Senior GTM Strategy Analyst

About FareHarbor

At FareHarbor, our mission is to make experiences better for everyone. Founded in 2013 in Hawaii and acquired by Booking Holdings in 2018, FareHarbor creates powerful tools that enable our clients (think boat rentals, museums, food tours, events and more!) to operate and grow.

With over 20,000 clients across 90+ countries—we’re the largest in our industry and shaping the future of travel, together.

Our team is an ‘Ohana of 700+ people around the world. We’re passionate about pioneering an industry, embracing challenges with open arms, and delivering value to the experiences industry.

FareHarbor Core Values:

• Think Client First
• We Are One ‘Ohana
• Be Curious and Learn
• Own It.
• Act With Integrity
• Embrace the Challenge

Why FareHarbor?

Founding FareHarbor required unwavering passion. Turning a start-up into the world’s leading and largest reservation software for tours, activities, and attractions required relentless dedication and vision. To date, we’ve helped over 20,000 global businesses operate successfully and are proud to have played a role in enabling business owners to live their dreams.

And since day one, we’ve known that our real success lies in our people—the Ohana.

With each new feature launched and new client onboarded, there is a team of incredible people behind the scenes who are full of dedication, passion, energy, and the will to succeed. We encourage everyone to bring their whole selves to  work—to  believe in their abilities, to freely express their creativity, and to contribute with their own uniqueness by wearing their true colors. We take care of one another and always prioritize health and wellbeing. We give our people the space and trust to learn, to try, to succeed, to collaborate, to think outside of the box, to make mistakes, and even to fail. And then we come together to try again.

From the minute you join, you have a voice. You find your space. You make an impact. We celebrate our victories, shout our successes, and are always eager to tackle new challenges. And we can’t wait to see all that’s to come.

About the Role

We’re building the foundation for how we plan, measure, and scale growth across our go-to-market organization. As a Senior GTM Strategy Analyst within our Revenue Operations function, you’ll partner directly with the NORAM VPs and commercial Directors to ensure that commercial decisions are informed by data, modeled for impact, strategically aligned, and can be operationalized effectively.

As part of the bridge between our global and regional teams, you’ll drive strategic planning, performance analysis and certain business casing in the regions you work with. This will mean working cross-functionally with Finance, Sales, Marketing, and within Revenue Operations to turn insights into action. This is a high-visibility role designed for someone who thrives at the intersection of analytics, strategic thinking, and stakeholder leadership.

Key Responsibilities:

• Strategic Planning & Alignment
  • Support NORAM VP and commercial Directors to define quarterly targets, capacity models, and certain operating plans. 
  • Refine standardized frameworks and cadences for planning, forecasting, and business reviews.
  • Align top-down goals with bottom-up execution plans across the customer-facing teams.
• Performance Analysis & Insight Generation
  • Analyze GTM performance against targets, identifying trends, risks, and opportunities across funnel stages and segments.
  • Build and maintain capacity and productivity models to inform resourcing and target-setting. 
  • Provide actionable insights that directly shape regional strategies and leadership priorities.
• Strategic Levers & Business Casing
  • Structure and quantify business cases for strategic initiatives such as pricing changes or new market entry.
  • Conduct sensitivity and ROI analyses to evaluate trade-offs and guide investment decisions.
  • Partner with Finance and Commercial Operations to translate strategy into measurable plans to be executed against.

Requirements:

• Analytical Experience: 6+ years experience, 3+ of which should be supporting in GTM, Strategy, FP&A, or consulting roles with strong modeling and data analysis skills (Excel or BI tools).
• Strategic Thinking: Ability to connect business goals to execution frameworks; experience defining GTM levers that drive growth.
• Business Acumen: Deep understanding of B2B SaaS metrics (pipeline coverage, retention levers, unit economics).
• Stakeholder Management: Proven track record influencing senior commercial leaders through data-driven storytelling.
• Structured Problem-Solving: Frames ambiguous problems into logical, actionable recommendations.
• Execution Through Others: Partners effectively with Sales Ops and Account Ops to translate strategy into execution.
• Written and Visual Communication: Exceptional ability to synthesize complexity into concise, executive-ready materials.

Benefits 

• Medical, dental + vision coverage
• 26 vacation days, 10 sick days & 12 paid holidays per year 
• Global leave benefit 
• 22 weeks paid parental leave 
• 2 weeks paid grandparent leave 
• Extended care and bereavement leave
• Life insurance policy 
• 401k + employer matching
• Social hours & events and team-building 
• Educational Opportunities
• Individual skill development & growth programming
• Wellness benefits (Headspace subscription & wellness webinars)   
• Work-from-home assistance
• Hybrid friendly
• Paid volunteer hours

Salary Range: $94,723 - $142,085, plus 10% bonus potential 

Application Deadline: February 18, 2026

At FareHarbor, we believe making experiences better for everyone starts with fostering a workplace where every voice is heard and everyone is empowered to thrive. We’re committed to inclusion, welcoming all qualified job seekers to apply and join our ‘ohana.

FareHarbor is an equal opportunity employer in accordance with all applicable federal, state and local laws. We do not discriminate on the basis of race, color, religion, gender, gender identity, sex, sexual orientation, national origin, disability, age, or veteran status, or any other classification protected by federal, state, or local law. If you need adjustments during the application or interview process, or on the job, we’re here to support you. Please reach out to your recruiter to request any accommodations.

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