Senior Manager, Software Engineering - Digital Technology GTM

Company Description
It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today - ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.
Job Description
ServiceNow is seeking a Senior Manager of Software Engineering to lead a team of engineers within our Digital Technology Go-To-Market (GTM) organization. This role is focused on delivering scalable, intelligent platforms that enable our Marketing and Sales teams to drive customer engagement, sales productivity, and business growth.
You will be responsible for leading engineering execution, collaborating with product and architecture teams, and fostering a high-performance, people-first culture. This is a hands-on leadership role for someone who thrives in a fast-paced, innovation-driven environment and is passionate about challenging the status quo.
Key Responsibilities:

• Lead the development and delivery of GTM technology capabilities, including marketing automation, sales enablement, and customer lifecycle platforms.
• Collaborate with Product Managers, Architects, and Business stakeholders to translate strategic goals into technical execution.
• Design and implement scalable, secure, and resilient systems using microservices, APIs, and public cloud infrastructure.
• Embed AI-first principles into engineering solutions to drive automation, personalization, and predictive insights.
• Support integration across CRM, CPQ, CLM, EMS, and Martech ecosystems.
• Champion CI/CD, DevOps, and agile practices to accelerate delivery and improve quality.
• Mentor and grow a team of engineers, fostering a culture of inclusion, innovation, and continuous learning.
• Drive operational excellence and ensure alignment with business outcomes and customer needs.

Qualifications
To be successful in this role you have:

• Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry.
• 10+ years of experience in software engineering, with 2+ years in people leadership roles.
• Strong technical background in cloud-native development (AWS, Azure, GCP).
• Experience with API-first and microservices architecture, integration patterns, and distributed systems.
• Familiarity with CI/CD pipelines, DevOps tooling, and agile methodologies.
• Proven ability to collaborate cross-functionally and deliver results in a matrixed environment.
• Strong communication and stakeholder engagement skills.
• Passion for mentoring and developing engineering talent.

Preferred Qualifications:

• Experience with AI/ML platforms and embedding intelligence into GTM workflows.
• Familiarity with CRM and Martech ecosystems.
• Knowledge of the ServiceNow platform and solutions, including workflow automation and data fabric capabilities.
• Background in data engineering or digital experience platforms.
• Strong results orientation and a mindset for challenging the status quo.

Why Join Us?
At ServiceNow, you'll be part of a team that's redefining how we go to market. You'll work at the intersection of technology and business, helping shape the future of customer engagement and sales transformation.
JV19
Additional Information
Work Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here . To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
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