The Salesforce Experience & CRM Product Owner will lead the strategy, vision, and delivery of broker-facing and internal platforms at Innovative Financial Group (IFG). This role is responsible for enhancing and expanding digital capabilities across the broker lifecycle using Salesforce Experience/Health Cloud and Salesforce CRM.
The Product Owner will partner closely with engineering, broker operations, distribution, compliance, and business leaders to build scalable, user-friendly solutions that support onboarding, licensing, contracting, commissions, and operational workflows within the insurance brokerage ecosystem. Agile delivery excellence and deep platform expertise will be critical to success.
The Senior Product Owner is responsible for conveying product vision and roadmap to an Agile delivery team by defining user stories and prioritizing product backlog. The Senior Product Owner work assignments involve moderately complex to complex issues where the analysis of situations or data requires an in-depth evaluation of variable factors.
- Own and maintain the product roadmap and backlog for Salesforce Experience Cloud broker portals and Salesforce CRM functionality.
- Define and prioritize features that support broker onboarding, licensing, contracting, credentialing, and commission visibility.
- Gather business and user requirements and translate them into clear epics, user stories, and acceptance criteria.
- Lead development of broker self-service capabilities, including onboarding workflows, profile management, reporting, case management, and operational requests.
- Collaborate with Salesforce architects, developers, QA, and cross-functional teams to deliver scalable and high-performing digital solutions.
- Ensure solutions adhere to insurance regulatory, licensing, and compliance standards across all integrations and workflows.
- Drive enhancements that improve broker experience, efficiency, and platform adoption.
- Lead Agile ceremonies including backlog refinement, sprint planning, daily standups, sprint reviews, and retrospectives.
- Ensure product increments deliver measurable value and align with business priorities and compliance requirements.
- Manage cross-functional stakeholders, gather feedback, prioritize requests, and continuously improve delivery processes.
- Partner with operations, distribution, and finance teams to enable dashboards, analytics, and operational reporting.
- Support the design and optimization of data models and reporting structures within Salesforce.
- Work closely with broker operations, compliance, distribution, and finance teams to identify digital opportunities.
- Incorporate broker feedback, usage analytics, and qualitative insights to guide prioritization and product iterations.
- Communicate product vision, roadmap progress, and upcoming releases to business partners and leadership.
Use your skills to make an impact
- 5+ years in Product Owner, Product Management, or similar roles.
- 3+ years working hands-on with Salesforce platforms, including:
- Salesforce CRM
- Salesforce Experience/Health Cloud
- Experience supporting broker portals, agent platforms, or insurance distribution systems.
- Strong background working within Agile/Scrum delivery teams.
- Demonstrated experience building and managing product roadmaps, backlogs, and cross-functional delivery teams.
- Proven ability to collaborate with engineering, architecture, QA, and business stakeholders.
Scheduled Weekly Hours
40Pay Range
The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.
Description of Benefits
Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.Application Deadline: 04-16-2026About us
About Humana: Humana Inc. (NYSE: HUM) is a leading U.S. healthcare company. Through our Humana insurance services and our CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare and Medicaid, families, individuals, military service personnel, and communities at large. Learn more about what we offer at Humana.com and at CenterWell.com.
Equal Opportunity Employer
It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.
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