management -- for both the consumer and B2B sides of the business. 

This position is located in Denver, Colorado as a hybrid position requiring 3 days in office (Tuesday, Wednesday, and Thursday). Candidates must live in the United States.

What you will be doing:

  • Work with the executive management team and cross functional leaders to establish overall public relations and external communications strategies for the company.

  • Concept and implement proactive, 360* PR campaigns – including paid, earned, social and owned elements – to strengthen the Ibotta brand and support the company’s growth oriented business goals.

  • Develop story angles, thought leadership content, and programs with maximum media exposure in both traditional and non-traditional media outlets, across core and emerging businesses.

  • Manage resources to ensure maximum exposure and cost efficiency in all communications efforts including service vendors, agencies and staff resources.

  • Collaborate with cross functional partners, including HR, Social, Business Development and Community teams, among many others to build and deploy strategic messaging programs.

  • Own the agency evaluation and review process as needed to determine the appropriate partner(s) to drive maximum exposure, thought leadership, and brand positioning effectiveness.

  •  Ensure consistent and appropriate use of the company name and likeness in media commentary, press releases, promotions and partnerships.

  • Continually research and react expeditiously to internal/external communications needs, providing constant and candid feedback to the Executive Team and HR about potential issues, threats and opportunities.

  • Plan, manage and prepare the department's budget.

  • Embrace and uphold Ibotta’s Core Values: Integrity, Boldness, Ownership, Teamwork, Transparency & A good idea can come from anywhere

What we are looking for:

  • 8+ years of communications/marketing experience. Previous experience in the Tech, FinTech, or B2B space preferred

  • B.A. in Communications, Marketing or related field preferred

  • Technical skills: journalist writing style (AP) knowledge. Ability to leverage data to develop content and evaluate the effectiveness of programs. Work processing, spreadsheet applications, presentation software and Internet proficiency. Desktop publishing software knowledge

  • Prior media spokesperson experience is preferred

  • Proven leadership ability in building and developing a cohesive team

  • Demonstrated excellence in both verbal and written communications is required. 

  • Excellent organizational skills, summarizing abilities, prioritizing skills and developed interpersonal skills are essential.

  • Desire to work in a fast paced environment, with an ability to work under pressure

  • Ability to leverage both traditional and non-traditional media opportunities

HQ

Ibotta Denver, Colorado, USA Office

Currently hybrid - our headquarters are located in central Downtown Denver - convenient access to public transportation and Denver's best restaurants!

What you need to know about the Colorado Tech Scene

With a business-friendly climate and research universities like CU Boulder and Colorado State, Colorado has made a name for itself as a startup ecosystem. The state boasts a skilled workforce and high quality of life thanks to its affordable housing, vibrant cultural scene and unparalleled opportunities for outdoor recreation. Colorado is also home to the National Renewable Energy Laboratory, helping cement its status as a hub for renewable energy innovation.

Key Facts About Colorado Tech

  • Number of Tech Workers: 260,000; 8.5% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Lockheed Martin, Century Link, Comcast, BAE Systems, Level 3
  • Key Industries: Software, artificial intelligence, aerospace, e-commerce, fintech, healthtech
  • Funding Landscape: $4.9 billion in VC funding in 2024 (Pitchbook)
  • Notable Investors: Access Venture Partners, Ridgeline Ventures, Techstars, Blackhorn Ventures
  • Research Centers and Universities: Colorado School of Mines, University of Colorado Boulder, University of Denver, Colorado State University, Mesa Laboratory, Space Science Institute, National Center for Atmospheric Research, National Renewable Energy Laboratory, Gottlieb Institute

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