Cloudflare Logo

Cloudflare

Senior Manager, Americas Account Based Marketing (ABM)

Reposted 4 Days Ago
Hybrid
2 Locations
188K-230K Annually
Senior level
Hybrid
2 Locations
188K-230K Annually
Senior level
Lead and optimize account based marketing programs in collaboration with sales and regional marketing teams; manage a team and budget.
The summary above was generated by AI

About the Role
Cloudflare's Americas Marketing Team is searching for an Americas ABM Leader to work closely with our sales, regional marketing, and campaign/product marketing teams to drive high-impact account based marketing programs.
The successful candidate will lead a small team, as well as collaboratively building plans & strategies to surgically target high-value account segments.
Locations: Remote from San Francisco or Austin Texas
Responsibilities:

  • Team leadership: proven experience as a manager, building team performance and culture in a high-growth environment
  • Planning & execution: demonstrable skill working with teams to build & execute quarterly and yearly ABM plans including budget management and projection of results
  • Performance monitoring & management: proven track record using enterprise analytics to monitor and optimize program performance, including investment rationalization, based on past performance and results
  • Sales alignment & partnership: experience working in partnership with sales leaders, including BDR leadership, to enable sellers with account engagement programs leading to opportunity discovery and pipeline generation.
  • Collaboration: with our Global ABM lead and regional ABM teams to share best-practices and advance Cloudflare's ABM capabilities, processes, and results


Your Qualifications:

  • 10+ years in B2B marketing role in $1B+ technology organization in cybersecurity or networking; minimum 5 years ABM experience as a manager
  • Proven experience with 1:1, 1:few, and 1:many ABM motions including key steps such as account opportunity analysis & targeting, sales alignment, program recommendation and selection, and program optimization.
  • Experience with both firmographic segmentation such as revenue, employee size, needs-based, and industry/verticals.
  • Ability to influence web & content strategy consistent with needs of the ABM team.
  • Hands-on experience with predominant sales/marketing tech and ABM platforms such as Salesforce, Tableau, 6Sense, Demandbase, PathFactory, etc.
  • Able to effective working across organizational boundaries and building relationships to accomplish objectives
  • Thorough knowledge and understanding of enterprise lead-management processes and marketing attribution approaches
  • BA/BS in Marketing, Business, Communications, Engineering or other related fields. MBA a plus.


Compensation
Compensation may be adjusted depending on work location.

  • For Bay Area based hires: Estimated annual salary of $188,000 - $230,000.


Equity
This role is eligible to participate in Cloudflare's equity plan.
Benefits
Cloudflare offers a complete package of benefits and programs to support you and your family. Our benefits programs can help you pay health care expenses, support caregiving, build capital for the future and make life a little easier and fun! The below is a description of our benefits for employees in the United States, and benefits may vary for employees based outside the U.S.
Health & Welfare Benefits

  • Medical/Rx Insurance
  • Dental Insurance
  • Vision Insurance
  • Flexible Spending Accounts
  • Commuter Spending Accounts
  • Fertility & Family Forming Benefits
  • On-demand mental health support and Employee Assistance Program
  • Global Travel Medical Insurance


Financial Benefits

  • Short and Long Term Disability Insurance
  • Life & Accident Insurance
  • 401(k) Retirement Savings Plan
  • Employee Stock Participation Plan


Time Off

  • Flexible paid time off covering vacation and sick leave
  • Leave programs, including parental, pregnancy health, medical, and bereavement leave

Top Skills

6Sense
Demandbase
Pathfactory
Salesforce
Tableau

Cloudflare Denver, Colorado, USA Office

Denver, Colorado, United States, 80014

Similar Jobs at Cloudflare

Yesterday
Hybrid
2 Locations
92K-116K Annually
Mid level
92K-116K Annually
Mid level
Cloud • Information Technology • Security • Software • Cybersecurity
The Partner Demand Specialist will support global demand generation programs by managing partner campaigns, generating reports, and collaborating with cross-functional teams to optimize performance.
Top Skills: HubspotMarketoSalesforceTableau
2 Days Ago
Remote
Hybrid
4 Locations
260K-365K Annually
Senior level
260K-365K Annually
Senior level
Cloud • Information Technology • Security • Software • Cybersecurity
Lead and scale developer marketing efforts. Define strategy, own demand generation, and manage a team to enhance developer engagement and revenue.
Top Skills: Cloudflare WorkersDurable ObjectsKvPagesR2Workers Ai
6 Days Ago
Hybrid
4 Locations
139K-183K Annually
Senior level
139K-183K Annually
Senior level
Cloud • Information Technology • Security • Software • Cybersecurity
The Industry Programs Lead will enhance Cloudflare's marketing within key verticals through targeted programs, partnership management, and performance tracking, collaborating with various teams for successful execution.
Top Skills: AbmCRMEnterprise Analytics Tools

What you need to know about the Colorado Tech Scene

With a business-friendly climate and research universities like CU Boulder and Colorado State, Colorado has made a name for itself as a startup ecosystem. The state boasts a skilled workforce and high quality of life thanks to its affordable housing, vibrant cultural scene and unparalleled opportunities for outdoor recreation. Colorado is also home to the National Renewable Energy Laboratory, helping cement its status as a hub for renewable energy innovation.

Key Facts About Colorado Tech

  • Number of Tech Workers: 260,000; 8.5% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Lockheed Martin, Century Link, Comcast, BAE Systems, Level 3
  • Key Industries: Software, artificial intelligence, aerospace, e-commerce, fintech, healthtech
  • Funding Landscape: $4.9 billion in VC funding in 2024 (Pitchbook)
  • Notable Investors: Access Venture Partners, Ridgeline Ventures, Techstars, Blackhorn Ventures
  • Research Centers and Universities: Colorado School of Mines, University of Colorado Boulder, University of Denver, Colorado State University, Mesa Laboratory, Space Science Institute, National Center for Atmospheric Research, National Renewable Energy Laboratory, Gottlieb Institute

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account