Senior Paid Media Manager

Full-time / Remote 
$110,000 - $130,000 + bonus structure

Lilo Social is looking for a dynamic Senior Paid Media Manager to spearhead strategy, lead a high-performing team, and drive meaningful growth for our clients’ businesses. If you thrive in fast-paced environments, love problem-solving, and are passionate about scaling e-commerce brands, we want to hear from you!

The Position

As a Senior Paid Media Manager, you’ll be at the helm of a dedicated pod of digital marketers, serving as the strategic driver behind client success. You’ll leverage your expertise in e-commerce, paid media, and retention marketing to identify opportunities, craft data-driven strategies, and execute high-impact initiatives across the marketing funnel.

More than just a strategist; you’ll be a trusted partner to our clients, helping them navigate challenges and unlock new levels of growth. You’re someone who’s not afraid to get hands-on, thrives on solving complex problems, and knows how to guide a team toward achieving ambitious goals. Your primary responsibility is to guide your clients to achieve their goals, drive urgency/thoughtful decisions, and support each client’s journey of building their e-commerce brand.

Responsibilities

• Bring insight and thoughtful recommendations to client meetings, team interactions, and individual work.
• Track client pacing in relation to their growth targets and identify areas for improvement.
• Clearly articulate and communicate account performance in relation to the client’s growth targets.
• Collaborate with your team and set weekly objectives for each of your clients.
• Conduct deep analyses of client businesses to anticipate challenges and proactively develop solutions in relation to monthly, quarterl,y and yearly growth targets.
• Foster lasting relationships with clients and team members, ensuring long-term success for both Lilo Social and our partners.
• Stay ahead of industry trends, emerging platforms, and best practices to maintain a competitive edge.

Required Skills

• 5+ years of experience in eCommerce growth marketing, with a proven track record of scaling direct-to-consumer brands.
• Experience with paid media ads (Meta, Google, and TikTok).
• Strong experience developing holistic growth strategies, leveraging both organic and paid channels.
• Hands-on experience managing $500K+ per month in paid social media budgets (Facebook, Instagram, TikTok).
• Expertise in Shopify, Google Ads, Facebook Ads, Klaviyo, and TikTok Ads.
• Proficiency in email and SMS marketing, with a deep understanding of customer retention (plus if you have Klaviyo experience).
• Familiarity with Google Analytics, Asana, Notion, and data analytics tools (e.g., DataStudio, Supermetrics).
• Minimum of 1-year experience managing a team or leading cross-functional projects.
• Agency experience and/or experience in a client-facing role preferred.
• Exceptional communication skills and a high level of emotional intelligence—you're equal parts strategic thinker, empathetic leader, and problem-solver.
• A knack for prioritization and working efficiently in fast-paced environments.
• A calculated risk-taker who is always thinking three steps ahead.
• Ability to organize and work in a fast-paced environment to prioritize and manage multiple projects at once.

Company Overview

Lilo Social is a full-funnel growth marketing agency focused on delivering best-in-class services. We work across the entire life cycle of the customer journey, covering content creation, ad production, paid media, conversion rate optimization, and email/sms marketing. Some of our noteworthy clients include True Botanicals, Seeq, Humantra, and many more!