Hewlett Packard Enterprise Logo

Hewlett Packard Enterprise

Senior Product Marketing Manager - Observability

Reposted An Hour Ago
Be an Early Applicant
Remote
7 Locations
106K-243K Annually
Senior level
Remote
7 Locations
106K-243K Annually
Senior level
Lead product marketing for HPE OpsRamp observability: define positioning and GTM, create high-conversion content, enable sales, run competitive and market research, drive thought leadership and customer advocacy to grow pipeline and influence product roadmap.
The summary above was generated by AI
Senior Product Marketing Manager - Observability

  

This role has been designated as ‘Remote/Teleworker’, which means you will primarily work from home.

Who We Are:

Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world. Our culture thrives on finding new and better ways to accelerate what’s next. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE.

Job Description:

   

As a Senior Product Marketing Manager for Observability, you have the opportunity to be a strategic leader responsible for driving business success for HPE OpsRamp Software across the product lifecycle.  We’re a fast-growing team looking for an accomplished observability product marketer who can collaborate with leaders in product management, sales, and marketing teams across a global, matrixed organization.

You’ll shape messaging that differentiates HPE observability from the crowd, lead go-to-market initiatives with precision, and deliver high-conversion content that consistently drives measurable pipeline growth. You’ll empower sales and partners with clear, actionable positioning while helping customers solve IT challenges to accelerate growth in a fast-growing market. Specifically, a strong candidate can position solutions for personas including SRE, platform engineering, and IT operations teams, and for use cases such as incident management, root cause analysis, and hybrid cloud observability. You know the market and understand leading observability vendors (e.g., Datadog, Dynatrace, Splunk, Elastic, New Relic, Grafana, App Dynamics, SolarWinds) to articulate differentiated value.

At HPE you’ll be a part of an experienced product marketing team, and our culture is to innovate boldly, win together, and be a force for good. We help each other succeed to achieve big goals, and we value unique thoughts, celebrate individuality, and hold ourselves accountable.

The role combines strategic thinking with execution, and if you’re a storyteller passionate about observability technology, want to influence market perception, and partner with technical leaders to define the next era of enterprise innovation, this is your opportunity to lead from the front. Apply now!

This position is open to remote candidates throughout the United States. However, employees who reside within a 50-mile radius of an HPE office will be expected to work in a hybrid capacity, in accordance with HPE's hybrid work policy.

About HPE OpsRamp:

HPE OpsRamp is a leading platform for digital operations management, empowering organizations to monitor, manage, and optimize complex IT environments. IT operations teams can minimize downtime, deliver extraordinary service experiences, and increase the resilience of their hybrid IT environment with HPE OpsRamp. 


Key Responsibilities:

  • Product Positioning and Messaging: Develop clear and compelling product positioning that highlights the value of HPE OpsRamp solution in infrastructure monitoring, cloud-native observability, and AIOps. Maintain messaging frameworks tailored to target personas, industries, and use cases.
  • Go-to-Market Strategy: Define and execute go-to-market strategies for existing and new product offerings. Collaborate with cross-functional teams, including product management, engineering, and sales, to align marketing plans with product roadmaps and business objectives, while leading launches.
  • Content Creation: Produce high-impact marketing collateral, including solution briefs, whitepapers, case studies, demo videos, and blogs. Partner with demand generation teams to create campaign assets, landing pages, eBooks, webinars, and compelling offers that drive pipeline.
  • Thought Leadership: Build thought leadership about observability trends, hybrid cloud operations, and AIOps through analyst engagement, speaking opportunities, and industry content.
  • Market Research and Competitive Analysis: Conduct market research to identify trends, customer pain points, and competitive insights. Translate research findings into actionable recommendations for product positioning and differentiation.
  • Sales Enablement: Develop sales enablement tools, such as battle cards, product training materials, and objection-handling guides. Partner with sales to ensure they are equipped to effectively communicate product value to customers.
  • Customer Advocacy: Work closely with customer success teams to identify and showcase customer success stories. Leverage customer feedback to refine messaging and influence product roadmap decisions.

Education & Experience:

  • Education: Bachelor’s degree in Marketing, Business, Computer Science, or a related field. MBA or equivalent experience is a plus.
  • Marketing Experience: Minimum 5+ years of product marketing experience in a complex hybrid cloud or cloud-native environment.
  • Experience with Observability solutions is required
  • Technical Knowledge: Demonstrate experience marketing observability platforms across metrics, logs, traces, event correlation, and distributed systems. Experience connecting observability and AI/AIOps narratives, including automation, anomaly detection, and predictive operations, into business value.

Skills:

  • Marketing Expertise: Proven success marketing to SRE, platform engineering, and IT operations teams by developing go-to-market strategies, crafting differentiated messaging, and leading cross-functional product launches.
  • Collaboration: Strong track record of partnering with product, sales and marketing teams.
  • Communication: Exceptional written, verbal, and presentation skills to a variety of customer, sales, and partner audiences; able to simplify complex concepts; experience influencing stakeholders at all levels to drive alignment.
  • Analytical Thinking: Leverages market, customer, and competitive insights to inform product and marketing strategy.
  • AI Tools Proficiency: Shows experience using generative AI tools to scale content development, refine messaging, and improve efficiency and pipeline impact.

Preferred Skills:

  • Familiarity with enterprise buyers including CIOs, CTOs, VP Infrastructure, and IT Operations leaders
  • Experience supporting analyst relations and industry influencers

Impact/Scope:

  • Influence at the vice president and above level.

Complexity:

  • High – Independently drives strategic direction.

What We Can Offer You:

Health & Wellbeing

We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.

Personal & Professional Development

We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division.

Unconditional Inclusion

We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

Let's Stay Connected:

Follow @HPECareers on Instagram to see the latest on people, culture and tech at HPE.

Job:

Marketing

Job Level:

Expert

    

"The expected salary/wage range for this position is provided below. Actual offer may vary from this range based upon geographic location, work experience, education/training, and/or skill level.
– United States of America: Annual Salary USD 111,000 - 211,000 in Colorado // 120,000 - 228,000 in Massachusetts // 120,000 - 243,000 in California // 105,500 - 243,000 in Florida & Illinois & North Carolina & Texas
The listed salary range reflects base salary. Variable incentives may also be offered."

Information about employee benefits offered in the US can be found at https://myhperewards.com/main/new-hire-enrollment.html

The estimated job application period closure is September 30 2026; this timeline is provided for transparency and internal planning purposes.

HPE is an Equal Employment Opportunity/ Veterans/Disabled/LGBT employer. We do not discriminate on the basis of race, gender, or any other protected category, and all decisions we make are made on the basis of qualifications, merit, and business need. Our goal is to be one global team that is representative of our customers, in an inclusive environment where we can continue to innovate and grow together. Please click here: Equal Employment Opportunity.

Hewlett Packard Enterprise is EEO Protected Veteran/ Individual with Disabilities.

   

HPE will comply with all applicable laws related to employer use of arrest and conviction records, including laws requiring employers to consider for employment qualified applicants with criminal histories.

   

Recruitment Fraud Alert

We have become aware of an increase in fraudulent recruitment activities in which individuals impersonate our company or authorized recruitment agencies to offer fake employment opportunities. These scams may occur through false websites, emails, social media, or chat-based applications and often aim to obtain personal information or money. Please note that Hewlett Packard Enterprise (HPE), its direct and indirect subsidiaries and affiliated companies, and its authorized recruitment agencies/vendors will never charge a candidate a registration fee, hiring fee, or any other fee in connection with its recruitment and hiring process. We also never request personal information such as back account details, Social Security numbers, or national IDs via social media or chat applications.

All legitimate job opportunities will come through official company channels, and candidates are responsible for verifying the credentials of any third party claiming to represent the company. Any reliance on fraudulent communication is at the individual’s own risk, and HPE disclaims legal liability for any resulting damages. If you suspect recruitment fraud, do not share personal information or make any payments and report the incident to your local authorities immediately.

Hewlett Packard Enterprise Fort Collins, Colorado, USA Office

Fort Collins, United States

Similar Jobs

An Hour Ago
Remote or Hybrid
145K-261K Annually
Senior level
145K-261K Annually
Senior level
Automotive • Big Data • Information Technology • Robotics • Software • Transportation • Manufacturing
The Senior Fullstack/Frontend Engineer will architect and implement scalable frontend systems for AV mapping applications, collaborating with cross-functional teams to enhance user experience and performance in autonomous driving technologies.
Top Skills: D3.JsDeck.GlGraphQLJavaScriptMapbox GlNode.jsOpenlayersReactReduxRestful ApisTypescriptWebsocketsZustand
An Hour Ago
Remote or Hybrid
United States
Junior
Junior
Automotive • Big Data • Information Technology • Robotics • Software • Transportation • Manufacturing
Manage and engage Chevrolet dealerships across a designated territory to drive vehicle and parts sales. Provide mentorship, training, marketing support, inventory guidance, performance analysis, and customer issue resolution. Travel frequently to dealer locations and ensure compliance with GM standards and sales objectives.
An Hour Ago
In-Office or Remote
67K-106K Annually
Junior
67K-106K Annually
Junior
Cloud • Information Technology • Productivity • Security • Software • App development • Automation
Partner with Enterprise Account Executives to prospect and build pipeline for large customers. Set meetings, hit quota, and convert opportunities through value-driven outreach (email, social, video, calls). Collaborate with sales, marketing, partners, and operations while using Salesforce (SFDC), Gong, Outreach, and LinkedIn Navigator to understand customer needs and deliver a delightful experience.
Top Skills: GongLinkedin NavigatorOutreachSFDC

What you need to know about the Colorado Tech Scene

With a business-friendly climate and research universities like CU Boulder and Colorado State, Colorado has made a name for itself as a startup ecosystem. The state boasts a skilled workforce and high quality of life thanks to its affordable housing, vibrant cultural scene and unparalleled opportunities for outdoor recreation. Colorado is also home to the National Renewable Energy Laboratory, helping cement its status as a hub for renewable energy innovation.

Key Facts About Colorado Tech

  • Number of Tech Workers: 260,000; 8.5% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Lockheed Martin, Century Link, Comcast, BAE Systems, Level 3
  • Key Industries: Software, artificial intelligence, aerospace, e-commerce, fintech, healthtech
  • Funding Landscape: $4.9 billion in VC funding in 2024 (Pitchbook)
  • Notable Investors: Access Venture Partners, Ridgeline Ventures, Techstars, Blackhorn Ventures
  • Research Centers and Universities: Colorado School of Mines, University of Colorado Boulder, University of Denver, Colorado State University, Mesa Laboratory, Space Science Institute, National Center for Atmospheric Research, National Renewable Energy Laboratory, Gottlieb Institute

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account