Postman is the world’s leading API platform, used by more than 40 million developers and 500,000 organizations, including 98% of the Fortune 500. Postman is helping developers and professionals across the globe build the API-first world by simplifying each step of the API lifecycle and streamlining collaboration—enabling users to create better APIs, faster.
The company is headquartered in San Francisco and has an office in Bangalore, where it was founded. Postman is privately held, with funding from Battery Ventures, BOND, Coatue, CRV, Insight Partners, and Nexus Venture Partners. Learn more at postman.com or connect with Postman on X via @getpostman.
P.S: We highly recommend reading The "API-First World" graphic novel to understand the bigger picture and our vision at Postman.
Our performance marketing team is a group of data-driven strategists focused on accelerating growth through experimentation and scale. We work cross-functionally with creative, analytics, and product teams to run high-impact campaigns across the entire marketing funnel.
The OpportunityWe’re looking for a Senior Marketing Manager to lead and scale our paid social efforts. You’ll be responsible for building full-funnel strategies, optimizing performance, and driving measurable business outcomes across platforms like Meta, LinkedIn, Reddit, and more.
What You’ll Do- Develop and execute data-driven paid social strategies aligned with growth and brand goals
- Manage campaign planning, creative briefing, execution, optimization, and reporting across platforms (Meta, LinkedIn, TikTok, Reddit, etc.)
- Partner closely with creative teams and our advertising agency to test and iterate on ad messaging, visuals, and formats
- Monitor performance metrics and translate insights into actionable recommendations and scalable playbooks
- Own media budgets and forecast performance, ensuring efficient spend and high ROI
- Stay ahead of platform changes, emerging trends, and competitor activity to inform strategy
- 7+ years of experience managing paid social media campaigns, preferably in B2B or high-growth environments
- Proven success driving acquisition, engagement, and retention through paid social at scale
- Strong analytical skills with hands-on experience in platforms like Meta Ads Manager, LinkedIn Campaign Manager, and other platforms
- Experience managing multi-million dollar budgets with a focus on performance and efficiency
- Comfortable working cross-functionally with creative, data, and product marketing teams
- Excellent communication skills and a proactive, testing-first mindset
The reasonably estimated base salary for this role ranges from $143,000 to $175,000, plus a competitive equity package. Actual compensation is based on the candidate's skills, qualifications, and experience.
In addition to Postman's pay-on-performance philosophy, and a flexible schedule working with a fun, collaborative team, Postman offers a comprehensive set of benefits, including full medical coverage, flexible PTO, wellness reimbursement, and a monthly lunch stipend. Along with that, our wellness programs will help you stay in the best of your physical and mental health. If you have little ones in your family, the creche allowance can help in supporting your work-life balance. Our frequent and fascinating team-building events will keep you connected, while our donation-matching program can support the causes you care about. We’re building a long-term company with an inclusive culture where everyone can be the best version of themselves.
At Postman, we embrace a hybrid work model. For all roles based out of San Francisco Bay Area, Boston, Bangalore, Noida, Hyderabad, and New York, employees are expected to come into the office 3-days a week. We were thoughtful in our approach which is based on balancing flexibility and collaboration and grounded in feedback from our workforce, leadership team, and peers. The benefits of our hybrid office model will be shared knowledge, brainstorming sessions, communication, and building trust in-person that cannot be replicated via zoom.
Our ValuesAt Postman, we create with the same curiosity that we see in our users. We value transparency and honest communication about not only successes, but also failures. In our work, we focus on specific goals that add up to a larger vision. Our inclusive work culture ensures that everyone is valued equally as important pieces of our final product. We are dedicated to delivering the best products we can.
Equal opportunityPostman is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. Postman does not accept unsolicited headhunter and agency resumes. Postman will not pay fees to any third-party agency or company that does not have a signed agreement with Postman.
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