Senior Marketing Lead - Affiliate Programs

Company Summary
EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products.
Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV.
Department Summary
Our marketing and advertising teams bring a unique blend of skills to tell the DISH and Sling story. Whether coordinating high-level messaging for the C-suite, interacting with journalists to drive breaking news or launching a campaign around our latest innovation, our team lends their voice to the future of communication.
Job Duties and Responsibilities
The Senior Marketing Lead - Affiliate Programs will be responsible for the operations and growth of our affiliate program. This role will also be responsible for the acquisition of new partner channels that will grow sustainable long term revenue. We are seeking an experienced Lead of Affiliate Programs that has a proven track record of growing and scaling affiliate programs into new pools, platforms, and partnerships to unlock new revenue streams.
Key Responsibilities:

• Develop and oversee the strategic vision for affiliate channel and agency partner
• Recruit and activate new affiliate partners, manage and optimize existing affiliate partners
• Manage day-to-day maintenance and reporting of programs
• Develop strategic partnerships for both existing and new affiliates, current and prospective publishers
• Source paid placement opportunities and evaluate the potential of these campaigns to maximize conversion volume and ROI
• Serve as the dedicated point of contact for alignment, communication, and escalation to improve operational scalability
• Support strategic, operational, and financial planning and ensure decisions in line with overall company goals
• Create the strategy and action plan to monetize all forms of traffic
• Lead the efforts to grow unique site visits and other performance KPI's with an omni channel approach from internal and network/affiliate traffic sources
• Manage external contractors and/or vendors where applicable

Skills, Experience and Requirements
Education and Experience:

• Bachelor's Degree in business, digital marketing, advertising/digital advertising, or related fields
• 3 - 5 years relevant professional experience in affiliate marketing
• Experience using market-leading affiliate tracking SaaS, such as Impact, Partnerize, or Commission Junction
• Experience with marketing analytics tools; Tableau and Adobe Analytics preferred

Skills and Qualifications:

• Knowledge of marketing metrics (ex: CAC, CLV, PPC, CPA, and CPM, etc.)
• Strong quantitative and analytical skills including working with budgets and efficiency KPIs
• Ability to forecast, track performance, and make strategic changes as necessary to achieve targets
• Proven track record of running paid media campaigns and optimizing them for maximum return on spend
• Outstanding writing, communication, and interpersonal skills
• Excellent project management, and presentation skills, with an ability to influence teams and stakeholders
• Proven experience and success building and scaling an existing affiliate program into new channels, platforms, and programs

• Experience with large agency affiliate networks and affiliate cost per sale networks
• Experience managing or working within cross-functional marketing and stakeholders
• Highly analytical with an ability to understand how KPIs can be tailored to affiliate needs
• Knowledge of platform pixels, UTM tags, tracking and attribution
• Digital marketing knowledge of how affiliates can collaborate with SEO, Paid, and other marketing channels to improve overall performance
• Problem-solving and analysis skills, ability to solve complex business problems
• Able to develop or oversee advanced analysis and derive actionable insights
• Proven experience managing projects and tests across teams to meet deadlines and goals
• Ability to thrive in a fast-paced culture with other smart and passionate people
• Strong work ethic and desire to learn and grow your knowledge of affiliate marketing

Candidates must be willing to participate in at least one in-person on-site interview.
Salary Ranges
Compensation: $83,950.00/Year - $119,900.00/Year
Benefits
We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: DISH Benefits .
The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location.
Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check. Our company is committed to fostering an inclusive and equitable workplace where every individual has the opportunity to succeed. We are dedicated to providing individuals with criminal or arrest records a fair chance of employment in accordance with local, state, and federal laws.
The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.